Offers

You’re probably creating too many products

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I’m reading a book by a successful direct marketer. A few nights ago ago, I came across the following provocative statement:

“Creating too many products is one of the biggest mistakes marketers make. Customers become overwhelmed too easily.”

The fix, according to this guy, is to have a few products — three is enough — and to do a thorough job selling them, by changing the hook, the segment you’re targeting, your method of selling. The guy gives an example:

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I ran two campaigns, back-to-back.

The first was a seven-day webinar that talked about a hot new niche that’s taking the Internet marketing community by storm. The day after that promo ended, I launched another promotion, similar to the one I’ll reveal in the next chapter.

In both cases, I was selling the exact same product. Same exact offer and price point. But I used two different hooks and two different strategies (webinar vs. mini group).

The first promotion generated $180k in up-front sales… and… the follow-up promotion generated over $200k.

If I had just promoted the webinar and concluded that I had pulled all the sales out of my list, I would have lost out on $200k.

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Over the past few weeks, I’ve been getting people to raise their hand if they’ve tried offering coaching to their list, and if they only heard crickets as a result.

My solution to this cricket cacophony is to repackage and reposition “coaching” into a $1k+ offer to solve a specific problem. Doing this makes both selling and delivery easier.

But here’s the crucial thing, and how this ties into the “too many products” idea above:

If you figure out a solid way to solve a problem for one segment of your audience… chances are excellent that have you just “created” a half dozen successful new offers, which you can sell in the future, with minimal tweaking of the underlying product, just by changing the hook, the segment you’re targeting, or your method of selling.

As one example, the product I have created as the solution to the “coaching crickets” problem is something I will pitch in the future to:

– People who hear crickets when they pitch “consulting”

– People who have a small list and want to monetize it quickly

– List owners (including those with big lists) who are only selling low- and mid-ticket offers, and are frustrated by it

– People who have a cold traffic funnel that is working but which they cannot scale (hello Nick)

– Freelancers who cannot get their audience to take them up on their services

– Freelancers who want income stability

– Community owners who want to monetize their group

– etc.

But… forget I said any of that. At least for now.

Because for now, I am only focused on list owners who pitched “coaching” to their list… and heard crickets as a result.

If that’s you, I have a solution, which I’m happy to share with you in the form of a 1-page overview.

If you like what you read, you’ll also have the opportunity to work with me directly in February, to implement this for yourself and your own list.

In case you’re interested in the 1-page overview, hit reply, tell me you want it, and I’ll get it to you.

How to sell a $1k+ coaching program without testimonials

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I’ll tell you in a a sec how to sell a $1k+ coaching offer without testimonials. But first lemme tell you a related and intriguing list-building tactic.

It comes courtesy of marketer Kevin Hood, who shared it inside my Daily Email House community a couple days ago. It goes like this:

1. Come up with a list of “mutually exclusive, collectively exhaustive buyer personas” who could potentially be interested in what you offer (Kevin used AI, but you can use… other methods also)

2. Come up with a list of “pain points, desires, beliefs, thoughts, and feelings” those people might have

3. Go on social media and write 100s of tweets or threads or stories or whatever and combine one item from list 1 and one item from list 2 in a statement that looks like:

“If you spent your 20s or 30s digging yourself into debt but deep down you desperately want to become financially free, I hope you find my page.”

Says Kevin:

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Where most posts get 500-1000 views.

These get thousands.

No matter your follower count.

This is a real post from one of my clients who teaches Financial Independence and investing, and it got 189,000 views while generating 1,600 new followers for his account. And while we can’t be 100% precise on measuring email subscribers according to individual posts, the estimate is around 100 new email subscribers from this post alone.

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I don’t know what Kevin client’s “my page” looks like. Maybe it has some testimonials. Maybe it has a unique mechanism for how he financially frees 20- and 30-somethings from debt. Maybe it features risk-reversal copy such as, “Sign up to my newsletter and if you don’t like my emails, you get to come to my house and kick me in the shin.”

Whatever. All those things are nice addons.

But the fact remains, specificity, and in particular double-specificity like Kevin is using, is a powerful way of drawing attention… creating interest and desire… and providing proof. Even if you have nothing else going on.

Now back to coaching programs.

Q: How do you sell a $1k+ coaching program without testimonials?

