The ONE thing to know about storytelling

The ONE thing to know about storytelling is that, like cooking, plumbing, and robbing a bank, storytelling is really a collection of skills and strategies rather than a single unifying rule to follow.

I know you probably don’t want to hear that. But look at this:

– How do I know when I’m using too much detail?

– ​How do you know where to stop?

– ​How to add twists to a story?

– ​Making up stories… When might you want to do this?

A few days ago, I asked readers what questions they have about storytelling. Above are a few of the replies I got.

All fair questions. All require separate answers. Any answer that could possibly answer all of them, such as tension! or surprise! or delight!, is so vague as to be useless.

But wait, there’s more.

The real thing I want to share with you in this email is not the discouraging message above.

Rather, I wanna tell you something interesting I read yesterday in a book about magic and showmanship. The author of that book says the best performers, magicians, and showmen practice something he calls conservation.

Conservation: the ability to do more and the will to refrain.

From the book: “If we try to give any routine more importance than it will bear, we destroy the illusion and may reveal the secret.” Hence, conservation. The willingness to hold back the full might of your armory of magic tricks.

Same goes for storytelling.

There are lots of tricks if you really break down what the best storytellers do.

But in order to tell an interesting and effective story, you definitely do not need all of these tricks. In fact, one or two tweaks to what you might normally do are all it takes to turn a bland story into something memorable and exciting.

And on the other hand, making use of more than just one or two tricks per story is likely to destroy the illusion and may reveal the secret.

What secret?

Well, for that (drumroll) I invite you to join me for the free presentation on storytelling that Kieran Drew and I will host on Monday, specifically at 4pm CET/10am EST/7am PST (yes, I know).

This presentation is a bonus for those who get Simple Money Emails before the presentation goes live. After that, no free bonus.

If you already have Simple Money Emails, you should have gotten an email from either Kieran or me with the Zoom link to join Monday’s presentation.

And if you don’t yet have Simple Money Emails, you can get it at the link below. ​​I could try for some callback humor right now to wrap up this email, but instead I will conserve and refrain. Here’s the link:

https://bejakovic.com/sme

What’s wrong with affiliates?

Story time:

10 years ago, my friend Sam and I naively decided to become Internet marketing millionaires.

Somehow we found Andre Chaperon’s Tiny Little Businesses course.

We rubbed our hands together, and envisioned that in six months’ time, we’d be sitting at the beach, drinking margaritas, occasionally leaning over to our laptops to see how many more thousands of dollars had rolled in over the past 15 minutes.

Andre’s TLB told us to pick a niche, find a product we could promote as an affiliate, then build a list using that affiliate product as the offer.

Sam and I followed this recipe to a T and beyond.

We spent weeks picking out the perfect niche (hard gainers, skinny guys who want to put on muscle but can’t).

We did market research to find out the pain points, motivations, and language used by our target market (it helped that both Sam and I were both in our target market, tall and hopelessly skinny).

We found the perfect affiliate offer to promote, a quality program, fairly expensive, with a good sales page. It would make it easy to pay for ads with even a few sales.

I had seen that the owners of this offer had previously worked with affiliates.

But when the time came to promote them, I couldn’t find the form on their site to sign up as an affiliate.

I wrote to the owners to ask about it. A reply came back:

“Thanks for the interest. But we’ve actually paused taking on new affiliates at the moment. It doesn’t really work for our business.”

First, there was a moment of shock. Then my blood pressure shot up.

I may or may not have fired back an email, explaining to this guy that he doesn’t know how business is done online… that this is free money that he’s saying no to… that a new customer is the most valuable thing a business could ever get, and that’s what I’m offering to bring him.

Very rightly and very wisely, the offer owner did not respond to my stupid email.

Those were the early days of my marketing career. I couldn’t wrap my mind around the fact that a businesses would not want to sell offers (particularly info products, with no marginal cost) to somebody new, with no effort involved.

“What’s wrong with affiliates?” I asked myself. My newbie brain simply couldn’t handle it.

As you can guess, Sam and I never recovered from this setback. Our dreams of a drunken 4-hour workweek on the beach vanished like receding waves in the sand.

But that was a long time ago. I’ve learned a lot about marketing and online businesses since then. I’ve heard and seen many other successful marketers say they do not work with affiliates. And today, I can tell you…

I still don’t really get it.

