Personal Change

Public service announcement

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Every few months or so, I like to promote an affiliate offer that doesn’t make me much money, but that I still promote as a kind of chirpy public service announcement.

Today it’s time to do so again.

Because yesterday, in my Daily Email House community, I wrote about an email I sent out recently, which did well for me in terms of sales. That email was based on an idea I got from marketer Travis Sago, who I’ve mentioned often in this newsletter.

After I wrote about that, I got a DM on Skool from a Daily Email House member, who works as a freelance copywriter, and who also has his own email list and a few products he sells to that list.

Here’s that DM interaction:

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FREELANCE COPYWRITER: Hey John, how are you? I keep seeing you mention Travis Sago, and I wonder… how much of an influence does he have on you? It looks like he is the brain behind a lot of campaigns you do and sales

BEJAKO: Yep, I’ve learned a ton from the dude. Highly recommended if you are looking to do more with your email list and audience

FREELANCE COPYWRITER: As somebody who’s pretty fed up with client work and wants the email based business lifestyle, that might make sense. So is his Skool page the only way to see what it’s all about? Or is there a TSL/VSL?

BEJAKO: Pretty much everything he’s doing now is inside that Skool group. He had courses before that you can still buy separately, but they are also inside Skool if you sign up for that

FREELANCE COPYWRITER: Cool. I’ll have a look

===

I figure if this guy is interested, maybe you too will be. I’m not holding my breath though.

I’ve promoted Travis Sago’s Royalty Ronin Skool group a dozen times in these emails.

I promoted it before Travis made it available to affiliates, because I was in it, and because I saw it from the inside, and because it made me money.

I promoted it after after Travis set up the affiliate program last year, because I’m still in it, and I can still see it from the inside, and it’s still making me money.

Over the past year that I’ve been promoting Ronin as an affiliate, I have made about $6k in commissions.

That might sound like real money to you, and it is pretty good money for sending a dozen or so emails, but it’s also much much less than I’ve made by promoting much less valuable affiliate offers that I’m much less personally involved with and less enthusiastic about.

It’s also much much less than I’ve made by applying Travis’s teachings inside Ronin. As for that, I can directly trace about $135k in income to Ronin:

* ~35k+ from auctions, following Travis’s “24 Hour FUN Auction” course

* ~60k+ from Daily Email Habit, which I created by following step-by-step Travis’s “Passive Cash Flow Mojo” course, about creating continuity offers

* ~$40k+ from three tiny promos, which were based around ideas I got from Travis’s “$1k a day in 1 Hour a Day” training and his “Big Ticket Email Mojo” course

On top of that, I’ve made much more money indirectly thanks to the ideas and people inside Ronin:

Copy hacks I’ve seen Travis and nobody else use (like the email I mentioned at the start)…

… affiliate offers I’ve promoted from other Ronin members…

… changes I’ve made to the way I create my own offers, which I’ve picked up both from Travis’s trainings and by looking at what he does.

So eat your vegetables.

Brush your teeth.

Don’t smoke.

And sign up to Royalty Ronin, and then start applying the ideas inside, one by one.

I figure that just like other public service announcement, most people will shrug this one off.

But maybe you won’t, at least if you too are fed up with client work and are looking for a way out. If so, I have believed for years and continue to believe this is the best deal on the Internet:

https://bejakovic.com/ronin

P.S.. Travis offers a free 7-day trial. If you sign up for Ronin and make it past the first 7 days, write me and let me know. I’ve got some bonuses with your name on them.

Last call for chocolate-chip Most Valuable Offer

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Last night while making dinner, I was listening to a documentary about the 1980s action blockbuster Die Hard. The director, John McTiernan, said:

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I’d done a movie with [producer] Joel Silver. It’s called Predator. He sent me this script. I sent it back. I said, “Thanks no.” Cause it was a terrorist story! It was terrorists take over a building and now we’re gonna wipe out terrorists. There’s no fun in terrorism. There’s no joy in it. And I said, “Couldn’t we make this a robbery?” Everybody likes robbers. You can have fun. Even a bad robber is fun.

===

Die Hard did end up being a movie about terrorists taking over a building.

