I’ve been a bestselling author for years and I didn’t even know it

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A few days ago, I went on Amazon in search of ideas for “pocket change” offers. That’s after I went through a training that Ning Li put on last week about the same.

I don’t think I’m giving away a huge spoiler for Ning’s course by revealing that a part of his research process is going on Amazon and seeing what else is selling in his niche.

So there I was on Amazon, looking at best-selling books.

As I’ve hinted a few times, this year I’ve started a new newsletter in the health space. I was doing research for possible “pocket change” offers I could create to grow that newsletter.

I was stabbing around various categories and following random hunches. I scrolled down in one highly specific but popular category to about rank 40…

… and then I guffawed, snorted, and chuckled.

I saw a familiar book among the bestsellers:

One o’ mine own.

I wrote this particular book about 9 years ago. I hadn’t really seen it or thought about it since. It was part of about a dozen alternative-health how-to books that I wrote at that time under various pseudonyms.

All these books are still up on Amazon, and some continue to rack up reviews and sales. This particular book is the best of the bunch, and is doing well enough to make me a best-selling author in a fairly competitive category, without any effort, without any promotion, and without even being aware of the fact.

But let’s get biblical:

The only book I currently have on Amazon under my own name is the 10 Commandments of A-List Copywriters.

It’s currently only #96 among best-selling Kindle books in the “direct marketing” category.

But there was a brief period last December when my 10 Commandments book was ranked higher among Amazon bestsellers than Gary Halbert’s Boron Letters and Dan Kennedy’s Magnetic Marketing.

Maybe, with your help, I can get my book back up in the rankings, to the top of the charts where it belongs. Plus, it’s only 5 bucks. If you’d like to take a look:

https://bejakovic.com/10commandments

Paid waiting list

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For the first two years of this newsletter, I never made any offers.

Why?

​​Because, like Phineas Gage, who had a steel rod rammed through his eye socket, I apply a different part of my brain when I judge myself than when I judge others.

When I judge others, I yell at them if they don’t include an offer in each email. “Put something, anything, at the end of your email.”

I’ve told people to at least put a link to something free and interesting. And it’s certainly better to end your email with a link than with nothing.

Of course, it’s better still to have a paid offer, and to have the chance to get paid.

But what if you’re creating something big and heavy, something that won’t be ready yet for months or maybe a year?

​​And what if in the meantime you don’t want to get distracted by creating another offer, something quick and cheap… or by finding quality affiliate stuff to promote… or by hawking your mutton as a “consultant”?

I wanna share a story with you. It came from Dan Kennedy’s email newsletter a few weeks ago. You might know Dan as a direct marketing and copywriting genius, but he also had a background in person-to-person sales. And here’s Dan’s bit about that:

===
​
​A story I did not have time to tell in my presentation dates back to my extensive work with a group of retirement communities in Florida. Often, their salespeople had soon-to-be-retirees and seniors on tour who were visiting from up North, had homes to sell, adult children to deal with, etc., and came over for a look while on vacation. They could not immediately be sold a home site.

We invented a series of lesser “things” they could and would buy: first, a 30, 60, or 90 day hold on a particular lot location; if not that, a 30, 60, or 90 day ‘first notification option’ on a location (meaning, if someone else wanted it, they’d be called before that new buyer was allowed to have it). Next, a 3, 6 or 12-month price lock, for a fee. All these fees were credited to purchase but non-refundable otherwise.

​​Three different ‘products’ to be sold when the product could not be sold. The conditional close is better than no close at all. A real sales pro HATES not closing.

===
​
I don’t know about you, but I do know about me, and me was very impressed by this story.

I had heard of people taking free consults, and turning those into paid diagnostic reports.

I had heard of people taking free lead magnets, and turning them into paid front-end offers.

But I had never heard of people taking a free waiting list, and turning that into a source of income — not until Dan opened my eyes.

I tried to think about what’s really going on here, how to generalize this idea. I haven’t figured it out. Maybe you can clue me in.

The best that I came up with is that there is value to your prospect that you might not be charging for now. Access… flexibility… convenience… security… extra value, above and beyond your core offer. These are all things you can sell ahead of time, even before your main thing is ready to sell, or even pre-sell.

Or maybe what’s going on is simply what Dan says at the end. Making a sale is nicer than not making a sale. So think about what you can sell, today, even if it’s just a promise or a future option.

Fortunately, I have an offer to put at the end of my email tonight. Unfortunately, it has nothing to do with anything I just told you about. ​That’s also something I would yell at other people about… but that I foolishly allow myself.