A: You rely on other forms of proof.

There’s many, beyond testimonials. In particular, there’s specificity. I’ll leave you with a riddle related to that:

If you’re looking to monetize your list with a $1k+ offer… if you tried offering “coaching” or “mentoring” to your list before but got zero takers… then how do you figure out what specific or double-specific segment of your audience to appeal to in order to actually make some sales?

I’ll give you a hint about my thinking.

My recommendation is not to do what Kevin did, and use AI to come up with a bunch of stuff that you throw at the wall to see if it sticks.

My recommendation is also not to use your own creativity and brainpower, to sit and introspect what specific segment you could appeal to.

If you eliminate both of those options… then what’s left as a means of determining which specific people you could help with your $1k+ coaching offer?

If you like, guess what I have in mind, write in and tell me so, and I’ll tell you quick whether you got it or no.

Last call for 1-Person Advertorial Agency & my bonuses

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It’s 10:32 pm on Saturday night as I write this. I’m having my chamomile tea. I’m eyeing my Kindle longingly. Frankly I had been hoping to skip writing this final email BUT—

Every time I’ve sent an email this week about the 1-Person Advertorial Agency, I’ve made multiple sales.

People want this offer.

And so, in respect to the spirit of Gary Halbert, who said you keep mailing an offer for as long as it keeps making money…

… in due deference to my own pocket book, which is always hungry for a little more cash…

… and also with your best interest in mind, in case this offer could be useful to you, but you haven’t given it proper consideration until now…

… let me say this is your last call.

The deadline to get 1-Person Advertorial Agency + my bonuses is tonight at 12 midnight PST, a short 5 hours from the time this email, scheduled as it soon will be, will go out.

This is the last email I will send about it. (Even if it ends up driving in multiple sales. Sorry Gary!)

All week long, I’ve been saying 1-Person Advertorial Agency is the hottest opportunity for copywriters in 2026.

You can get the full details about this offer at the sales page below.

If you act before the deadline, I am also offering the following bonuses:

#1 Horror Advertorial Swipe File, which you can feed to the AI beast so it produces better, or rather, more horrifying advertorials

#2. 26 Rules of Client Management for Copywriters, taken from my Copy Zone guide to the business side of copywriting

#3. Most Valuable Postcard #1: Nota Rapida, which digs into the topic of building long-term relationships with copywriting clients much more deeply

#4. Ghostbuster, Nick Bandy’s 5-stage sequence for reactivating (reanimating?) dead clients or prospective clients

If you want to get in in the little time that remains, before the church bells toll, the wolves start howling, and the gates shut you out:

https://bejakovic.com/advertorial-agency

Free 3-step plan to get more testimonials, perform an X-ray of your market, have buyers recommit to what they just bought from you, and possibly even drive more sales

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Here’s a 3-step plan to get more testimonials, perform an X-ray of your market, have buyers recommit to what they just bought from you, and possibly even drive more sales:

STEP 1. Sell an offer.

STEP 2. Offer people a bonus if they buy the offer now.

STEP 3. When people buy, send them an email with the promised bonuses. At the top of that email, paste in the following mystical, secret, wizard-like spell:

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Thanks for taking me up on [the name of your offer].

I’m curious, what made you do it?

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Yes, that’s it.

Yes, I can see your jaw drop and your eyes roll back in your head from mock amazement.

All I can say is, don’t knock it till you try it.

I’ve been doing this all week long with people who took me up on my recommendation for the 1-Person Advertorial Agency.

As usual when I interact directly with people on my list, I’ve been blown away by how little I know, how pale my own imagination, and how rich and surprising it is to go out to my market and talk to them.

You want examples?

I’ve gotten a dozen responses so far, with varying answers to “What made you do it.” Three categories have been prevalent so far:

A. The opportunity of the beast

This being a biz-in-a-box offer, it’s inevitable that people would cite the opportunity of it. Ok, that’s not surprising. But still, it’s different and more insightful to hear it in people’s own words:

#1. “I still don’t plan on leaving my job which I like no matter how successful it is though I might stop working overtime and do this instead once it starts paying. In the meantime it’s not that much of a time commitment that I can’t do both.”

#2. “I like Travis [Sago]’s model of working other’s lists but this method looks equally profitable but might be more helpful in expanding my skills.”

