Announcing: 1% Writer

Today I’d like to clue you in on a new offer called 1% Writer.

It’s not my offer.

I’m not even an affiliate.

It’s Kieran Drew’s new offer to go along with his upcoming birthday.

I asked Kieran recently if he’d be one of the people to read my new 10 Commandments book and give me feedback. He turned me down because he was busy putting this new course together.

But Kieran made me a deal, which was that he’d promote my new 10 Commandments book to his audience when I do publish it.

In turn, I said I’d gladly promote his 1% Writer to my audience.

The thing is, I haven’t seen, read, or profited from 1% Writer myself. (It’s a live cohort course, delivered by email, which will kick off next week, May 8.)

I’m still happy to promote 1% Writer to you, for the following two reasons:

Reason #1 is Kieran himself.

In case you don’t know the guy, he has a huge audience (something like 250,000 people across various platforms), and he’s made a huge amount of money in a few years’ time by selling stuff to that audience (north of $1.2 million).

Kieran’s done it all with nothing but his little typing fingers.

Clearly, he knows a thing, two, or maybe even three about how to succeed online by just writing.

What’s more, he’s directly coached a bunch of other people who have gone from zero to hero in that space, so he knows how to pass his knowledge on to others.

I’ll also say I read Kieran’s newsletter myself, when I’ve largely started to ignore most of the other people I used to follow online.

Add it all up and the sum is that I know, respect, and endorse Kieran for what he does in general.

Reason #2 I’m happy to promote 1% Writer is that it costs a whopping $33, or $1 a day. (The course lasts for 33 days, since Kieran is turning 33, and apparently there’s a mathematical connection between the two facts.)

What do you get for $33?

Says Kieran, this course has his best advice, compressed down into 33 lessons, about how to grow your audience, build authority, and turn your ideas into income.

He also says it’s the highest value-to-dollar ratio product he’s made.

I’ve happily promoted Kieran’s high-ticket courses in the past, and I’ve seen the thought and care and value he’s put into those offers.

If he says 1% Writer is the highest value-to-dollar product he’s made, I believe him. That takes nothing away from his high-ticket offers, but it does make 1% Writer an attractive offer, and one to consider seriously.

Of course, you make the final decision. To help you do that, you can find out the full details about 1% Writer, including that May 7 deadline, on the page below:

https://1pw.kierandrew.com/

Mr. Malaprop

About a month ago, my friend Sam forwarded me a WSJ article about a Ford executive named Mike O’Brien. Over the course of his decades-long career, O’Brien compiled a list, 2,229 items long, of his colleagues’ corporate malapropisms. A few examples:

“I don’t want to sound like a broken drum here, but…”

“Let’s not reinvent the ocean.”

“It’s no skin on our back.”

“Too many cooks in the soup.”

“We need to talk about the elephant in the closet.”

Last night, I called my mom. She’s one of the people I’ve sent an early draft of my new 10 Commandments book to. Being my mom, she’s found the book tremendous. “I’m just so impressed that you know so many facts, and can refer to all these stories, and know the names of all the directors and the screenwriters of the movies you talk about…”

I had to set my mom straight.

It’s writing. Writing.

My mom wouldn’t agree with this, but the fact is, in real life, I’m not all that smart, educated, or informed.

I say stupid stuff all the time. I don’t remember names or dates at all. I’m prone to using cliches and saying generalities. I’ve definitely slipped into worse malaprops than the ones above from O’Brien.

But in writing, it doesn’t matter. In writing, you can take a moment to think. You can look things up. You can pack your writing full of relevant facts. You can edit, so you don’t publish something that ends up stabbing you in the foot.

I don’t know if anybody needed to hear that or not.

In any case, my new 10 Commandments book, which will have a chapter about the elephant in the closet, is nearing publication.

Yesterday, I made an offer related to this book, or maybe asked for a favor. Let me repeat that once more:

Do you have an audience of your own? A newsletter, an online community, a local book club or bingo group?

What I want is for you to promote my book when it comes out. Of course, that means nothing to you and does nothing for you. I don’t know what I can offer you to make it worth your while to promote my book when it comes out, but I am open to all kinds of ideas, from straightforward to outlandish.

If you are open to it as well, at least in theory, hit reply. Let’s talk, and maybe we can figure something out that works for both of us.

The day after

Yesterday around 1pm, I finished writing my Daily Email Habit puzzle and was about to upload it to Kit. But my Internet had stopped working. The odd thing was I checked my phone, and not just the wifi was down, but it looked like the cellular network, too.

I shrugged and went to take a nap because… I live in Spain.

I woke up twenty minutes later. The Internet was still down. I looked inside the fridge to see if there was anything interesting happening there. It was dark. Aha. The power was out.

I opened the the circuit breaker box — all the circuit breakers were fine. I opened the front door of my apartment. The hallway outside was dark except for the emergency light.

Ok. So the power is out in the entire building. There was a notice a few days ago about some utilities work being done, maybe this was it.