But my lack of proper selling tonight doesn’t change the fact that my offer tonight is valuable.

​​In fact, it’s most valuable, if only you spend an hour learning it, and then spend a lifetime applying it. In case you’d like to find out the full story, and maybe buy:

https://bejakovic.com/mve

I’ve caught James Bond stealing, and I would coach him to do it all over again

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I recently watched several old Bond movies, including the first one, Dr. No.

I was surprised by the scene that introduces the debonair Bond, which only happens 10+ minutes into the movie.

Of course, it’s at a high-end casino, at a baccarat table surrounded by women in gowns and men in tuxedos. A beautiful, aristocratic brunette is playing against a man not yet shown on camera. She keeps losing, getting more and more angry, and insisting on playing again.

Her off-camera opponent drawls with a Scottish accent. “I admire your courage, miss…?”

“Trench,” she says with a touch of irritation. “Sylvia Trench. I admire your luck, mister…?

The camera finally shows the handsome secret agent. He’s lighting a cigarette and looking immensely bored. “Bond. James Bond.”

Did you catch that?

“Bond. James Bond.” The most iconic item of Bond legend, along with the 007 designation and the stupid martini.

But even though it’s the main catch phrase people have associate with Bond for decades, it wasn’t his in the first place.

Mister Bond, James Bond, was simply mirroring what he had just heard from miss Trench, Sylvia Trench. You can even say he stole the cool introduction from the poor woman, along with her heart, and then made it his own.

And why not?

Over the past week, I’ve been lucky to draw the attention of a very successful and accomplished business owner, investor, and marketer.

He replied to one of my emails and gave me surprising encouragement and advice, including about creating high-ticket offers. $5k. $10k. $25k. Here’s a bit of what he wrote me:

“High-ticket copy offers are everywhere. I say the best artists steal from everyone to create completely new things that bring great value to the world. You might do just that as you create your value ladder, which I hope you are doing as you read this now.”

I read that yesterday morning, thought about it through the day, and started to apply it last night.

Today, I want to share it with you, in case you too have a list, and maybe even some offers, but nothing yet in what you might consider the high-ticket range.

Maybe like me, you’ve been thinking and waiting to create an offer in those higher price ranges. But like that very successful business owner wrote me, such offers are everywhere. You can mirror them, model them, and make them your own. Starting right now.

And if you want my help with that:

I offer coaching. I promote it as being coaching on writing daily emails. I do that because there’s something sexy to people about the idea of copywriting and email.

But the fact is, with the people I’ve coached so far, the coaching has been as much about creating new offers, or lead magnets, or ads, as it has been about writing emails. But don’t tell anybody that, because for some reason, email copywriting is really the thing that people want to be sold, and anything else might distract them.

I don’t often advertise this coaching program. I don’t often take on new students. I also don’t accept most people who express interest in this coaching.

But in case you are interested, reply to this email. Tell me a bit about yourself — who you are, what you do, who you do it for.

I’ll tell you if I think you’re in a place to benefit from the coaching. And if I think you are, we’ll get on a call to see if it’s a fit. A real fit.

Why I fired the same reader for the second time

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A couple weeks ago, before I even released my Simple Money Emails course, I got a reply to one of my daily emails, all in bold:

===

Hi John,

How’s Simple Money Emails different from Most Valuable Email?

===

Hm. A reasonable question. But I found something a little grating, a little accusatory in the specific phrasing of those 9 words. Maybe it was just the unnecessary boldface.

I looked at the name of the reader who had sent me the question. Familiar… definitely familiar.

I looked it up to confirm.

Aha. I knew him. And well.

Turns out, I had banned this guy from my list two years ago. He was the first reader I ever proactively unsubscribed, and has been only one of three readers I’ve banned in my five years of writing daily emails.

Somehow, he had made his way back to my list. And he announced his return with a subtly annoying question, all in bold.

No problem. I unsubscribed him again.

Because as I’ve written before, daily emailing is really about the long term. In order for that to happen, you have to be happy to come in to work every day. And if that means firing a particularly toxic reader once every few years, then so be it.

But you know what?

His question really is kind of appropriate, specifically now that I have had a large influx of new readers, and since these new readers know my new Simple Money Emails course, but they might not know Most Valuable Email, my workhorse offer.

So here’s the answer:

Simple Money Emails is just that. It’s a course that shows you how to write quick emails, often basic, but effective in making sales and keeping people reading.