I mean, what could possibly be wrong with affiliates? Why would anybody ever say no?

Over the past few months, I have had two affiliates promote my stuff.

Daniel Throssell promoted my Copy Riddles course back in September.

Right now, Kieran Drew is promoting Simple Money Emails.

During both promos, I rolled out of bed each morning to find thousands of dollars worth of new sales, dozens or hundreds of new subscribers, and somebody with standing in the industry going out of his way to say nice things about me and my products. Here’s a few bits from Kieran’s email yesterday:

===

SUBJECT: The best email writing course I’ve ever taken

B – E -J – A – K – O – V – I – C

The reason I’m shouting letters over Zoom like a Croatian spelling bee is because my friend asked for my favourite newsletters.

I always recommend this guy. People always sound skeptical. It’s not quite the standard Ben Settle or Justin Welsh you hear chucked around in our space.

But out of the hundreds of lists I’m lurking on, John Bejakovic’s emails glue me to the screen the most, and keep me coming back for more.

In fact, I’d go so far as to say he’s the best email copywriter you’ve probably never heard of.

[… Kieran goes on to explain the offer, course plus two free bonuses, and then he says:]

Yes, this is an affiliate link.

But I’ve taken his course 5 times in 5 months. It’s an hour read yet every time I come out noticeably better at copy. Few courses have that effect – which is why I’m promoting it.

===

Who would not want endorsements like this?

​​Aren’t affiliates just the greatest thing in the world?

But maybe you are wiser and more perceptive than I am.

“Kinda cherrypicking there, ain’t you John? Both Kieran and Daniel are pretty atypical cases.”

Maybe.

They do both have a list that they email regularly. They have both built a bond with that list, and authority and trust. And more.

They both cultivate discipline in their readers, rather than preaching the gospel of the 4-hour workweek. They both, explicitly or implicitly, repel people who aren’t down with their message.

In short, both Kieran and Daniel have spent time building up a quality list and emailing themselves into a healthy, respect-filled relationship with that list. And now I get to benefit from it.

I’m not sure what my point is, except:

1) Great affiliates are great, and

2) If you want to be a great affiliate, start a list today. And if you already have one, email it more often, starting today.

And if you don’t want to be anybody’s affiliate, but you simply want to have the opportunity to sell any reasonable and helpful offer you decide to create, start a list today. And if you already have one… well, you know where I’m going with this.

In fact, you probably knew all this before. But if hasn’t clicked yet, or if something is still holding you back, here’s a course that has helped others before you:

https://bejakovic.com/sme

Next Monday: My free presentation about storytelling

Heads, tails, and possibly possibly other body parts up:

A few days ago, I announced I will hold a free presentation on the topic of, “Next-level storytelling tricks for emails that sell (no hero’s journey, thank you).”

Well, that presentation will happen next Monday, November 6, at 4pm CET/10am EST.

Now about the free part:

Some time ago, Kieran Drew, the bloodthirsty dentist turned gentle yet successful online entrepreneur, asked if he could promote my Simple Money Emails course.

I said sure.

Kieran also asked if we could work together to create a special, one-time bonus to entice his readers to buy.

I again said sure. But I also said this special, one-time bonus will go to my previous buyers of the course as well.

So that’s what this storytelling webinar is about.

I solicited questions about storytelling a few days ago.

I got several tons of replies and several hundred tons of questions.

I will be answering the most interesting ones on the webinar. I will also have some of my best storytelling techniques and tricks to share.

If you already have Simple Money Emails, you should have gotten an email from me earlier today with the instructions on joining this webinar. You can join live, or I will send out the recording after.

If you do not yet have Simple Money Emails, you can get it at the link at the end of this email.

And if you decide to get it before the time of the webinar, next Monday at 4pm CET, you will also get this storytelling webinar as a free bonus. After that, no free bonus for you.

So if this storytelling info is something you care about and want, I’d suggest taking care of it right now, while’s it’s on your mind.

​​As you might know already, I am strict about deadlines, and not even Kieran’s teeth-pulling wiles could get me to change my mind about that.

​​Here’s that link:

https://bejakovic.com/sme

The two kinds of newsletters

It’s late — I’ve been working until now on a new daily newsletter that I will launch tomorrow. It’s connected to my weekly health newsletter, which I tease occasionally but never reveal.

