[Psych Psundays] Kids are stupid

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Last Sunday, I kicked off a new series in this newsletter, Psych Psundays. The reaction to that first issue was positive:

#1 “Love this, love the concept”

#2 “LOVED THIS. Thanks!”

#3 “This was awesome, John! Grazie”

#4 “Excellent thoughts and incredibly timely… for me, anyway.”

#5 “I love Psych Psundays.”

Let me see if can keep it going for another week.

Today’s installment of Psych Psundays is built around two highly instructive videos I watched this week.

The first was posted in the subreddit r/KidsAreFuckingStupid.

It showed a girl, about 3, standing on a nice-looking wooden deck, made up of normal wooden boards laid tightly together.

In spite of this being perfectly solid and perfectly safe ground to stand and walk on, the little girl was screaming her lungs out, and was otherwise paralyzed with fear, unable to take a step. The caption for the video read:

“She thought she would fall through the cracks.”

That leads me to the first curious bit I want to share with you on this Psych Psunday:

A hundred years ago, a psychologist named Jean Piaget was one of the first psychologists to observe children very carefully — their speech patterns, their ideas, their way of looking at the world.

Piaget found that children’s thinking is black and white, magical, absolute.

To children, ideas are the same as things, with the same concreteness and reality. An idea, if it pops up in a kid’s head, must be true, has always been true, will always be true, isn’t made false by evidence or by previous ideas that contradict it.

That’s why, if a kid gets the idea idea that she can fall through a 1/8-inch crack in the floor, why, she can. WAAAAAAHHHH!

Stupid kids, right?

Anyways, let’s move on to the second highly instructive video I watched this week. It was an interview with actor Dustin Hoffman.

Hoffman was talking about the early days of his career, back when he was unknown, but had just gotten rave reviews for an off-Broadway play.

Even though he had no movie experience, Hoffman suddenly got an invitation to come out to Hollywood and read for a part in a big new movie that was being cast.

Hoffman flew out, and met the director, Mike Nichols. The meeting went down like this, in Hoffman’s words:

===

He [Mike Nichols, the director] comes over to me, and immediately I’m feeling miserable.

I just have bad feelings about the whole thing. This is not the part for me. I’m not supposed to to be in movies.

I’m supposed to be where I belong. An ethnic actor is supposed to be in ethnic New York in an ethnic off-Broadway show.

I know my place. And I can read him. I feel I can read him, like he feels like he’s made a big mistake.

===

Turns out, Nichols didn’t feel he had made a big mistake.

In fact, Nichols gave Hoffman the lead role in that movie, the Graduate, which would make Hoffman into an international star, and would in time lead him to a couple Oscars and an estimated net worth of around one hundred million dollars.

So kids are stupid. They think that just because a thought popped up into their heads that they can fall through a 1/8-inch crack between wooden boards, that this makes it so.

But, I’d like to claim, the kind of black-and-white, imagined-is-real thinking of children stays inside us forever. Adults still operate on the same basic machinery.

We feel we know how the world is. In fact we KNOW how it is, with 100% certainty. You can hear it in Dustin Hoffman’s words above:

“This is not the part for me.”

“I know my place.”

“He feels like he’s made a big mistake.”

So that’s my second curious bit for this this Psych Psunday. Great. Now what? What do you do with this?

Does it mean that your intuition, your gut feeling, your sense of what’s real is always wrong, because kids are stupid, and we’re all kids inside?

No, clearly not.

But it does mean that how you feel, I mean, how you know the world to be, with 100% certainty, is not necessarily what the world really is like.

And maybe that’s an inspirational takeaway we can end this Psych Psunday on.

The next time you are faced with a new opportunity and you find yourself knowing for sure that this is not for you… this is not your place… the world does not want you to go in this direction… take another step.

You might find the ground under you solid and safe, and you might also find a couple Oscars, or at least a million dollars or two, in your future.

Unstable copywriting clients

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“Hi Rob, Here’s the invoice for May. Take a look and see if everything looks kosher on your end. Thanks, John”

I sent that email out in June 2021.

I had been working with a dropshipping syndicate. When I say “syndicate,” I mean it was a few young American guys, living in Thailand, who had decided to band together to do dropshipping on an industrial scale.

They were running a dozen funnels for a dozen products, bringing in at the high point 2,000 new buyers per day, and I’m guessing making millions for themselves per year.