On the other hand, Most Valuable Email is a course about an advanced email copywriting technique.

​​It’s based on a trick I have used repeatedly, which has gotten me exposure, built up my status and authority, and even led to a one-time random windfall of a few thousand dollars (a story for another time).

But all those nice results are not not why Most Valuable Emails are most valuable. They are most valuable because each time I use the Most Valuable Email trick, it makes me a tiny bit better at marketing and copywriting and influence.

I don’t recommend Most Valuable Email for every market. But if you’re in a small and chosen band of niches, then this trick can be most valuable for you too.

For the complete info, take a look below…

https://bejakovic.com/mve

… and if you look up Most Valuable Email Swipe #12, included in the course, you can find out the story of the guy above, and why I fired him from my list in the first place.

Confessions of a shameless email taker

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Some people just take, take, take. Me, for example.

For years now, I’ve been signed up to the email list of a business owner outside the marketing niche.

As usual, I don’t like to name names, so let’s give this business owner an impenetrable alias. Let’s call him Blimon Sack.

Blimon writes interesting daily emails. I know, because I read them often, and have for years.

He usually opens with some historical anecdote or curiosity. I’m eager to read those.

The second half of Blimon’s emails transition into a “takeaway” — some kind of point he wants to make — and then lead into his offer.

But like I said, I just take, take, take.

I’ve been reading Blimon’s eduselling emails for years. I never bought from him, never even clicked through to the sales page.

Not buying became a habit. Read the interesting historical anecdote… click away.

I had some vague idea of what Blimon is selling. It was the same offer every time. But if you asked me to explain it, I couldn’t really tell you, because I didn’t know.

That is, until one day. That’s when Blimon sent out a different email. He cut out the usual education/entertainment, the first half of his email.

Instead, he simply restated what his core offer is, what he had been promoting all this time. He listed everything that’s included. He stated the price. And he gave some kind of reason for getting it today rather than tomorrow.

I didn’t buy this time either, but I was damn close. I finally had a clear idea of what he sells. It sounded interesting and valuable and reasonably priced.

If Blimon would repeat this bare, “zero value,” pattern interrupt email from time to time, there’s a good chance my resistance would finally crumble and I would buy.

So that’s my “takeaway” for you.

Infotaining, eduselling, Simple Money Emails are great. They keep people reading. And they do get a good number of them to also buy in time.

But there’s always those takers on the list, who enjoy the stories and the gossip and the news, but who are “too smart” to pay for anything.

Of course, not everybody who doesn’t buy is a taker like me.

There’s also a good number of people who joined your list recently, who might not have been around for the long-gone launch of your offer, who enjoy your emails, see that you know what you’re talking about, but whose eyes still glaze over when they reach the B side of your email record, where all the sales deep cuts are.

For those people, all of them, it’s important to send the occasional stripped-down email. Not to hide your offer behind a story or a news item or even a testimonial. But to, as my former copywriting coach used to say, make your offer “on the nose.”

And if you’re wondering why you got two emails from me tonight instead of the usual, well, that’s why.

Perhaps you found this email valuable. ​​If so, you should check out my Most Valuable Email training, because it’s filled with dozens more valuable marketing ideas.

​​You can read about Most Valuable Email it in that other, “zero value” email I sent you. Or directly here on the sales page:

https://bejakovic.com/mve

Big-time email marketer ignores my warning and… proves me wrong

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A couple weeks ago, I got an email from Thomas Lalas, who along with Jordan Menard runs an ecommerce marketing agency called Motif Digital.

They only service a few big clients, among them Everyday Dose, an 8-figure “mushroom coffee” company. Thomas writes all their emails.

Thomas was replying to an email in which I’d offered to give away Steve Raju’s LinkedIn lawn manicuring tips, in exchange for getting a testimonial for Steve’s ClientRaker training, which I had been promoting.

Thomas didn’t buy ClientRaker — he doesn’t need more clients. But he still wanted my teaser bonus.

“What can I do in exchange for Steve’s tips?” he wrote me to say. “I’m just really curious.”

I shrugged my shoulders and said, “I don’t know, what can you do?”

I didn’t hear back from Thomas for a couple of days. Then he wrote me to say:

===

Gave it some thought, re-read the MVE course, and wrote my first ecommerce MVE email to sell my client’s mushroom coffee. Will send it in a few days to 100,000+ people.

Since everything you mention in your course is geared towards selling marketing services, copywriting, or information, I hope you appreciate this ecommerce MVE enough to consider it a worthy exchange.