Inevitably, whenever I launch something new like this, a million and one little niggling things pop up that need to be done.

That’s why it’s late. And that’s why I somehow still haven’t written this daily email.

So let me just share something I wish somebody had shared with me a long, long time ago.

Had somebody told me this, it would have cleared up many confused days and nights of my marketing education.

It would have taken away some worries.

And maybe it would have even made me some money.

Here’s the big “secret”:

There are two fundamental styles of direct marketing/businesses/newsletters.

The first style I will call the Marty style, as in Marty Edelston.

Edelston was the founder of Boardroom, a $100M direct response publisher. He hired the bestest and A-listest copywriters out there, including Gary Bencivenga, Parris Lampropoulos, and David Deutsch.

The second style I will call the Dan style, as in Dan Kennedy.

Dan was at one point the highest-paid copywriter on the planet. He is also somebody who has shaped generations of direct marketers, including Russell Brunson, Ben Settle, and, on a much more modest level, me.

Marty style: intriguing, benefit-oriented, impersonal.

Dan style: intimate, personality-oriented, opinionated.

The Marty style of newsletter features cool how-to insider tips, such as how to ouwit a mugger in a self-service elevator, along with references to outside authorities who revealed that info.

The Dan style of newsletter features a personal rant by Dan about how the sky is falling or is about to fall. It features no outside references because what other authority could you ever need besides Dan himself.

So which style is better?

Or rather, why are there two styles, and not just one, the way we would all prefer?

You guessed it. Because each style can work well, and each style has its drawbacks.

Dan style means you can sell much more easily, and at much higher prices, and people will stick with you for longer.

But your audience is much more limited, and your product is really you.

Marty style means you can reach a much broader audience much more quickly, plus you don’t have to grow out mutton chop mustaches and share photos of yourself sitting on a bull.

But your audience is much less attached to you, and they will pay $39 instead of $399 for the same info.

So which style you choose to follow is really up to you and the kind of marketing/business/newsletter you can stomach for an extended period of time.

Of course, you can also stomach both, which is basically what I’m doing.

I have this newsletter, more on the mutton-chop-mustache, Dan Kennedy side. On the other hand, my health newsletter, including the daily newsletter I’m launching tomorrow, is fully on the “what never to eat on an airplane,” Marty Edelston side.

You gotta figure out what you want to do.

Final point:

If you do decide to go the Marty Edelston, impersonal, benefit-oriented route, then you will likely need copy chops, above and beyond what you will need if you are really selling yourself.

And if you do need copy chops, specifically the kinds of copy chops that people like Gary Bencivenga, Parris Lampropoulos, and David Deutsch have, then take a look here:

https://bejakovic.com/cr

Announcing: The winner of the “Send me your feedback on my Simple Money Emails course” contest

Two weeks back, I announced the winner of the “Influence my Simple Money Emails course” contest, only 3 months behind schedule.

Well, today I have another contest winner to announce, this time for the “Send me your feedback on my Simple Money Emails course” contest.

I told everyone who had gotten Simple Money Emails to send me their feedback, their praise, their blame, their outrage.

The most useful bit of feedback, determined by a select three-part panel composed of myself, plus a Shire hobbit named Bejako Baggins, and top-secret agent Bond Jebakovic, would win a ticket to my upcoming Authority Emails training, valued somewhere north of $500.

I ran that contest a little over a month ago.

Today I would like to announce the winner (fanfares please):

Career coach Tom Grundy. (Tom, if you’re listening, come by the DJ booth to pick up your prize.)

Tom wrote me with the following bit of feedback on Simple Money Emails, specifically about a tiny section at the bottom of page 2:

===

I really enjoyed SME. A few parts which were refreshers, a few which were a new take on stuff I’d already come across, and some stuff which was brand new to me.

I actually found the most useful part of the course to be the small section at the bottom of page 2. The eight bullet points to me were gold. I came into copywriting through a Stefan Georgi course, so I learnt his RMBC method and only then came onto daily emails, which I found to be much more my thing. I always struggled to see how daily emails “fit” with other copywriting models (RMBC, PAS, AIDA etc) and this section has made it super clear for me. Now when I sent my daily emails I use this list, and make sure I’m ticking off at least one in each email (and ticking them all off over time).

So if you had pages which delved into each of these 8 bullets in more detail (just like you have already for the openers and closers) I’d also find this super valuable.