Starting in 2019, these guys had hired me to write copy for all the front-end stuff for all their funnels — ads, video scripts, advertorials, landing pages.

For the previous year or so, since early 2020, I was also writing daily emails to their list of about 200,000 buyers, on comission only.

The front-end copy paid me a paltry $150/hr. The back-end emails, after I finally convinced the guys to let me write them for free, on comission only, paid me much much more, the most money I’ve ever gottne paid as a freelance copywriter, money that’s stil sitting in my bank today.

“Hey Rob, Following up on this, not sure you saw it. I checked my account just now and didn’t see this invoice paid. Thanks”

That was a bit later in June 2021. Rob never replied to me. He also never paid my invoice.

I did in the end manage to get paid one last time, by writing to one of his partners, who informed me that the business was shutting down. I never found out why.

I did hear from Rob years later. He wasn’t doing dropshipping any more. He now had a new low-footprint business, buying and flipping land. He wanted to know if I was interested in writing copy for him again. I wasn’t. Also, I checked just now. That new business has also shut down in the meantime.

Here’s my point:

If somebody has no employees, no office, no expensive and custom equipment, no contracts to fulfill, and in general no obligations, what’s keeping them going if things ever get bad, sad, or even just boring? The answer is, nothing.

That’s why it’s a better long-term bet to sell to, say, dentists, who are tethered by a million hooks to their businesses, than to, say, dropshippers, who can decide from today to tomorrow to close their laptops and go work as a land flipper or to maybe roast coffee for a living.

Of course, it’s nice to make a quick cash grab by working where the money is churning right now. (It’s what I was able to do with the dropshipping guys while it still lasted.)

But isn’t it nicer to have a long-running cash grab, one that doesn’t just last for a few months or a year, but one that lasts for three years… five years… 15 years?

I’m telling you this because I’m now promoting an offer by Doberman Dan Gallapoo. I wrote about the full details yesterday. In a nutshell:

Dan is putting together a small group of copywriters and helping them profit from the confusion, uncertainty, and chaos in the market right now.

Dan’s system involves working with profitable businesses, which have been around for years and have large customer database, employees, and often, physical stores.

You can call these “Lindy” clients, as in “Lindy Effect,” which says that things that have been around for a while are likely to stick around.

Dan’s method of finding such clients, and delivering sales for them, is equally Lindy:

Direct mail.

I won’t try to sell you on direct mail or Dan’s system in this email.

Instead, I suggested to Dan that we create a free pop-up group to share more info about this opportunity.

The idea being, this free pop-up group would be a place for a few good folks to get to know Dan… to find out more about how he gets clients and delivers results with direct mail… and see if it’s something they would want to take on with Dan’s guidance, mentorship, and help.

Dan agreed with me. So we are creating this free pop-up group.

Would you like to join us?

RSVP

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I have an invitation for you. Here’s what’s happening:

I’ve been talking to Doberman Dan Gallapoo.

As you might know, Dan is a legit A-list copywriter. As in, he’s been hired by clients like Agora not just to write for them… but to start entire new divisions for them.

Once upon a time, Dan actually roomed with Gary Halbert. He’s one of the five or so people in the entire world that Dan Kennedy will pick up a phone call from, any time.

Since 2011, Dan has been writing and publishing a paid print newsletter about marketing, The Doberman Dan Letter. It’s read by the “who’s who” of the DR space.

Dan runs his own direct response businesses, and he still works with clients and partners with other business owners on revshare deals.

He gets these deals whenever he wants, by doing something no other copywriters today are doing, at least none that I know.

Every economic crisis or so, Dan puts together a small group of copywriters and helps them profit from the confusion, uncertainty, and chaos in the market.

The last time Dan did this was during Covid.

With the Iran war leaking out globally, and the AI bubble getting ever larger and ever more taut, right now is a time of proper uncertainty and stress.

Sure enough, Dan is putting together his group again.

He asked if I would help him promote it. I said yes.

If you’re a copywriter, here’s what is basically on offer here:

* Security in an uncertain time

(Dan’s system involves working with profitable businesses, which have been around for years and have large customer database, employees, and often, physical stores. This is not about trying to write emails for some fly-by-night dropshipper who will be here today and gone tomorrow, while you wait to get paid for the work you did last month.)