But McTiernan and company managed to squeeze quite a bit of fun out of that, and so McTiernan’s point still stands:

If you’re gonna do something, you might as well make it fun, even a joy, for both yourself and the audience.

Today is the last call for Most Valuable Offer.

We — meaning the people who have already signed up and I — will kick things off this Wednesday, just two days from now.

I want to talk to anyone interested before they sign up to make sure I can be of use to them, and that’s why today is the last call.

The public goal of Most Valuable Offer is to launch a paid live workshop to your list by the end of April, with my direct help, guidance, and feedback.

The secret goal of Most Valuable Offer is to make your live workshop fun.

Of course, you don’t have to make it fun. But why not? It’s not hard to do, and it will be more enjoyable this way for both you and your audience.

Plus, if it’s fun, it will make it more likely they pay attention, put your info into action, and profit from it. And all that makes it more likely they come back to you for more help, many more times in the future.

In case you are interested in joining us for Most Valuable Offer, the time is NOW. For the full chocolate-chip info so you can make your decision:

https://bejakovic.com/mvo

[Psych Psundays] Cops and robbers

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For the past couple weeks, I’ve been running a new email series I call Psych Psundays. The first week, the response was good. The second week, it was also good:

#1. “Wow. Thank you, John.”

#2. “Lovely email John – many thanks for writing it – I loved reading it. Great storytelling.”

#3. “These Psych Sundays are helpful.”

#4. “Honestly this came at the right time for me. Just started a new creative strategist role – my first time writing ad scripts – with a new supplement brand. Since this is my first time doing this, I’ve been fighting similar thoughts like “This isn’t right for me, I only know email”… big imposter syndrome stuff. Been taking the next step and fighting those thoughts, leading up to submitting my first ads, was wondering if they’d be ripped to shreds, but the only real feedback I got was “good ads 🔥”… So it’s been a trip.”

This third week, Psych Psundays continues, and threatens to bleed into Pself-Help Psundays instead.

Will this be the end of this series as readers unsubscribe in disgust?

Or will I tell you something interesting and possibly valuable?

Let’s see.

I will start by admitting that last week I rewatched the 2002 Hong Kong movie Infernal Affairs. You might know it better in the 2006 remake version by Martin Scorcese, called The Departed.

The movie tells the story of a drug kingpin and a police captain, each of whom plants a mole in the other’s organization.

The cops and criminals keep clashing, pulling away to try to outwit each other, and clashing again.

This coming together and pulling away is precisely what makes the movie tense and fun to watch, all the way to the final showdown, where everybody loses and order is restored to the universe.

Compare that to an article I read a while back about a man named Daniel Kinahan. The article asked a simple question, “An Irish drug dealer, Daniel Kinahan, commands a billion-dollar cocaine empire from the U.A.E. Why isn’t he in prison?”

The background was that Kinahan’s father, Christy, grew up middle class in Dublin, but got into the drug trade. Christy was smart, polite, and careful. Unlike everybody else in the drug business, he was not an addict himself.

Still, in the first few years of his career, back in 1987, Kinahan Sr. got caught and served a few years in prison.

After he got out, Kinahan Sr. made changes to how he was running his drug trafficking business to make it less likely he would get caught.

When his son Daniel took over, there were even more changes introduced, and the risk was reduced even further.

The result is that the Kinahans have been running one of the world’s biggest cocaine organizations, but continue to live free in Dubai, and apparently the police cannot or will not touch them.

Frankly, not much of a story there, and definitely not worth a movie.

A couple weeks ago, back in the inaugural Psych Psunday email, I mentioned I was reading a book called Games People Play. The book is a catalogue of “games” — repeated personal interactions that are played for ulterior motives and payoffs rather than the obvious reasons.

One game described in Games People Play is called “Cops and Robbers.” It’s about real-life cops and robbers, or at least some of them.

The game of “Cops and Robbers” is played for a combination of excitement and security. The excitement comes from being chased. The security comes from being caught and put back to the same place where the robber is used to being, whether that’s the local slum or prison.