===

The reason it’s taken me this long to announce Tom’s the winner was because it’s taken me this long to take his advice and expand this section of the course a bit with some illustrations.

I’ve done that now.

So if you have Simple Money Emails already, you will the find the updates automagically present inside your course area.

And if don’t have Simple Money Emails yet, you can get it at the page below, and start benefiting from it in under an hour from now:

https://bejakovic.com/sme

New evidence that women tell amazing stories

The late, great Patrice O’Neal — the man was literally great, weighing in at over 300 pounds — had a standup comedy routine about how women tell terrible stories.

“I always make my girlfriend tell me the end of any story she’s getting ready to tell me first, before I invest in the whole,” Patrice said. Then he gave an example:

“‘What’s the end of the story?'”

“‘Somebody got shot!'”

The big man grimaces and weighs his options hard for a moment.

“‘… ughhh… all right. Go ahead. Try to tell the story.'”

I thought of this last night as replies poured in to my email yesterday.

That email started with the story of a friend who wants to introduce more stories into her corporate presentations. The email ended by asking my readers to write in with their questions about storytelling.

So far, less than 12 hours later, I’ve gotten more than 40 replies to that email. And here’s what got me:

Except for one of those replies, which came from the friend I referenced in yesterday’s email, who also happens to read this newsletter and also happens to be a woman, all 40+ replies came from men.

I thought this was very curious.

For the record, my almost nonexistent bro-aura means I do not repel female readers in general. And typically, whenever I ask for feedback or solicit replies in an email, I get a healthy mix of both men and women replying.

And yet, yesterday, no women replied, except for my friend, who might have replied only because the email talked about her.

Clearly, all this is evidence that Patrice O’Neal was wrong, that women in fact tell amazing stories, and that they do not need any help with telling stories better.

But what about all those luckless men?

Many of them did ask really “male” questions, basically variations of:

“I want to know the algorithm that produces stories that are guaranteed to force every reader to read even if they don’t want to read and even if they don’t know me or want to know me, and also the algorithm should never fail and it should always specify exactly which word to insert in the next slot in the word-chain, given the totality of input that preceded it.”

I’ll tell you right now, I do not have that algorithm. And if I did, I wouldn’t share.

Fortunately, other men wrote in with more reasonable questions like:

– Where do I find stories to tell, or how do I come up with them?
– How do I know if my stories will be interesting to readers?
– How do I tie a random story into the thing I’m selling?
– Which types of stories to avoid?

All reasonable questions. But I won’t talk about them in any detail in the presentation I am preparing.

The reason why I won’t talk about them is that I’ve already created an entire course that addresses all of those questions in detail, and then some.

This course is clearly not meant for women, since they apparently don’t need it. But if you’re a man, looking for a rational, systematic, solution-oriented method to write sales emails, including ones with stories, then go here:

https://bejakovic.com/sme

Free presentation about storytelling in emails

I’ll tell you about the free presentation in a second. But first, let me set it up:

I met a friend for lunch yesterday. She’s a corporate trainer. She trains, I assume, corporates. She teaches them things like “change management.”

We sat down on a park bench. I told her about my presentation in London last week, specifically, how I led it off with a story. That’s something even other copywriters forget to do when they get up and talk in front of others.

My friend said, “I’d like to introduce stories into my presentations. But I don’t know how.”

I frowned like she had told me she enjoys eating cat food. What is there to know? You look through the presentation, find the key moments of it, and squeeze in a story there.

“Yeah, but I’m not sure I know how to tell a story well,” she said.

I frowned again.

Like I’ve written before, I feel there’s a lot of mystification around storytelling. To me, it mostly comes down to 1) watching lots of movies and 2) occasional practice.

But I bet you want some shortcuts. Some tips. Some tricks to tell better stories, sooner, without the dozens of rewatchings of the Princess Bride that I’ve put myself through.

So I’ll make you a deal.

I’m preparing a presentation I’ll put together, tentatively titled:

“Next-level storytelling tricks for emails that sell (no hero’s journey, thank you)”

I’ll see about that title still. But I think you get the idea.

Now, the deal is — if you have questions around storytelling, hit reply right now and ask away.

You can ask me anything that comes to mind. I will use any questions you send me before tomorrow at 8:31 CET to shape and inform this presentation.