* Income that’s not capped or tied to your time

* The “one-eyed man” advantage in the land of the blind

* A ready pool of prospective clients, and a unique mechanism to get the attention of those clients and turn them into gigs fast

* A unique mechanism to make money for those clients in a straightforward way, which doesn’t require daily emailing or writing millions of new ad creatives each week

As for those two secret mechanisms, one to get clients, and the other to make money for those clients… they are actually the same:

Direct mail.

Yes, Dan uses direct mail both to get clients, and to deliver for those clients.

The fact is, direct mail never went away. It’s even growing, with smart online-first DTC brands and high-ticket coaching businesses rediscovering direct mail and bumbling their way through it.

You can do the same. Or you can profit from the experience of a master who’s been doing it for decades, at the highest level, and who makes his living by doing exactly what he is offering to personally help others do.

This opportunity is big and new and probably unfamiliar to you.

I have zero hope of trying to sell it to you in this email.

Like I said, I’ve been talking to Dan.

I suggested we create a free pop-up group to share more info about this opportunity.

The idea being, this free pop-up group would be a place for a few good folks to get to know Dan… to find out more about how he gets clients and delivers results with direct mail… and see if it’s something they would want to take on with Dan’s guidance, mentorship, and help.

Dan agreed with me. So we are creating this free pop-up group.

Would you like to join us?

Who else wants to finally put an end to their prospects’ behavioral problems for good?

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… including leaving your sales page without buying… not reading your copy carefully… not taking you up on your upsells… demanding refunds… and more?

Today I started working with a business owner who has a sizable email list and a cold traffic funnel that’s driving buyers to his list.

Our deal is that I’ll help him monetize his email list better.

As a first step, he asked me for some ideas on how to improve the sales page for his cold traffic funnel.

Why not? After all, the more people we get on his email list, the better it will be for everyone long term. (I’m getting paid partly up front, partly a share of increased sales we get from emails.)

The sales page is doing well, a 3.6% conversion rate. It features the proven old headline formula:

“Get [the good] without [your main objection]”

How to improve on this?

Here’s one idea:

Earlier today, I watched a video by a very successful but very underground marketer. He shared a quick case study.

Once upon a time, he had dog training info biz — various offers to help owners teach their dogs to obey, to be house trained, even to do fancy tricks.

It didn’t work. 1 person in 666 actually bought.

This marketer put a popup survey on his sales page, asking people why they are leaving without buying. People replied:

“My dog is aggressive towards other dogs…”

“My dog chews up our furniture…”

“My dog pulls on the leash…”

“My dog nips at stranger’s heels, AND IT DOESN’T SEEM THIS IS WHAT I NEED.”

The marketer says:

===

Of course all these problems were covered in our book and in our videos. We just doubled down on it, made sure that they were extra covered, extra well… added those to the sales copy… and made the headline something like:

‘Who else wants to finally put an end to their dog’s behavioral problems for good… including digging, barking, chewing, aggression, pulling on the lead, and more?’

All of a sudden it went from 1 in 666 people buying, to 1 in 90 were buying. And then eventually, with a bit more tweaking, we got it to 1 in 60 buying, and then on some search phrases as many as 1 in 10 were buying.

===

You’re probably not selling dog training info. Also, it sounds like this was search traffic, whether organic or paid, and that might be different from other kinds of audiences.

Still.

1 in 666 buying… to 1 in 60 buying. That’s like an 11x improvement in sales. By talking first and foremost about the present pain rather than about future gain. It’s worth a test.

That’s my public service announcement for you. I have nothing really to promote to you today.

So let me remind you of my Copy Riddles program.

The first two rounds of that program deal with this most fundamental topic, of promises, warnings, pain, and gain… and how to use that to keep prospects from ignoring you, leaving you, and not buying.

If you’d like to find out more about Copy Riddles:

https://bejakovic.com/cr/

The Most Powerful Sentence of All Time

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Today I’d like to recommend a book to you, not just to buy and hoard, but to actually read and apply.

A bit of background:

I myself have a book, my charmingly titled “10 Commandments of Con Men, Pickup Artists, Magicians, etc.”

I regularly go on Amazon to check on that book — how it’s selling, if there are any nasty new reviews, if it’s maybe reached bestseller status.

As I’ve been doing this, over the course of weeks, months, years, and decades, I’ve been seeing a curious book pop up in the in the “Customers Also Bought” section. The full title of that book I’ve kept seeing:

“The Most Powerful Sentence of All Time: A Fable About Persuasion”

As I tend to do, I went snooping. I found the guy who wrote the book. Turns out he’s got an email list and he writes interesting daily emails about, well waddya know, persuasion.