B. A point of differentiation

I hadn’t thought of this one at all, and I didn’t talk about it in my emails. And yet, multiple people brought up the uniqueness of advertorials as opposed to other things copywriters can offer:

#1. “It’s also a point of differentiation since it seems that everyone who hasn’t firmly planted their flag in the email copywriting camp (i.e. most copywriters/marketers) has rebranded themselves as a creative strategist overnight (soon-to-be most copywriters/marketers).”

#2. “Clients who are willing to spend money on advertorials are more serious overall. Meta ads is the bright shiny object that everyone and their dog in law wants rn. But advertorials have been around way longer and sophisticated clients like them a lot.”

C. Because of me

1-Person Advertorial Agency is a great offer, I think its value is self-contained.

And yet, the fact that my readers know and trust me (and maybe even like me???) definitely helps sell the offer, and makes it more credible — even when I say I haven’t used this system myself:

#1. “Plus, as a previous buyer of yours, products you recommend carry more weight than other offers.”

#2. “The fact that you are promoting it. Especially your honesty in saying you have not been taken the course yourself.”

So there you go. Sell something. Then ask people why they bought, and you shall receive.

And now, an important announcement:

The opportunity to get 1-Person Advertorial Agency + the bonuses I am offering is ending tonight at 12 midnight PST.

Along with the core 1-Person Advertorial Agency offer (full details at the sales page below), I am offering the following bonuses:

#1 Horror Advertorial Swipe File, which you can feed to the AI beast so it produces better, or rather, more horrifying advertorials

#2. 26 Rules of Client Management for Copywriters, taken from my Copy Zone guide to the business side of copywriting

#3. Most Valuable Postcard #1: Nota Rapida, which digs into the topic of building long-term relationships with copywriting clients much more deeply

#4. Ghostbuster, Nick Bandy’s 5-stage sequence for reactivating (reanimating?) dead clients or prospective clients

If you wanna get that, you will have to act today. But why not act now, while it’s on your mind? Here’s where to go:

https://bejakovic.com/advertorial-agency

Taking credit for your rock star clients’ results

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A few days ago, I was on a call with “Rebelpreneur” Gasper Crepinsek.

Over the past couple years, Gasper built an online brand teaching people AI. He’s still doing that, but this year he is going broader, using his background as an ex-Boston Consulting guy to help people build actual and sustainable businesses online.

I helped Gasper launch a $1k+ offer last month.

We worked on it together for a couple weeks, then Gasper went out and sold it to three people in his audience in a matter of days. He then started delivering the actual offer.

Result: One of Gasper’s clients already closed his own sales and is making money as a result of working just a few weeks with Gasper.

About that, Gasper said, “He’s attributing it to me, but I told him, ‘It’s all you.'”

My message to Gasper on our call, and maybe to you now, is to take credit where you’ve earned it.

Sure, it’s smart to sell to people who would succeed with or without you. When they do inevitably succeed, there’s a glow on you as well.

That doesn’t mean you can’t take some of the credit, and legitimately.

Even if somebody is an absolute rock star, you can inspire them… you can push them a bit… you can guide them through a process so they get results faster, sooner, easier, more enjoyably than they might have done otherwise.

In Gasper’s case, his client might have done something similar in another 3 or 6 months. But because of working with Gasper, he’s got another, say, $5k in the bank, today.

That’s pretty much what my situation is with Gasper as well.

The dude was succeeding and would have succeeded more, one way or another, with or without me.

But I helped him come up with a simple, attractive offer that, from the looks of it, will be his main, high-ticket, backend money-maker for the coming year. (Gasper says, “It’s crazy how much people like it,” meaning the offer).

Is having a $1k+ offer, which you can readily sell to your list, something that interests you?

If so, hit reply and let me know.

You can’t buy anything here. But if you do reply, I’ll give you a 1-page overview of the process that I guided Gasper through, so you can go do it yourself if you like.

I’m jealous of this lead gen funnel

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Last August, I promoted Igor Kheifets’s $3.99 book, Click Send Earn, as an affiliate.

$3.99? As an affiliate?

Yes. Because Igor pays out a $30 affiliate commission for each $3.99 sale.

The result was I sent two emails, and made Igor 69 sales, while making a little short of $2100 in commissions for myself.