​​In return, I’ll tell you how you can get free access to this presentation when I do put it out — which will be soon, but more details on that are coming.

If this sounds interesting to you, take a moment right now. Think about your questions around storytelling. Then hit reply and let me know. Thanks in advance. ​​

A lesson for con men, car salesmen, and possibly, client-hungry solopreneurs

A while back, I was listening to a fun episode of the James Altucher podcast.

James was interviewing the world’s most successful gambler, Billy Walters, who has won hundreds of millions of dollars by betting on sports. For the past 36 years straight, Walters has had a winning gambling record.

There’s apparently glamour associated with sports betting, which I wasn’t aware of. As a result, much of Walters’s story focuses on that.

But what I found curious is that, even before Walters became a successful betting pro, he was an unsuccessful betting amateur. He used to bet and lose millions of dollars of his own money, which he earned as a first-rate car salesman.

How do you make millions of dollars selling cars, back in the 1970s, in Kentucky?

Walters managed it because, as he said, “I did things that most people weren’t doing in those days.”

“Like what?” James Altucher immediately asked.

Walters obliged:

===

Well, every customer I sold a car to had a criss-cross directory. I got the identification of all of their neighbors. I would contact them either directly or I would send them a postcard and introduce myself and point out to them that I’d sold Mr. Smith his car, and who I was, and we were running a sale, and I would encourage them to come down.

Every customer I sold a car to, I turned into a referral source. I paid them a referral fee, a substantial referral fee.

I stayed in touch with them. I created personal relationships with them.

I would go to the local newspaper each day. People would have their cars, and they’re listed. ‘For sale, take over the payments.’ Well, they weren’t going to start walking. They wanted to sell their car because they could no longer afford it. So I would bring them in, sell them a less expensive car, take their car in trade and then reduce their payments.

When there was nothing else going on, I would just pick up the phone and start calling people with the same prefix as the area of Louisville I was working in. I would just cold call people.

​​And sometimes they’d slam the phone on me, but sometimes they’d get into an easy conversation. I would introduce myself, tell them that we’re running this sale, tell them where we are located, and as a result, I sold a lot of cars and made a lot of money.

===

This brought to mind something I read in The Big Con, all about the world of con artists back in 1930s and 40s.

A top roper — a con man who had to go out into the world and bring in the marks — was asked what it takes to be a first-rate con man. He replied:

===

I couldn’t say what you must have to be a good roper, but I can tell you some of the traits you better not have. Never permit yourself to be bored. If you gander around you will always find some mark you can trim. But some heel-grifters think it is smartly sophisticated to appear languid or condescendingly wise. That is really stupid. Tie into any mark. He may have it in the jug.

===

I’m sure you don’t want to be a con man. And you probably don’t want to be a car salesman.

But you might be a copywriter, or designer, or coach, or you have another business that depends on a steady flow of client leads.

Cold calling works, as a last resort.

But Billy Walters above gave you four other great recommendations to keep you from being bored, long before you have to resort to cold calling.

And the bigger point is:

The trick to winning this game, that game, and pretty much every game, is to stay busy. Not to put on a stupid air of appearing languid or condescendingly wise.

​​And if you’re staying busy, you might as well do things that are known to work.

Maybe you’ve heard that having your own email newsletter works wonders for business.

​​Maybe you’ve even heard that doing it daily is better than doing it weekly or monthly.

But did you know that daily emailing can also keep you from being and looking bored, ever again?

In case you don’t have a regular email newsletter, or you’re not writing daily, and and you want a simple system for how to write effective emails, keeping you busy day in and day out, then take a look here:

https://bejakovic.com/sme

Live, rushed, potentially typo-riddled, but fresh email from London

Last day of The Copywriter Club live event in London.

This morning, I decided to skip the 7am writing of this email. Instead, I walked the streets and parks of London till it was time for the event to start.

Then a full day of presentations, workshops, lunch, and a live podcast episode followed.

Event concluded, everyone still standing joined for a farewell Hop On Hop Off bus tour of the Westminster City and the City of London.

The bus came to Trafalgar Square and it was time for a group photo.

Linda Perry, TCC’s mindset coach, turned around in her seat towards me. “Were you even in the picture?” she asked. “Are you hiding back here?”

Rob Marsh, co-founder of TCC, also turned around. “John’s taking notes,” he said. “This will probably be in an email next week.”