But here’s the bit I found interesting. Not every criminal plays “Cops & Robbers.” From Games People Play:

“There seem to be two distinctive types of habitual criminals: those who are in crime primarily for profit, and those who are in it primarily for the game — with a large group in between who can handle it either way. The ‘compulsive winner,’ the big moneymaker whose Child really does not want to be caught, rarely is, according to reports; he is an untouchable, for whom the fix is always in. The ‘compulsive loser,’ on the other hand, who is playing ‘Cops and Robbers,’ seldom does very well financially.”

I found this distinction between “pros” and “C&R players” interesting. It’s the difference between the “Cops & Robbers” players as dramatized in Infernal Affairs, and the Kinahans, the real-life untouchables and compulsive winners, who don’t really make for a good story, but who do live rich and free.

This distinction between “pros” and “players of Cops & Robbers” goes way beyond the criminal world. If you ask me, this same distinction applies pretty much everywhere in life, including the direct response industry.

Publicly, the DR industry all about dramatic transformations and secret push-button solutions that will make you lose weight or turn you into a millionaire in the next 24 hours.

Privately, behind the scenes, the DR industry is built on the Recency-Frequency-Monetary Value formula.

Basically, it’s about selling the same thing, over and over, to people who have been buying for years, people who actually have ulterior motives than making money or losing weight quickly, even though that’s what they they are paying for.

And this is where we veer from Psych Psunday.

Psychology is good at classifying and diagnosing. For how to change, you gotta go to a different section of the bookstore, the self-help section.

For example, I once read a book called Straight-Line Leadership. At its core, it’s about the distinction between “straight-line people” and “circle people.”

It’s the exact same distinction as Games People Play makes, between “pros” and “people who play Cops & Robbers.”

The difference between Straight-Line Leadership and Games People Play is that Straight-Line Leadership tells you that you can become a straight-line person today.

You don’t have to keep quitting or “being caught” once things are going well. You can simply keep going in a straight line, onwards and upwards, like a compulsive winner.

And if you do encounter a setback (eg. you get thrown into jail, like Kinahan Sr.) you can simply come out of jail, make some changes, and get back on the straight line.

A master of direct marketing once wrote:

“One of the greatest lessons I learned about direct marketing over the years is that if it ain’t boring, you’re doing it wrong. If you’re juggling too many balls, running around frantically putting out fires all the time, if every day is a constant uphill battle to succeed… then… something ain’t right. This business, when done correctly, should be dull, boring, slow moving (even at high speed), and mostly automated.”

So there you go. To have a real shot at getting rich and free, get your kicks from somewhere other than your business.

Or don’t. Get your kicks from your business, keep playing Cops and Robbers, experiencing exciting ups and downs.

Many people do it, and there’s no shame in it.

But in that case, you can spare yourself the frustration of wondering why those ups and downs are always there, and realize they’re there because you want them on some level.

And now, a reminder that my Most Valuable Offer launches this coming Wednesday.

With Most Valuable Offer, I’m offering to give you my direct help so you can run a successful launch of a paid live workshop by the end of April, which you can then keep selling, in an automated way, until the stars fall from the sky.

For more info:

https://bejakovic.com/mvo

Knee deep in trying to create an offer

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Here are three stories of me being stuck up to the knee, and then unstuck, when creating an offer:

STORY 1, Feb 2020.

I had the idea to write a book about insight, working title, Gospel of Marketing Insight.

I collected a bunch of ideas, wrote out a bunch of note cards, organized the note cards, created an outline, started drafting chapters, gave drafts to people for feedback, got feedback.

I wasn’t really happy with what I had. I took a break. I came back to it. I started the process again.

Again, I wasn’t really happy with what I had. Again, I took a break. Again, I came back to it and started process… again.

And so on.

STORY 2, Nov 2024.

I had spent a few months going through Travis Sago’s Passive Cash Flow Mojo course from start to finish, several times, and taking notes, and reflecting, and coming up with ideas.

My goal was to come up with an idea for a continuity offer I could create.

I finally hit upon idea I liked — “a daily prompt for a daily email.” So I interviewed people. I came up with prompt categories and examples. I listed ideas for back-end offers.

“But I’m not just trying to sell a continuity offer,” I told myself.

I wanted to create something people would actually open and and read and use.

I got stuck on that last part. I had ideas, but they were vague. So I said to myself, “One of these days, I’ll sit down and flesh these ideas out, and then I’ll be ready to launch this new continuity offer.”