I decided to go to the gym, because there was nothing else to do. The elevator wasn’t working so I took the stairs. On my way down, I passed a couple with a baby who were climbing up. The woman was carrying the baby, while the guy, panting, was carrying the stroller. Lucky for them, they live on just the second floor (the building has 12).

As I stepped out into the sunshine, I saw a bunch of people standing around on the street and talking. All stores, restaurants, and banks were dark and empty. I guess the was power out everywhere in my neighborhood?

I passed by a local brunch place. The waitress was explaining to the guests, “It’s everywhere! My boyfriend in Madrid says it, there’s no connection anywhere.”

I got to the gym, which was dark, silent, and full of people. I did my workout among suppressed grunts and increasingly stifling air (the AC wasn’t working).

I heard one of the trainers explain to somebody that this power outage is happening “en toda España.” Somebody else said Portugal too. Others were saying it’s in France and Italy as well (turned out to be exaggerations).

I walked back home. Drivers were carefully stopping at every zebra and intersection because the stoplights weren’t working either.

The streets were packed with people. Neither the metros nor trams were running. The whole city seemed to be either standing on the streets or walking home because no work could be done. An alarming number of women were sitting on park benches and reading books.

Convenience stores were the only thing that was somewhat open. Each one had a queue of people waiting at the front door. The store owners were letting in people one by one to do basic shopping if they could pay in cash.

As tends to happen, the sun started to set. I went for a walk and saw firefighters in front of a pharmacy beating down the rolling security shutter. It must run on electricity. I guess the firefighters were trying to close it by force for the pharmacists, to prevent a breakin at night.

I stood on my balcony as night fell. I was looking forward to seeing the city in total darkness for once. But it wasn’t to happen.

It turned out some buildings still had electricity — the fire station next door, various hotels, an entire neighborhood off on the hillside.

Still, Avinguda Diagonal, the main artery next to my house, was almost entirely dark. So was my little street. My own apartment was even darker.

I made a salad for dinner — the only food I had left in the house that didn’t require a stove to prepare. I had to move the cutting board to the window because the counter where I normally work was so dark I was afraid I would chop off a finger tip while slicing the cherry tomatoes.

By around 9:30pm, my apartment was like a cave. There was no Internet and I had switched off my phone earlier to conserve the battery. I lay on the couch and turned on the backlight on my Kindle to read in darkness.

Around 10pm, I heard cheering and clapping outside. A neighboring block had gotten its power back. But my block and most other blocks around me were still in the dark.

I went to bed around 10:30pm, feeling exhausted. I guess following the natural light cycle does that to you.

And then, some time during the night, I’m guessing around 2am, I woke up to loud beeping. My fridge was back and it was helpfully signalling that the temperature of the freezer was dangerously high.

All that’s to say, as of this morning, everything’s normal once again, and without even an interruption in my daily email cadence.

I have to admit I was actually looking forward to the possibility of a continuing power outage, and to having a proper, unavoidable excuse to not writing my daily email today. What would that be like? I’ve been writing a daily email for years now, every day, without fail. I was excited by the prospect of change. That’s something for me to think about.

Meanwhile, I can tell you that the curious day yesterday reminded me of a curious book I’d read two years ago. In fact, this book was the first book of my year-long Insights & More Book Club, which brought together a few of my readers specifically to read books that offered a mind-bending new perspective.

The first book of the book club fit the bill.

Even though the book is 100 years old, it was written in a particularly interesting and influential style, which I think can be relevant for anyone writing online today.

It also did lead me to moment of real insight, a perspective shift, which sticks with me to this day. I mean, even to yesterday, when I was really thinking about it.

If you’re curious, you can find the book, or maybe even read it yourself, at the following convenient link:

https://bejakovic.com/masses

What matters more than results

Last year, a dude with some personal domain email address signed up to my list.

I make a habit of doing a bit of detective work on new subscribers. This led me to a New York Times article about the dude from 2015.

At that time, said the article, he was the manager of an investment fund with $35 billion under management.

I wrote him a 1-1 email, as I do sometimes with new subscribers, to say hello, to mention the article about him I had dug up in my snooping, and to ask what a person of his profile is doing signing up to a daily email list like mine, about writing and marketing and effective communication. He replied:

===

I basically do the same thing I did for the pension fund, but now for a small group of direct clients. I also run quite a bit of money for other investment advisors and their clients. I manage about $1.2 billion total – I’m a solo shop, do it all myself.

I decided a few years ago that I wanted to be out of the public eye – 20 years was enough, so I’m pretty secretive and off the grid.

My results are still among the best in the country, but I’ve learned in the retail investment world perceptions matter more than results. So I generate best in class returns mostly for myself and personal pride.

My business actually runs and grows off the image I portray to clients and prospects. I’ve learned that I’m lucky enough to have the ability to naturally make complex things simple, which people are dying for in the investment business.

I’ve developed a somewhat unique way to communicate, mostly using very focused, simple communications. Especially in the world of AI, I think this skill will matter more than most. So I’ve become a closet student of writing, copywriting, communication, etc. That’s how I can across your newsletter. I bought your book too.

===

I thought that was curious and wanted to share it with you.