After a few months of lurking on this guy’s email list, I actually replied to one of his emails. We started chatting. We got on a Zoom call and talked. We got chummy.

Somewhere along the line, Neil, for that is the name of the dude behind the Most Powerful Sentence Of All Time, picked up and read my 10 Commandments book.

I decided to pick up and read his book as well.

And that, dear reader, is the short version of how I got to where I am right now, sitting on my couch, wearing my Garfield pajamas, writing you to recommend Neil’s Most Powerful Sentence Of All Time.

I’m recommending it to you for one very simple reason:

Neil’s book is a recipe book for what copywriters call the “Big Idea.”

In copywriting land, where I used to live for many years, everybody will tell you about the importance of the Big Idea.

The trouble is, nobody can tell you what the Big Idea really is, or how to get one.

There’s a lot of handwaving.

Occasionally, there are some criteria thrown out, like “interesting,” “easy to understand,” “convincing,” “useful,” none of which is particularly easy or useful.

Sometimes, people (myself included) just give up altogether and tell you to come up with 100 ideas, and to throw them to the lions’ den of your market. If any of the ideas survives, why, it must be the Big Idea.

In short, nobody really has a recipe, a process for coming up with a Big Idea, or for shaping and polishing some kind of a promising but rough hunch into a clear and precise sentence that is immediately interesting, easy to understand, useful, convincing etc.

Well, nobody except Neil. And he gives it to you in his book.

Btw, Neil’s book is written as a parable.

Unfortunately, it’s not the kind of parable with talking bears or rabbits. This parable features people.

But it is written as fiction. And because of that, it’s likely to suck you in and make reading about this important topic both enjoyable and memorable.

Let me wrap this up.

French chateau owner and Madison Avenue copywriter David Ogilvy once wrote:

“Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.”

If you don’t want almost all your future campaigns to pass like a ship in the night, here’s where to go:

https://bejakovic.com/mostpowerfulsentence

Ancient A-list secrets to coming up with new hooks for old offers

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In my Daily Email House community, I have a thread titled, “What can you teach?” It’s a thread inviting people to share their bit of expertise, which we could turn into a training for the community or possibly even into a product.

A few days ago, a new member chimed in to say what he could teach:

===

I can teach anyone to write stories that sell in less than 30 mins even if they’ve never written a story in their life before.

I did live workshops a few years before and taught this method to 35 people and they ALL wrote stories in less than 30 mins. Some even got clients.

I’d love to know what everyone thinks about such an offer and I’d really appreciate if you could offer some pointers.

===

Here’s my pointer:

“Write stories that sell” is a promise that has been made a million and one times over the past few years, by a million and one people, myself among them.

That’s not to say that writing stories that sell is not a valuable skill.

But in order to sell it, at least to an audience that isn’t already in love with you, you’ll need to adapt it in some way so it sounds new.

In other words, if you’re selling some evergreen and familiar hammer, you need a new hook, a new way to package it up, a new way to make it sound different from the things people have already become deaf to.

How do you do that? Well lemme give you an example:

I have this course, Copy Riddles.

I have sold hundreds of copies of Copy Riddles in the past. But over the last couple years, I haven’t been promoting it too much.

There are different reasons for that:

Copy riddles is expensive ($999)… it’s evergreen (like I said, a bad thing for sales)… and on top of all that, I’ve lost interest in teaching copywriting stuff to would-be copywriters, and have moved to things like email marketing and offers to people who have stuff to sell.

BUT—

Copy Riddles remains filled with ancient wisdom from A-list copywriters.

This ancient wisdom includes dozens of secret techniques to repackaging existing, old-hat info, which gets ignored, inside shiny and sexy new giftboxes, which sell.

The reason why these secret techniques were developed is that copywriters typically have no control of the offer they are promoting (eg. they cannot control the stuff inside the giftbox).

That’s why these A-listers were forced to simply work with words and hooks, and to really do some persuasive wizardry (eg. to come up with more and more elaborate wrapping paper and decorative bows, in order to make the repackaged info appear irresistible).

And now, if you have an offer, or if you want to create an offer, you can benefit from the A-list copywriters’ wisdom, without being hampered by their copywriting limitations.