Days dragged on, then became weeks.

STORY 3, March 2026.

Another book idea, working title, The Art of Charging More.

I already had a bunch of content I could use in the form of emails I’d written.

Same story as book 1 above. I had an outline for the structure. Actually I had more than one outline. One step forward, two steps back. I was not really happy with what I had in any form. I decided to put the book aside because didn’t really know how to proceed.

So that was how I got stuck in three cases. Here’s how I got unstuck.

Well, maybe you can already guess.

For the past few days, I’ve been telling you about something I call Most Valuable Offer, which is basically a paid live workshop, with a publicly announced delivery date that’s coming up soon.

That’s what I did in each of the three situations above:

That unwritten book about insight? It became my Age of Insight training.

The waffling about how to make my daily prompt for a daily email both consumable and valuable became? That gave birth to my 3rd Conversion training, after which I finally did launch the daily prompt continuity offer, which is now called Daily Email Habit.

The book about pricing that I set aside? It spawned my Price Increase Promo Challenge, which I launched a few weeks ago. It might also lead to other live and paid workshops, after which I might finally be able to put together the book.

If you want to launch an info product, make it good and useful, and somehow overcome mental blocks, procrastination, perfectionism, or simply gaps in the material that you have collected, then I can personally recommend running a paid live workshop, with a deadline coming up soon.

It forces you to put out something by a given date, coming up soon…

It forces you to make your material good without trying to make it perfect…

It creates ideas and assets you can reuse, resell, or integrate into future offers…

It gives you an injection of cash…

… because while you’ve been stuck on a given offer, maybe you haven’t been making any other new offers, which translates into not making new money.

So for all those reasons and more, I recommend running a paid live workshop, with a deadline coming up soon, or, as I’ve termed it, launching a Most Valuable Offer.

And if you want to launch a Most Valuable Offer by the end of this month, April 2026, you can now get my help.

You get my experience and help in launching your new Most Valuable Offer, but just as importantly, you get a deadline, because this is happening now and not later.

For the full info:

https://www.skool.com/daily-email-house/would-you-like-a-chocolate-chip-most-valuable-offer

What’s up with my hiring

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Last week I wrote an email saying that I’m hiring an assistant. I got a buncha replies to that, some encouraging, others frustrating.

I wrote back to everyone to say I’m working my way through the replies, and that I will be in touch if I think there’s a possible fit there.

I’ve had a few people proactively follow up with me since. “Do you have an update regarding my application?”

The update is that on Friday I hired somebody. I’m also interviewing a second person to hire on Monday. I figure, now that I’ve decided on hiring, why not go big?

The guy I hired yesterday, marketer and computer programmer GC Tsalamagkakis, is somebody I’ve known for a good while.

He has been active in my Daily Email House community for over a year. He was one of the top bidders in my “I endorse YOU” auction. We’ve talked on multiple occasions previously. I know he’s worked with and gotten results for other people I know and respect.

GC wrote me flat out saying that he’s not applying to be my assistant, but that maybe he can help me automate some of the stuff I’m doing or want to do?

We talked and defined an easy test project.

GC wanted to do it for free.

I told him I appreciate the sentiment but I insist on paying him, both for his sake and for mine.

He quoted me a price.

I thought it was too low. So I decided to pay him 4x what he had asked me.

Do you think that makes me a good guy? Or a creep who’s trying to virtue signal by writing about it here?

You can think what you like, but I can tell you I’m neither very good nor am I trying to signal whatever goodness I have here.

This is simply me working myself mentally into this hiring game.

A couple days ago, I mentioned a discussion I’d listened to between Frank Kern and Dean Jackson, about sticking to what you’re irreplaceable at, and hiring out for everything else. Said Frank:

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There’s three ways to get rich. You can invent something. You can inherit something. Or you could invest. And I think all business people are ultimately investors.

That’s all we do. So if you think about that, and you think about the hiring of a “who,” it’s not an expense, but a means to multiply capital.

I pay my “who” that does the automation stuff close to 300 grand a year.

And people are like, “My God, you could get it so much cheaper.”

And I say, “Well I might-could, but assuming I’m getting about a 20% annual return on my investment in a ‘who,’ would I rather get 20% of 50 grand, or 300?”