===

Very nice. I sent Thomas the promised LinkedIn tips.

But what about this Most Valuable Ecommerce Email? Would it possibly work?

Thomas got back to me a few days later. Results:

===

Reporting back, this email was the highest-converting single-email campaign sent to the non-buyers of all time.

1/2 the average click rate, but 2-3x the click-to-order rate (meaning really high purchase intent when people clicked), the highest conversion rate of all, and highest-grossing non-buyer campaign to date. After just 24 hours. I’m sure more sales will come because of this email.

Usually we get such results with 2- or 3-part campaigns, typical in launches.

Interesting to explore this [Most Valuable Email] method further.

Will likely make it a part of our welcome flow, too.

===

As it says on the box for Most Valuable Email, “Warning: Do not buy if you are not a marketer copywriter, writing about marketing or copywriting topics. The Most Valuable Email trick will not work for all niches, markets, or topics.”

However, I cannot prevent you from ignoring my warnings, overclocking MVE, using it in industries where it’s not meant to be used, and even profiting handsomely or getting big wins for your clients with it.

Whatever you choose to do, I have a special offer for you today:

Most Valuable Email normally comes with Most Valuable Email Swipes, 51 of my own Most Valuable Emails. But today I want to give you one more swipe email as a disappearing bonus. Here’s the deal:

1. Get a copy of my Most Valuable Email training at https://bejakovic.com/mve

2. Then reply to this email and say you want the disappearing bonus offer.

3. I will then send you Thomas’s email so you can see exactly what exactly a high-converting ecommerce email, sent to 100,000 people, looks like, and how it cleverly uses the Most Valuable Email trick

4. This disappearing bonus offer is good until tomorrow, Wednesday August 9, at 8:31pm CET.

5. And of course, if you’ve bought MVE already, this is open to you as well. Write in and ask away, and I will send you Thomas’s email also. But the same deadline applies.

The good, the coulda been better, the ugly of my Josh Spector promotion

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Last night, I finished the promotion I was running over the past week, which started when I ran a classified ad in Josh Spector’s newsletter last Sunday.

I had a free offer in the actual ad, Simple Money Emails, and a paid upsell, 9 Deadly Email Sins, for people who opted in.

I turned off both offers last night, as I said I would, once the deadline passed.

For my own benefit, I wrote up my conclusions about this experience.

If you like, you can read some of my conclusions below. It might be interesting to you if you’re looking to grow your list, monetize your list, run classified ads, or put on quick and simple offers that your readers appreciate and buy.

But as FBI negotiator Chris Voss likes to say, the last impression is the lasting impression. So let’s leave the good for last, and let’s start with the ugly first.

THE UGLY:

I haven’t made back my money on the Josh Spector ad.

I mean, I made a bunch of sales over the past week, but not enough from new subscribers, who came via the classified ad, to cover the $350 I gave to Josh to run the ad.

There’s a fair chance I will make back my money in time. But of course, there’s also a chance I won’t.

I have various hypotheses as to why it hasn’t happened yet. I might write about those down the line, but some include options in the next, coulda been better section.

THE COULDA BEEN BETTER:

I made a nice number of sales of the paid upsell last week — but at only $100 per sale.

The promotion I did last month, for Steve Raju’s ClientRaker, ended up with a comparable number of sales, but at 3x the price.

Had I raised the price higher, I prolly woulda made more money — there’s a lot of elasticity in info products. Maybe that way I would have already recouped my money on the Josh Spector ad.

But maybe it wasn’t the price. Maybe it was the copy, the core appeal.

Simple Money Emails is something I thought about carefully. I planned out that name, and the core appeal. The number of people who took me up on that offer confirms it’s something attractive.

On the other hand, as I’ve written already, the upsell, 9 Deadly Email Sins, wasn’t something I carefully planned or thought about — at least as far as the packaging goes, because the content is thought-through and very valuable.

I might have packaged up that same valuable content into a different-patterned box with a different-colored bow, and sold 50% or 80% or maybe 100% more.

THE GOOD:

One good thing was that I got a buncha new subscribers.

In fact, I grew my list 7% list over past week. From what I can see from new subscribers who have custom domains, these are high-quality prospects. Whether I manage to convert them in time is probably up to me.

The other good thing was I made a buncha sales to existing readers.

One of those sales came from somebody who joined my list back in 2019 (my guess is I had ~80 subscribers at the time). Several sales came from people who joined my list in 2020… and lots came from people who joined 2021, in 2022, and earlier this year.