Igor has got a super smart lead gen funnel here, and the offer he makes — $3.99 sale, $30 CPA — has gotten a buncha other list owners besides me interested in promoting.

Maliha Mannan of the Side Blogger promoted, as did Csaba Borzasi, as did Lawrence Bernstein of Ad Money Machine, with a promo that did so well last October that he is reprising it right now, just three months later.

The reason Igor can offer to pay all these folks $30 for each $3.99 sale is that he has a half dozen order form bumps and a long list of upsells once people buy the book.

Igor knows what a new customer in this funnel is worth to him, and I suspect it’s over $30. Of course, each new customer becomes worth much more when they get on Igor’s email list and are getting exposed to Igor’s back-end offers, many of them high-ticket, which Igor knows to convert.

I am frankly jealous of Igor for this funnel. I would love to have affiliates jostling and clamoring to promote either of my two books, or the new book I’m planning to publish this year.

But who’s got time and energy enough to create and dial in all these order bumps… and upsells… and copy… and funnels… and back-end offers?

Igor does, apparently.

And he does it while working 4 hours a day, 5 days a week, and having a family, and two kids, and writing and publishing comic books, and playing video games, and watching Netflix.

It wasn’t always like this.

Igor used to work 70+ hour weeks on his biz. He was grinding and hustling and making $130k a year. That might sound like a dream to you except it really wasn’t, considering how much he was working, and how little he was able to enjoy it. Plus he was making literally 3% of the $4.3 million he makes a year now.

Today, Igor works much less, gets much more done, makes much more money, and enjoys his free time without thinking about working or feeling guilty for not working.

I’m telling you this because this past November, Igor did a masterclass covering his system for getting more done in less time. He documented the exact productivity system that took him from A to B, from overworked and underpaid to having lots of free time and making a lot of money and publishing comic books.

I’ve been through Igor’s masterclass. I’m taking ideas from it. I’m applying them to what I do.

And starting tomorrow, since it’s the fresh start of a New Year, I will be promoting this system to you as well.

Of course, there will be a special deal.

Of course, there will be bonuses.

Of course, there will be a bit of a party theme, it being only a few days after New Year’s Eve. But party theme or not, the promise here is serious:

Work less, get more done, and feel zero guilt when you’re not working.

If that’s something that makes your subtle body tingle, then read my email tomorrow.

Dude quietly bows out of Monetization Mastermind

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This past summer I created an invite-only group called Monetization Mastermind. To start, I invited a small group of list owners I have done affiliate deals and list swaps with. The idea for the group is to make more such partnerships possible.

Initially, the group featured mainly list owners who sell courses around copywriting or email marketing, since that’s what kinds of offers I’ve promoted a lot in the past.

Over time, the group has grown, either by my invitation or by recommendation of the people inside. As a result, the profile of people inside has gotten more diverse, and has gone beyond course creators in the copywriting space.

So far, everybody who has joined this group has stayed inside, though some participate more and some less. But now I have the first person who has left the group. It happens to be one of the first people I invited inside the group. Two days ago, this dude wrote me to say:

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I think I’m going to quietly bow out of Monetization Mastermind. I’ve been making an effort to network outside of copywriting groups and focus on a different audience. While I appreciate what you’ve built here and have tremendous respect for you and the folks in here, I need to put my energy elsewhere.

Thanks for putting it together. You’re doing a lot of good here. I appreciate you letting me be a part of it.

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I don’t know the full details of this dude’s business.

On the one hand, it’s a tried and true strategy to take yourself and your offers to a new market, particularly one that is willing to pay you more.

On the other hand, based on what little I know of this dude and his business, my diagnosis is that his is an issue of offers.

Specifically, I think it comes down to a classic mistake, one I see others making all the time, and one I have made myself plenty of times too.

Internet Marketer Travis Sago, who is either unable or unwilling to speak other than in metaphor, calls this mistake “selling the hammer.”

The alternative being, selling the birdhouse, or the patio deck, or the chicken coop.

As Travis says, “Nobody is ever just buying a hammer. There’s an outcome they’re looking to get with that hammer”

Do I hear you groaning, or are you rolling your eyes right now?

I mean, this is really just that old chestnut about how nobody wants a quarter-inch drill, but a quarter-inch hole, except with other hardware, right?

Right.