===

That 20% return is pretty much how the math will work out for the test task that GC did for me.

He’s automated some stuff for me that was previously spread out across a couple software subscriptions.

As a result, I will be able to shut those subscriptions down, and save enough over the coming year to make back what I paid GC, and make about a 20% return on top of that.

There is a bigger point here, and it applies to you also. I’ve heard it stated in different ways:

“Turn costs into a profit center.”

“Find a way to make it work for you.”

Or, like Frank Kern says above, “Think of it like an investment.”

This applies if you’re hiring, yes. But it also applies if you’re buying courses, paying for subscriptions, running ads, or simply spending your money and time. All these could simply be costs. Or, with a change of perspective and bit of determination, they could be opportunities to multiply capital. It’s your call.

How business owners can stop chasing every shiny object like a dog chasing soap bubbles

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I have a new plan. I’m trying to get in shape. I’m walking walk two hours a day as part of my plan. I’m listening to podcasts and courses to keep myself occupied while I walk.

I want to share a good idea with you that I just heard while walking around Barcelona in the rain, getting in shape, and getting wise at the same time.

The idea came up in a discussion between Dean Jackson and Frank Kern.

Both Dean and Frank are successful, influential, long-tenured Internet marketers who have made, I’m guessing, tens of millions of dollars for themselves and prolly hundreds of millions for clients and partners.

The discussion I listened to today was about focusing on what you’re irreplaceable at, and getting others to do the rest. Familiar enough stuff.

(It’s the “who not how” distinction, which Dean originated, and which his partner Dan Sullivan then turned into a best-selling book.)

At some point, Frank Kern threw out the following, less familiar thought experiment.

Imagine, says Frank, that you are a typical small business owner who has gotten to a certain level of success by working hard, and who is trying to get to the next level by working even harder.

The classic “10 million irons in the fire.”

And then imagine, in Frank’s words, that:

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… you are personally enjoined — legal term there — you are personally enjoined from doing any of this stuff yourself, except coming up with ideas.

Which means now you have to pay for the “who.”

What that would bring — and I know the listener is probably like, “okay don’t tell me I have to do this, this is horrible” — what that would bring is incredible clarity and purpose in the execution of the ideas.

If you had to pay to execute on every idea, you would immediately get yourself out of the “I’ve got 10 million irons in the fire” thing. Because you’re paying for it, right? So it’s like, well crap, if I’m paying all that…

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Maybe I found this insightful because I’m actually in the process of hiring an assistant, and maybe I’ll even end up hiring two. Always insightful hearing what you want to believe.

In any case, if you’re running your own business, particularly if you’re a “solopreneur,” one-man band, one-woman show, this might be a worthwhile thought experiment to put to yourself the next time you come across a hot new opportunity you cannot wait to jump on.

“What if I were enjoined to not do any of this myself, and I could only pay somebody to implement this for me?”

If your answer is a shudder, then consider whether this hot new opportunity, which you don’t find worth paying money to implement, is worth paying for in a different, much scarcer currency, namely your own time and energy.

On the other hand, if you find that you are okay hiring, then you’ve got options. You can still do it yourself. Or you can hire. Or you can even hire two people.

Anyways, I gotta go make popcorn and drink a beer. That is not part of my getting in shape plan. But it is important.

Meanwhile, if you want to hear Dean and Frank’s full discussion — recommended if you are more busy and less productive than you like — here’s where to go:

https://www.morecheeselesswhiskers.com/podcast/147

How to get your list to pay you to create your own lead magnet

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A couple days ago, brand strategist Chavy Helfgott posted a little case study in my Daily Email House community. Maybe it’s something you can profit from.

Chavy wrote:

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I’ve been working with John on monetizing my list, and after several weeks of asking lots of questions to my readers, we realized the following:

1) Creating a lead magnet was something that would solve problems for many of my readers

2) I myself don’t have a proper lead magnet with which to steadily grow my list with high quality subscribers

So – John conceived of the idea of running a live cohort for a minimal price, in which I would build a lead magnet for myself while showing the cohort members my process, and giving them feedback as they create theirs.