Most people who bought 9 Deadly Email Sins bought multiple offers from me before.

The fact they are still with me is encouraging. It means I’m doing something right both with the products I’m selling, and with this marketing, the email that you’re reading right now. It must be engaging enough to keep people around, and reading, and buying, years down the line.

THE AMAZING:

I tell myself I have to have an offer at the end of each email. My offer at the end of this email is my Most Valuable Email course, which is amazing. But don’t take it from me. Reader James Harrison bought MVE last month, and wrote me about it last week to say:

===

Also, a few days ago I finished going through your MVE course. I thought it was amazing. I especially loved what you did at the end, with the MVE Riddles. Not enough courses get their students actively using their brains.

Thank you for all that you do.

===

Maybe actively using your brain isn’t something you’re into. But maybe it is. In that case, if you’d like an amazing way to do it, and to win bigly in the process:

https://bejakovic.com/mve

Sympathy for the deadline

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Please allow me to introduce you to someone:

She’s a woman of great beauty and fame.

She’s been around for a long long year, and stole many a man’s chance at happiness, wealth, and even life.

She was there on the bridge of the Titanic, smiling sadly while the warnings of oncoming icebergs, which had long reached the radio operators on the ship, failed to catch the captain’s attention.

She was in the royal palace in Belgrade in the summer of 1914, watching with glee as the crown prince pulled at his hair and yelled “I can’t make up my mind!” and the clock ticked down on the ultimatum from the furious and threatening Austrians.

She stuck around Moscow in late October of 1812, wearing a great big fur, as Napoleon kept waiting and waiting in the abandoned city for a peace offer that never came, while the days flew away, the food supplies dwindled, and the temperature dropped below freezing.

Perhaps you’ve guessed this beautiful woman’s name. But even if not, she’s pleased to meet you.

And now:
​
If you’d like to sign up for my 9 Deadly Email Sins training, the last moment to do so is just three short hours from now, at 8:31pm CET/2:31pm EST/11:31am PST.

After that I will close the cart down, and no amount of screaming, pleading, or clawing on the doors will make it open up again.

This is the last email I will send before then. To get in while there’s still time:

https://bejakovic.com/sme-classified-ty/

Direct marketing scandal erupts as… Gary Bencivenga-endorsed swipe file spills out onto the Internet

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I started a new daily habit a few weeks ago. It’s called the one-a-day marketing vitamin.

This habit was recommended by the man most insiders call the greatest living copywriter, Gary Bencivenga.

Gary’s advice was to read a good ad each day… figure out what made it good… and ask yourself how you might possibly make it still better.

To get my daily marketing vitamin, I find myself going back over and over to a specific “swipe file.”

This swipe file is more than just a collection of random old ads, the way many people are peddling now.

It has information I have never found anywhere else.

It features ads for a variety of offers, products, businesses — rather than being just a cultish selection of ads written by familiar copywriters who for whatever reason reached star status in this little industry.

This swipe file features actual controls — winning ads that ran repeatedly, year after year, with dozens of different placements in different magazines or newsletters.

And best of all, this swipe file has not just ads, but interesting stories of the people behind the ads and business, and expert insights into what made the ads work.

This particular swipe file, or rather the person who keeps curating it, was endorsed by Gary Bencivenga himself, on the last day of his famous farewell seminar, which cost $5k to attend, and brought together the greatest collection of direct marketing talent ever assembled in one room.

Two days ago, I reached into said swipe file and pulled up an ad. It was an advertorial, from the 1980s, selling some kind of anti-aging skin offer. The headline ran:

“HOLLYWOOD SCANDAL ERUPTS AS… Former Dynasty Make-up Artist Reveals TV’s Best Kept Beauty Secret!”

I’ve written dozens of advertorials that scaled on cold traffic. I’ve also managed a couple of large email lists where we regularly promoted dozens of other offers sold via advertorials.

That’s to say, I’ve been exposed to lots of advertorials that work, and even more that don’t work.

In fact, I can tell you that most advertorials don’t work. In large part, that’s because they are really a combination of ad + boring article. Because they don’t follow the basics of direct response advertising as evident in that swipe file headline above:

​​Hollywood… scandal… beauty… secret.

That’s not really an advertorial. It’s not advertisement + editorial. It’s really an advertabloid, at least as far as the headline goes.

But back to that Gary Bencivenga-endorsed swipe file, and the man behind it.