But people find it surprisingly difficult to apply this super obvious and familiar lesson when it comes to their own hammers, ones that they have spent weeks or months designing and sourcing and forging.

Folks keep selling the hammer for years, or for as long as they stand, making new versions and crowing about the latest improvements… until they either wise up and start promising birdhouses and patio decks and chicken coops… or until they quietly bow out of the market, because their hammers are just not selling enough.

This got me curious.

Are you planning to launch an offer in 2026, an offer you need to be a success?

If so, I’m curious what offer you’re planning.

And I’m curious how you came up with your plan.

If you like, hit reply, unburden yourself, and tell me about your upcoming offer.

I’m not promising anything but to listen and maybe to ask some follow up questions.

But who knows, sometimes that can be the most valuable thing you can get, and can lead to insights that can make all the difference when you make the intimidating decision to actually go live.

Hot new “no cure, no pay” repackaging of a service offer

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Long-time reader and customer Rasmus Gullaksen writes in reply to my email yesterday:

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A bit unrelated, but I came up with a new ghostwriting offer for my audience a few weeks ago. And I’ve never experienced so much demand for a service EVER. literally had 25 ish people write to be about this offer after promoting it 2-3 times on LinkedIn.

Most LinkedIn ghostwriters sell 6-8 monthly posts for X amount. But that has all the risk on the clients side (if the posts dont perform, the client still pays) and no big upside for the ghostwriter (if 8 posts do well and make a lot of money, the ghostwriter doesnt get anything more)

So I came up with the offer (a kind of No cure, no pay ghostwriting)

1. I’ll overhaul your LinkedIn profile page for $1k (so it sells better)

2. And then I’ll ghostwrite for you for free until you get a new client from your content, and only once that happen, I get a cut off the amount you make from that deal. If it takes 10 posts to get there, the client wins (10 free posts) and then they also get a new client (win for them, win for me) + I don’t make any commitment to post X times for them, I just post as many as I think are necessary + ramp up if things go well etc. I then get paid only if my content gets them results, and that only gets easier and more lucrative as time goes.

Right now im just trying to figure out what kind of business owner has the best business model for me to do this for. Currently helping a motivational speaker, a legal advisor, and a SaaS founder.

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I think what Rasmus is doing is… absolutely GREAT.

There’s lots of clever stuff going on in Rasmus’s offer above. What I wanna focus on is a super basic thing, which I believe drives this whole thing – that this is a service offer with a guaranteed outcome.

Is that really so hard?

To come up with a specific outcome for the service you provide… and to find a way to guarantee that outcome?

At least for some clients? And to then factor out your risk, by making this offer ONLY to those right kinds of clients?

If you offer services — copywriting, media buying, dog walking — maybe it’s worth thinking about how and for who you could provide a guaranteed, bundled up outcome.

Maybe it can mean you sell more easily… have an easier time with delivery… AND make more money?

Putting the idea out there.

If you already do this, and guarantee an outcome with some of the services you offer, write in and let me know.

I wanna hear your experiences. And who knows, maybe I end up promoting you and your offer, like with Rasmus above.

Have I promised too much?

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Yesterday, I sent an email in which I privately and secretly advised you to bid as much as it takes to win my upcoming auction.

The background, in case you missed it:

I will endorse the winner of this auction to my own list. What’s more, I’m offering to keep endorsing and promoting the winner until he or she makes back the entire investment.

I got a reply to yesterday’s email about that, which just said:

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maybe i should take a loan out

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This echoes something a member of my Daily Email House community wrote, back when I ran a poll to check if there’s interest in this “I endorse YOU” offer:

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The guarantee of money back really makes this a no-brainer… I’d open a 12-month no interest credit card if I needed to, to pay for this 🙂

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This gave me a great idea.

Yesterday, I reached out to Wells Fargo.

In spite of it being Saturday and not a day that bankers normally work, they got back to me right away and agreed to sponsor this auction, with a custom line of uniquely low-interest credit cards…

No, none of that.

It’s true that in preparing for this auction, I have used what I’ve learned about the people in my list across thousands of emails sent… hundreds of hours spent in individual communication with my customers… and about 5 years of making offers, some successful, some unsuccessful, all providing some data points of learning into what people on my list want, fear, and are wary of.

I’ve used that, plus more feedback from my list, to craft the grandest, sexiest, and riskiest (for me personally) offer I’ve ever created.