Which brings me to a reply I got from a long-time reader in response to my rushed email yesterday:

===

Great points as always John.

I’m curious if you ever write your emails in advance? I find it’s much easier to batch content. That way I can get into a creative zone and work faster, and also not have to think about making more content for a while.

Seems like it could make your life much easier during big events like The Copywriter Club? What am I missing?

===

I think it’s smart to write a bunch of emails instead of one — if you’re a copywriter working for a client.

But I don’t do it for my own emails for two reasons.

First, I like the tiny bit of excitement and danger involved in finding the time to write an email each day and a fresh, current occasion or idea to write it around.

(I’m writing this at the London Bridge train station, waiting for the train to take me to Gatwick airport, which will hopefully result in me getting back to my own bed in Barcelona later tonight.)

The second reason I don’t write my emails ahead of time is more practical, and certainly more relevant to you, at least if you are interested in having your own email newsletter:

One big reason people read email newsletters is for that feeling of freshness, immediacy, novelty.

I know I quickly lose interests whenever I realize I’m reading an autoresponder email, however clever and useful it might be (I’d rather just read a book).

My prediction:

The value of rushed, typo-riddled, and yet fresh emails will only increase in a world where you no longer need to batch or schedule your emails ahead of time, or even put then into an autoresponder, because an email or 20 can be generated on the spot by glossy, generic Claude or ChatGPT.

The fact is, much of the value I provide with this newsletter is that I’m here every day, and that I happen to be human.

Just something to consider:

There are certainly days when you might not be able to write a new email. There might also be days when even if you do write a new email, it’s not obvious to your readers that it’s really new.

But if you:

​​1) make an ongoing effort to do write a new email every day and

​​2) make an effort let your audience know it’s new… then this will give people a strong added reason to read your new email tomorrow as well, beyond any fun stories or insightful takeaways you might share.

Time for me to travel. So one final point.

Whether you decide to write a fresh email each day, or you prefer to batch a bunch of ’em in one go and then take a long break, consider my Simple Money Emails course.

The core promise of it is a simple method to write an email that makes sales today, and that keeps your readers reading tomorrow.

​​If that’s something you’d like to do:

https://bejakovic.com/sme

Announcing: pre-Black Friday Copy Riddles stable price

Day 2 of The Copywriter Club live event in London.

​​I’m trying to finish all my work — this newsletter, plus my health newsletter which goes out each Thursday — before 9am so I don’t have to lug my laptop to the conference venue.

​​Fortunately, a reader writes in:

===

Hi John,

Greetings!

Are you planning to make a Black Friday/Cyber Monday offer, especially of your Copy Riddles course?

The reason I ask is so that I can start saving for it and blissfully ignore other offers.

===

The grand answer is no, I’m not planning any kind of Black Friday offer on Copy Riddles or any of my other courses. In case you’re curious, here are two reasons why:

For one thing, I don’t know when Black Friday falls. Maybe there are ways around this significant obstacle. But even if there are, the following obstacle remains…

Black Friday typically means discounts. And several years ago, I copied and adopted, without shame or remorse, Daniel Throssell’s policy of not running sales or discounting offers down from an established price.

My reasoning is simple:

I sell expensive offers to a small batch of dedicated buyers. I never want one of these buyers to open a new email from me and be faced with a cheerful message, informing them that a course they bought from me now costs hundreds of dollars less — “Haha, sucks for you, shoulda waited for Black Friday!”

I’ve consulted clients who run regular discounts to large lists. They say they’ve never ever gotten a complaint from earlier buyers about a new sale.

I can believe it. But I still won’t do it. I can imagine that if I found myself on the other end of such a deal, I wouldn’t complain either, but I would still feel soured. And I would think twice when buying the next time.

One of the greatest copywriters of all time, Robert Collier, once said that the most effective appeal he knew to get people to buy is to say, “The price is going up.”

Well, the price of Copy Riddles is not going up, at least today. (It’s also not going down, today, tomorrow, or ever.)

So the only urgency I can appeal to today is if you actually plan to go through this course and profit from it.

The sooner you buy it, the sooner you can go through it, and the sooner you will take your copywriting skills to a new level. If you do this honestly, it will be worth much more to you than any discount on this course that I could offer. In case you would like to get started now:

https://bejakovic.com/cr