Jan 29 – initial tease to my list and LinkedIn to gauge interest

Feb 4 – official “launch” with an email describing the live cohort

Feb 13 – registration closed

Total marketing: 12 emails to my small list & 10 LinkedIn posts

Zero ad spend.

15 days from concept creation to launch closing.

4 cohort members paying me $99 each.

Our first call is on Monday, and I’ve already built a template that is on its way to becoming my first sellable info-product.

And of course, I started creating my own lead magnet, which will probably be a summary of this lead magnet building process.

So – if you, too, are a barefoot shoemaker, perhaps you can also let your audience pay for the privilege of coming along for the ride as you make your own shoes.

===

Like Chavy says, we all have important things we want to do, need to do, aren’t doing….

… so why not create an offer out of it?

You can do like Chavy is doing, and run a cohort program. Charge people some nontrivial but very easy price, and guide them through the same process you are following.

It makes sure you do what you need to do, plus it builds an offer for you, plus it gets you buyers you can sell other things to.

Pr you can do like I’m doing with my “Behind The Scenes” auction.

Fact is, for the past few months now, I’ve been creating “systems” docs for several things I do or want to do better, in which I put real-world data, make hypotheses based on that data, and create systems that get me better results over time.

I’ve created such “systems” docs for promos, for followup, and for auctions, among other things.

Except, I’m not as diligent as I should be at updating these docs and putting in the data and making hypotheses and creating ever better systems.

So I figured, why not turn my “auction systems” doc into an offer, take other people for the ride, get paid a bit of money to actually do what I should be doing?

That’s what’s happening tomorrow.

In case you missed my emails about it over the past few days… I’ll be running an auction.

Bidding starts at $1.

The offer on auction is the “Behind The Scenes” of the auctions I have run already and will be running (I currently have 8 auction partners who are at various stages, and all are still moving forward).

The “Behind The Scenes” I will share will include offers on auction (both public and private)… sales numbers… interesting marketing… sales DMs… “day after” conclusions… along with the “auction system” I am devising based on all this data.

I’m thinking to make bonuses available as well for tomorrow’s auctions, Such as, how I have and will be getting auction partners… a live ride-along with me on an auction, plus a share of the money made… and other bonuses that are suggested by auction participants in real time.

Maybe tomorrow’s auction will be a flop, and winning bid ends up at $13.

Maybe I will be able to do like Chavy, and make a bit of cash, a few hundred dollars or more, by taking people along for the ride with me.

In any case, I figure I will get something out of it, in the form of the “auction systems” doc I should be creating anyhow, plus data (from tomorrow’s auction) that I can put into that doc to make my auction systems better.

If you’d like to participate in the auction (I will have a prize for anyone bidding), here’s where the auction will go down, tomorrow, Tuesday, at 7pm CET/1pm EST/10am PST:

https://t.me/+_qLpIllO2IZlM2Q0

Curiosity considered harmful

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“The cure to boredom is curiosity. There is no cure for curiosity.”

— Dorothy Parker

I came across this quote on January 29, in a bout of idle clicking online.

I took note of it and wrote it down.

The article I was reading used this quote to make it sound like perpetual curiosity is a good thing.

But if you’ve spent any time in Internet Marketing land, where I live online, you know that perpetual curiosity can be harmful.

It’s Saturday morning as I write this. I’ve been awake for only a few hours but so far my media and content consumption has consisted of:

– A few paragraphs of an article on quantum physics (“mysteries finally resolved?”)

– A few minutes of a training by marketer Travis Sago (I was chuffed to hear my name mentioned right in the first few minutes)

– An excerpt of a tennis podcast hosted by former world no. 1 Andy Roddick (“Is Alcaraz the second coming of Roger Federer?”)

– Several articles on St. Valentine and the history of Valentine’s Day (a Roman holiday, rebranded)

– A summary of the book Million Dollar Consulting by Adam Weiss (“sell outcomes not deliverables”)

– Several visits to my Daily Email House community, to see what people have guessed so far in response to a marketing riddle I’ve posted (nobody’s got it yet)

– A half dozen trips to my email inbox, because, you know, maybe somebody’s written me something important? (no)

Point being, I am what you might generously call a curious person, and what you might less generously call a distractible and scatterbrained layabout.