It’s possible I’ve promised too much for my own good. But I’m gratified to see signs that the right people are finding it pretty irresistible.

That said, I don’t want anyone going into debt in order to win. Debt for me carries bad vibes and karma, and frankly, that’s not something I want to take on.

On the other hand, if you do have money to invest in something:

I can tell you I’ve long ago stopped investing in stocks and index funds.

For one thing, I don’t know what I’m doing with those.

For another, I figure my returns will be much, much, much better if I simply spend that money to build up my email list. I don’t know any other investment that can conceivably pay me back 100% of my money on day 0, and give me 500%-1000% returns over the next 6 months to a year.

On top of that, I’ve personally found that investing in newsletter traffic is better than other forms of traffic to grow my email list, because newsletter readers are proven to open read and respond to emails.

If on top of that top, you throw in a warm and honest endorsement from the person who is sending you his trusting and engaged readers, then…

Well, I should stop myself, because I’m again starting to hype up and promise. And while I normally don’t have a problem with either, like I said, maybe I’ve done too much of both already.

If you are interested in having me endorse you:

I’ve officially set the date for this auction.

It will happen this coming Wednesday, December 10, as the Moon moves from Leo to Virgo (auspicious for new beginnings).

The exact time the auction kicks off will be 6pm CET/12 noon EST/9am PST.

The exact place will be my Daily Email House community. If you’d like to get inside in time and get familiar and comfortable before the craziness starts:

​https://bejakovic.com/house​

Would you bid at least $2… to get me to ENDORSE you to my audience?

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A couple weeks ago, I sheepishly asked if you would bid at least $1 to have me promote you to my audience.

I got a goodly number of people saying YES.

But my ego craves approval and encouragement something fierce… and frankly my ego was not satisfied.

So I went away… locked myself in my laboratory… and experimented and researched and toiled until…

I CREATED IT!!!

V2: My new prototype auction offer.

The stakes are bigger this second time around.

And that’s why I’m asking if would bid, not just $1… not even $1.50… but at least $2 (two whole dollars) for the following:

#1. I will ENDORSE you to my audience

I have a unique level of credibility with my list, and more broadly, in the email marketing and copywriting space.

I have been emailing for years, and I’ve had readers stick with me for years… I don’t really hard-sell and I don’t ever sell out… I’m always looking to only promote things I feel good about because I believe they are genuinely valuable to my list.

As a consequence of these long-standing policies, I regularly turn away lots of people who would like me to endorse them or their offers.

But when it comes to you?

I will endorse you 100% to my audience.

In other words…

I will transfer my credibility to you, both so you can hit the ground running with my readers when they become your readers… and so in the future, you can go around and say, “I got endorsed by John Bejakovic therefore hire me/read me/buy from me.”

Maybe that sounds like a paradox? Or like I’m finally selling out?

After all, how can I endorse you congruently, without even knowing who you are or what you do?

Glad you asked:

#2. I will work with you to create the sexy and valuable offer I will promote in my newsletter

We will work together.

The goal here is both for me to get to know you, so I can figure out what your unique strengths are, and so I can credibly endorse you…

… and so we create something I will feel great about promoting to my list, and that my list will find both valuable and sexy.

Ideally, we can start with offers or content you currently have. But if that’s not an option, I will help you create something from scratch.

(I can even contribute some of my own content or offers, and give you rights to give that away.)

I will also work with you on the ad copy and the landing page copy.

You will get as much 1:1 with time me and even my hands-on help as needed (though as little as possible).

And then, optin bribe done…

#3. I will also work with you to come up with a thank-you page offer

This is an offer you can make to new subscribers on day 0, as soon as they sign up.

This is the secret to both making money immediately… and to turning free subscribers into first-time buyers, who are dramatically more likely to buy from you down the line.

(Once again, we will work together on both the offer and the copy.)

#3. I will then send a dedicated email to my list and create a post here in Daily Email House, to promote and endorse you and your optin bribe, and…

#4. I will GUARANTEE you will make 100% of your money back

If you don’t make 100% of your money back on day 0, with the first email and post I create to endorse you, I will keep promoting you… and endorsing you… and sending new subscribers to your list… for as long as it takes for you to make back 100% of your money.