You can use these ancient A-list secrets to come up with incredible and yet irresistible new hooks for your existing (or planned) offer.

If necessary, you also have the leeway to actually adapt your offer, so it matches and pays off whatever exciting new hook the A-list secrets produced for you.

And the best part?

Since your aren’t just doing this as a copywriter working for a client, but as an offer owner who’s selling his or her own offer… YOU get to collect all the profit and reap all the benefit of repositioning your offer into something that the market wants right now.

When you think of it like that, then maybe the $997 investment in Copy Riddles doesn’t seem so impossibly high.

In any case, if you’re interested in finding out more about these ancient A-list secrets, and how you get get them, not just to hold in your arms, but to imprint in your brain and to have at your fingertips when you next need them, take a look here:

https://bejakovic.com/cr/

[Psych Psundays] Why don’t you… yes, but

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I thought to introduce a new little series I could do every week, Psych Psundays.

I’m not a psychologist nor do I play one on TV, but I am interested in pop psychology. I read books about it, and I have a kind of live lab via this newsletter and other marketing I do. Plus I have a mind myself. I keep tabs on it. Sometimes I learn stuff that way too.

Let’s see if this new series could be interesting to you or not, and if it is, how long I can keep it going.

The first installation of Psych Psundays starts off with a reader question I got a few days ago:

===

Hey John, how are you? I just wanted to ask if you could recommend a resource for audience building without video based content.

I’m writing daily emails but I can barely grow my newsletter, Twitter is filled with AI and it feels hollow.

The little subscribers I’ve gotten are from communities where I shared a little value with a link in my bio.

What would you recommend?

Thanks a lot and I hope you have a great weekend.

[name]

P.S. You don’t owe me crap of course so feel free to ignore this and go on with your day!

I just thought I’d ask you because I love your daily emails, it’s actually why I started writing daily.

===

I didn’t reply to this guy.

On the one hand, I enjoyed the flattery.

On the other hand, I suspect this was an attempt at playing a game, one that I no longer enjoy.

Right now, I’m reading a book called Games People Play by a guy named Eric Berne. The book was kind of a big thing back in the 1960s. It’s basically about repeated “games” — patterns of communication that people engage in, not for the stated and obvious purpose, but for ulterior motives.

The first “game” discovered by Berne was called “Why don’t you… yes but.” It’s the game I feel my reader above is asking me to play with him. It goes like this:

First, one person brings up a problem, say, they can’t grow their newsletter.

Then other person (or persons) jump in with suggestions:

– Why don’t you get on Twitter? Yes, but Twitter is filled with AI and feels hollow

– I hear YouTube works well, why don’t you try that? Yes, but I don’t want to create video content

– Why don’t you just keep posting in communities if that’s worked for you? Yes, but that takes way too much time

– Why don’t you try running ads? Yes, but I can’t afford ads

– Why don’t you try doing list swaps? Yes, but my list is too small for list swaps

– Why don’t you just invite perfect prospects to your list one by one? Yes, but that would be so slow and anyways who would say yes

The fact is, there are 1,001 ways to grow your newsletter. There are entire (free and high-quality) websites dedicated to cataloguing those ways. I myself have written about the topic dozens of times, including earlier this month.

But none of that really matters.

Because the point of playing “Why don’t you… yes, but” is not to get a workable solution, but to keep going until all the suggestions run dry, and the original person asking for advice can say, “See, I knew they had nothing for me.”

Ok. So now I probably sound like a dick, and a conceited dick at that.

I mean, have I really told you anything new here? Or have I just put a fancy new label on something that everybody already knows and does, while singling out a poor reader who just asked a question?

Fine. Let me tell you something else I read in Games People Play, which might be genuinely new and useful to you. Says Berne:

===

While almost anyone will play this game under proper circumstances because of its time-structuring value, careful study of individuals who particularly favor it reveals several interesting features.

First, they characteristically can and will play either side of the game with equal facility.

This switchability of roles is true of all games. Players may habitually prefer one role to another, but they are capable of trading, and they are willing to play any other role in the same game if for some reason that is indicated.

===

I can tell you that, until not too long ago, I myself was a ready player of “Why don’t you… yes but.”

Like Berne says, I happily played either side. I would both bring up frustrations and dismiss offered solutions… and at other times, I would also offer advice, have that advice dismissed, and then offer more advice.

I played either side happily because it made me feel smart and righteous.

Curious thing:

I noticed recently that I don’t play this game much any more.