I realized a long time ago that I would starve to death and die alone, by the side of the road, if I just kept following my curiosity wherever it led me.

I also realized a long time ago that people who end up successful in direct marketing are, like me, all opportunity seekers at heart, who have somehow figured out a way to survive in spite of their perpetual opportunity seeking.

Because while there is no cure for curiosity, there is a palliative, and it’s to do something with what you found out, to put it to use.

I wasted much of this morning in idle clicking around and reading stuff that interested me for the moment.

That’s how I spend much of my day, every day, even now, that I am reasonably successful and productive.

I’ve been able to afford myself this luxury because I pay the piper every day, and I do something with at least a tiny portion of all the information I’ve been exposed to.

Specifically, I write a daily email.

Writing a daily email has kept me from starving to death, alone, by the side of the road.

It’s even allowed me to live a comfortable and interesting life.

Interesting both because I’ve been allowed to keep idly following almost every fascinating story and sales page and link that draws my attention…

… and because actually implementing a bit of what I’ve learned, every day, has opened up incredible opportunities and hidden doors, which I never would have known about had I simply stayed in pure curiosity-land.

Writing every day is a great way to do something with all the info you’re seeking out every day.

If you’re not yet writing daily, I highly recommend it.

And if you want my help in putting some structure around your own perpetual curiosity, and getting an email out every day, consistently, in reasonable time, so you quickly can get back to clicking and reading and being fascinated, here’s where to go:

https://bejakovic.com/deh

If you have ambitions of copywriting mastery…

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A long time reader and professional copywriter writes in to ask about 1-Person Advertorial Agency, which I claim is the hottest opportunity for copywriters in 2026, and which I’ve been promoting all week:

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John, be honest… is the copy the system spits out for the advertorials any good?

Because compared to your advertorial copy, I don’t know, man.

I looked at the advertorial samples on the sales page, and one of them pretty much reads exactly like AI.

That second-to-last paragraph in the joint pain advertorial especially… it made absolutely no sense.

I don’t know, maybe it’s just me being picky.

I just wanted to get your opinion before I consider pulling the trigger.

===

Is the copy any good?

I can’t say. I haven’t used the 1-Person Advertorial Agency system myself. But I think the proof is in the pudding.

Does it matter if professional copywriters say it reads like AI?

Or is it more important if it’s making sales to cold traffic, and both the business and the copywriter are making bank?

As for the results of the copy this system produces — the 30% boosts in conversions, the millions of dollars worth of resulting sales, the $49k paychecks — I trust Sam Bradbury-Butler and Thom Benny, the two guys who created this offer. That’s why I’m promoting this to you full-throat.

If you have ambitions of copywriting mastery, I think that’s a noble goal to strive after.

All I will say is it’s much easier to get good as a copywriter if you have successful clients… if you are working on real projects… if you can see sales coming in hourly or minutely… if you have opportunities to test and get results on your tests every day.

Ultimately that’s what this opportunity is about:

Get clients, get results, get paid.

If that’s something that interests you, either so you can take your ample earnings and chill in your ample free time, or so you can take your client relationships and use them to turn yourself into the next Gene Schwartz, here’s where to get at this opportunity, before it closes in a few short days:

https://bejakovic.com/advertorial-agency

Time to wrap up my 2020 “NYE Party”

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The time has come to bring my NYE Party, which kicked off earlier this week, to a close. This ain’t no usual NYE Party though.

In my world, “NYE” stands for “No-Guilt Year of Efficiency.”

With this goal in mind for for 2026, I’m promoting Igor Kheifets’s 8020 Productivity training.

Igor’s training shows you the productivity system Igor himself used to go from working 80+ hour weeks and getting paid roughly the wage of a bagger at a Whole Foods…. to working 20 hours a week and making $4.3 million last year.

I’m also offering several bonuses, totaling $300 in real-world, previously-sold-for value, if you decide to get Igor’s training before the party comes to an end.

That will happen tonight at 12 midnight PST. I will stop the music, turn on all the lights, and gently escort any stragglers to the door.

If you want to find out the full details of this offer, while the party is still live, and possibly make a real breakthrough for yourself in 2026:

https://bejakovic.com/2026nye