I will also keep working with you to tweak the copy or offers (or come up with entirely new ones) if that seems to be the issue.

UNOFFICIALLY, my goal is to take the winning bid here, and have the winning bidder make 10x his or her investment, over the next year, as a result of this offer.

I honestly think it’s very doable, because an email list has tremendous value if you keep mailing it, and because first-time buyers are likely to buy future offers you create.

But also, I think 10x in the next year is very doable because of a couple…

BONUS IDEAS

#1. “First we take Manhattan, then we take Berlin”

After you get my endorsement and my readers become your readers, I will help you take the same funnel and put it in front of other creator’s audiences.

I will give you valuable paid resources and, again, my personal help in finding, negotiating, and reducing the price of ads in other newsletters, so you can keep growing your list at breakeven or at a profit, regularly, month after month.

(And yes, you can approach these newsletter owners and tell them, “I already got John Bejakovic to endorse this offer… and his audience loved it.”)

#2. Membership inside my Monetization Mastermind

The Monetization Mastermind is a small, invite-only group I’ve set up for list owners, with the goal of forming JV partnerships and doing list swaps.

I won’t name names here, but the Monetization Mastermind features the who’s who of list owners in the email marketing, course creator, and copywriting worlds — about 50 of us in total.

(The fact these busy and influential folks are inside a community I organize goes back to my unique credibility in this corner of the Internet.)

This group is exclusive, invite-only, and highly vetted.

But once you will have my folks on your list as a result of me endorsing you… and a working offer funnel as a result of me working with you… you will belong inside the Monetization Mastermind, and you will be able to take the funnel we’ve created and use it (or tweak it slightly) to do list swaps with other successful list owners.

(Once again, the fact that you have been endorsed and promoted by me, and that you have an optin bribe that’s been proven to be interesting and valuable to readers will make this an easy and natural sell, unlike if you were simply to approach these same people out of the blue.)

#3. OTHER BONUSES???

As a final idea, I’m open to offering other bonuses based on ideas you throw at me.

Special status within my Daily Email House… an interview I do with you and post within either Daily Email House or Monetization Mastermind or both… a spot on a RECOMMENDED PARTNERS page on my site… a link to your optin bribe inside my book bonus flow… help with email copy to build up your status and standing further…

… what extra inducement would make this auction offer worthwhile or exciting or sexy for you?

Lemme know and if my liver can handle it, I will make it happen.

AND NOW…

I’ve done my research when crafting this V2. That’s how I know:

Fellow email marketer Daniel Throssell says he “literally built his entire business off” an ad he ran to Ben Settle’s list.

(That was a time that Ben was selling one of three spots in his newsletter for $500… without any kind of personal help and certainly without any endorsement.)

Daniel claims he got a 10x return on his ad spend, and I can well believe that’s an understatement if you could really see what those newsletter subscribers have paid Daniel over the years.

AT THE SAME TIME:

Another would-be list owner who ran an ad in Ben Settle’s newsletter (same as Daniel) got NO CLIENTS and didn’t make his money back. This guy wrote:

“I bet if I had offers in place and knew what I was doing that I would’ve made that money back in one sale.”

As part of this V2 offer, I’m offering help with your optin bribe and the rest of your funnel.

In my research, I’ve seen somebody offering a “newsletter ad” funnel like this for $5k.

Yeah, I’m also offering that.

But I am also offering… not just to put your ad and your list in front of my audience… not just to help you with the offers and the funnel to monetize that ad… but I’m putting my name and endorsement on the line for you, so you benefit from the credibility I’ve built up over the years.

It’s very very rare to get somebody to go full-in and endorse you to their list.

The few times it’s happened as an offer, made by credible people with real standing in their industries, it ranged all the way up to $34,000 on the high end.

And in all the cases I have found audience owners offering an endorsement, there was NO guarantee that you will make your money back.

And yet, a 100% guarantee is something I am offering with this new and improved V2.

So with all that said?

Would you bid $2 for all this — for my help, audience, endorsement, and personal guarantee?

Vote away below… and your votes will determine if this auction happens… or if I skulk back to my lab because I laid an egg.

​Me likey, I’d bid $2!​

​Good golly, I’d bid at least $200!​

​I play big! I’d bid at least $2,000!​

​I ain’t playin’! I’d bid whatever it takes to WIN!​