The guy’s name is Lawrence Bernstein, and he runs, among his other ventures, a website called Info Marketing Blog.

Lawrence’s services were a secret weapon for top direct response marketers before Lawrence got endorsed by Gary Bencivenga. They were even more in demand after… and they continue to be in demand today.

I happen to know this because I got on a call with Lawrence a few days ago, and he told me a bit of his story.

​​And though Lawrence didn’t say it, I bet his long-running clients wince and maybe even curse a bit when they see Lawrence highlight some ad on his blog which was until now their private and profitable inside knowledge.

So that’s my public service announcement for today:

​If you want to get better at marketing, and maybe even want to repurpose time-tested appeals into your copy today, then start the one-a-day marketing vitamin habit.

​​ And in my opinion, there’s no better place to get your vitamin fix than Lawrence’s Info Marketing Blog. You can find it easily via a service called Google.

But this is a commercial newsletter, and so I must also advert to the fact that the deadline for my current offer, 9 Deadly Email Sins, is approaching with terrifying speed.

This offer will close down tomorrow, Sunday August 6, at 8:31 CET.

Disclaimer:

​This 9 Deadly Email Sins training has practically nothing to do with the content of today’s email. In particular, Sin #4 will not be a more detailed treatment of the core point I shared with you today… nor will it include multiple examples of offending emails I have reviewed in the past… nor will it be an opportunity to reveal my simple, congruent, and non-sensationalist ways to introduce drama or intrigue into any email, even in the most conservative and sales-averse markets.

That said, you might still want to attend the 9 Deadly Email Sins presentation, for reasons of your own. In case you’d like to get in before the doors close:

https://bejakovic.com/sme-classified-ty/

I challenge you to figure out what’s really going on in this email

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I wrote up the following email in a deliberate way.

If you can figure out what I did, and do the same regularly, it’s likely to be very valuable for you.

​​I challenge you to try and figure it out:

This past Sunday, I did my Simple Money Emails giveaway via Josh Spector’s newsletter. I also opened up the paid and related 9 Deadly Email Sins presentation for sign up.

One of first people to take me up on both offers was Dr. Stuart Marmorstein.

Stuart is the founder and developer of the Assisted Self Alignment Protocol™. He teaches Applied Kinesiology/Muscle Testing classes to people with doctorates in various healing arts. He also runs a thriving chiropractic business in Houston, and he writes a newsletter to his patients both to keep in touch and to keep future business flowing.

And right after deciding to buy a ticket for the 9 Deadly Email Sins presentation, Stuart wrote me to say:

===

Thank you again for your generous offers. I took you up on the free ones AND the paid one that will help you recoup your ad spend and keep me from wasting mine later!

I’m not sure when your class is next Monday (I’m still currently in Central Time, U.S. and dreaming of being in Portugal). If the timing is right, I’ll be in the class live, otherwise I’ll catch you on the replay. I always get value from anything you write.

===

You might think the point of this email is Stuart’s nice endorsement of me, and showing off his vote of confidence for the upcoming 9 Deadly Email Sins presentation.

And it absolutely is that. But there’s also something more going on in this email.

​​I’m also previewing some of the content I will cover in that 9 Deadly Email Sins presentation, specifically in Sin #7.

​​Because, like I promised you at the start, this email you’re reading does something specific and deliberate.

You might think it’s using the hypnotic word “try” above in my challenge.

But that’s not what I have in mind. ​​

You might think it’s just shameless teasing.

But that ain’t it either.

Maybe what I’m doing is obvious. Maybe it’s not.

​​Either way, it’s something I frequently see business owners, marketers, and professional copywriter not doing in their own emails, even though it’s directly tied to making sales more regularly, more easily, with fewer questions or objections about price, content, exceptions etc.

If you want to find out what I have in mind, then the deadline to sign up for 9 Deadly Email Sins is just two days from now, Sunday Aug 6, 2023 at 8:31pm.

The presentation will happen live, next Monday, Aug 7, at 8pm CET (Barcelona). That’s 7pm if you’re in Portugal, or dreaming of it… 2pm EST (New York)… and 11am PST (LA).

Some time after this 9 Deadly Email Sins presentation is over, I will bundle it up with Simple Money Emails, and sell it for $197, almost double what it costs now.

So if you want to keep yourself from pointlessly wasting your ad spend as well as your education budget… and if you want to confirm to yourself that you bested my challenge and figured out what I did deliberately in this email… then here’s where to get your ticket in time:

https://bejakovic.com/sme-classified-ty/