These days, if people offer me advice, I nod. If it’s somebody I trust and respect, I do exactly as they say. Otherwise, I just let it go.

And on the other hand, when people come to me with their frustrations, I also nod. And then I say, “That sounds frustrating. What do you think you will do?”

Maybe, maybe, this change is tied to a bigger change in me, to being more proactive, less of a “thinker” who is mainly interested in collecting information, and a little more of a “doer” who at least sometimes tries and sees what will happen for real.

So that’s my mildly inspiring takeaway for you on this Pysch Psunday.

Maybe you are a habitual player of “Why don’t you… yes, but.”

If so, it’s not any kind of lifelong condition. If you like, you can change, starting right now.

And if you are having trouble getting yourself to take action, in spite of knowing what you should do… well, maybe Eric Berne is right about the “switchability of roles.”

I could tell you how to apply Berne’s idea to become more proactive, more of a doer. Except it would kind of defeat the whole point of this email.

HYPE!!!

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Yesterday, I sent an email that I modeled on an old business opportunity ad. The results so far:

61 responses, many from people who are surprisingly qualified and serious about the offer.

My personal suspicion is that I got 2x-3x the response I would have gotten had I simply written yesterday’s email in my usual way, by sitting down and improvising and “doing my best.”

Dan Kennedy, in his Opportunity Concepts seminar, which I promoted a couple weeks ago, says that the 1st step of changing the positioning and presentation of your offer to counter the incredible amount of resistance in your prospect’s mind is simply to add HYPE!!!

Hype gets a bad rap.

Hypey ads are often held up as tasteless, manipulative, and outdated, in contrast to honest, authentic, and helpful marketing that many modern gurus try to peddle.

To that I just shrug and say, YOU DON’T GET IT.

Hype is at its core is not about putting in a ton of exclamation points or astonishing/mouthwatering/jaw-dropping adjectives.

Instead, hype at its core is simply copy that focuses as little as possible on you and your product, which ultimately nobody wants… and instead focuses as much as possible on your prospect and his sorry situation today… and beyond that, on the shiny, happy, rich outcome your prospect would gladly be living tomorrow.

Who knows.

Maybe one day I will put on a workshop called HYPE!!! Maybe it will be all about converting your existing honest, authentic, and ineffective copy to be more opportunity-minded, more prospect-oriented, and more response-getting, the way I did with my email yesterday.

Meanwhile, if you’re curious to see the old-timey ad I modeled in my email yesterday (the ad ran almost 100 years ago, and ran for years), you can check it out here:

https://www.skool.com/daily-email-house/theres-a-reason-why-old-ads-work

How an ex-copywriter makes $12k/month in a new kind of part-time job

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Makes more in a day than he used to in a week. Started in his spare time — without special qualifications or connections. Works just 15 hours a week. Profit from his experience — begin now — make big money — learn how from this Free Email.

I’ll be honest with you:

I just spent an hour+ reading old “business opportunity” and “new career” ads in Google Books scans of 20th-century magazines.

Reason is I have a legit new career opportunity to clue you in to, and I wanted to get inspiration for how to best tell you about it.

You marketers working your head off for poor pay — You freelancers worried about making ends meet — You copywriters who want to break away from an uncertain job — You ambitious service providers longing to get into a big-paying, uncrowded profession — Listen!

Yep, listen.

I can put you in touch with an ex-copywriter who switched to a new kind of part-time job.

It’s paying him more than he ever made before while working less than he used to.

It allows him to work at home, in his bathrobe, or to take his family for round-the world trips and check in to his job on his laptop.

It’s fascinating work, which he can feel good about.

He’s gained respect and authority.

He gets plenty of leisure time to do with what he wants.

Let This Free Email Tell You How

No up-and-doing man or woman who wants to do more, be more, and have more, can afford to close down this email without hitting reply.

It costs you nothing to learn all about this money-making opportunity. You take not the slightest risk. You cannot possibly lose anything. And you can gain much.

If you’re a copywriter or other breed of marketing freelancer… if you already have clients, but you find the career prospects unstable, or the work underpaid or uninteresting, or the clients too demanding… then hit reply to this email and express your interest in this mystery new career opportunity.

I can put you in touch with the ex-copywriter I am talking about here, so you can profit from his experience.

The simple act of replying to this email may bring you bigger success and greater financial independence than you perhaps think possible.