Here’s a dude who, so you might imagine, lives and breathes by measurable results. I mean, either he makes his investors money, or he doesn’t. Either he outperforms the other guy, or he doesn’t.

Except, as he says, that doesn’t really matter, not as much as perception, as the image he portrays to his clients and prospects.

That’s something to keep in mind, if you yourself work in a field that’s supposedly results-based, and particularly if you work in a field that’s more fuzzy and wooly.

So how do you build up and maintain an image that clients and prospects are willing to pay for?

The message above from the investment advisor spells it out.

I can only add that he also told me he sends “clients and prospects periodic emails about the markets, my strategy, etc.”

Maybe it’s something you could profit from too? If you’d like my help on that:

https://bejakovic.com/deh

A question I’ve been dreading

Last week I got a question, one I’ve been dreading, from long-time reader Neil Sutton.

Neil is an architect by day and by night, he puts on his copywriting pajamas and works as a copywriter helping businesses who want architects as clients…. which I have to say is kind of brilliant. Anyways, Neil wrote:

===

Hey John,

Here’s a picture of me eating a PopTart and scrolling through my Bejako emails, trying to find where I missed the email about your new 10 Commandments book launch.

[Neil included a gif here, showing a small monkey, possible a rhesus macaque, eating a pop tart and scrolling on a phone]

Did I miss it?

===

The back story is that, some time in February, I had the bright idea to publicly announce a deadline — March 24,2025 — by which I will finish and publish my new book, titled:

“10 Commandments of Con Men, Pick Up Artists, Magicians, Door-to-Door Salesmen, Hypnotists, Copywriters, Professional Negotiators, Political Propagandists, Stand Up Comedians, and Oscar-Winning Screenwriters”

Well, the deadline came, the deadline passed, no emails went out announcing the book because the book is still not finished or published.

I failed with my self-assigned public deadline, and a few people, Neil among them, have spotted something off.

I can only tell you that just this morning, I finished the introduction to the new book, which was the last part waiting to be written. The book just has to go out to a few folks for edits + suggestions. The cover is already done.

All of which means the book will be finished and published…

Who knows when. I’ve burned myself already by setting and publicly announcing a deadline I failed to meet. I won’t be repeating that mistake again.

Two things are for sure:

One, I am working on it. And two, I will get it done.

In the meantime, if you haven’t read my original 10 Commandments book, you might find that interesting and valuable.

The original 10 commandments book was successful enuff that I decided to copy the core concept, the structure, and even the cover style for the new 10 Commandments book.

If you’re looking for ideas to help you influence others, or just to better understand your own mind, then take a look here:

https://bejakovic.com/10commandments

How to make your 1:1 coaching an easy yes

A couple days ago, business coach Steph Benedetto posted the following in my Daily Email House community:

===

I’ve written 110 emails by now and the journey has been nothing short of amazing with many hidden benefits that really belong on the sales page. 😍

I expected to get increased clarity about my message, and was surprised right away about just how much clarity it gave me.

I figured there would be increased reader engagement, but I had no idea the depth of connection it would create.

But here are some of the benefits I didn’t see coming:

– New offers appear that I never planned to write. Somehow they appear out of thin air!

– Building out my sales letter with testimonials and a double guarantee — without sitting down to “work on my sales letter.”

– Love letters and comments from readers.

– My business is evolving with new events and services as I type them.

– My personal growth journey is documented in these emails; it gives me a place to articulate insights and take them deeper through sharing.

– Two people inquiring about my new 1 Year Being Unstoppable Mentorship with the disclaimer “it’s not affordable.” I didn’t see that coming!

[Steph then goes to share as proof a bunch of love letters she got from her readers and customers, and then concludes with…]

It really is building up desire to work with me. When I reach out to people who are engaging to explore 1:1 coaching with me, they’re an easy yes.

Daily emails have helped me see the value of me being me and sharing it, with all my quirks and flaws.

This is some life-changing shit, my friends. If you write the emails, the magic will happen.

===

I’ve long been crowing and croaking about the many benefits of writing daily emails. Steph does a great job recapping these many benefits, and she even lists a couple benefits I myself haven’t experienced yet. But there’s something else I want to highlight in this particular email.

I followed up with Steph to ask what exactly she does to “reach out to people who are engaging to explore 1:1 coaching with me.”

She replied:

===

I invite people to a conversations on most days, not just from email comments. It’s the way most of my clients happen. If a reader is responding to me and I know them, it’s easy to invite them to connect. The context will vary. If I don’t know them yet, I might invite them to a chat about their question or comment.

===

In my experience, this is a pwerful 2-step playbook that a lot of people could profitably use, particularly those selling high-ticket coaching, products, or services.

I could run on about this and share my own experiences applying Stephs daily email + one-on-one reach-out system. But the fact is, I’m at the airport as I write this, waiting for my smiling plane to board, which really and truly leaves me with just enough time to say the following:

Reaching out to your best prospects one-on-one is a very underused tool.

But it’s only likely to be practical and profitable once you’ve laid the ground work of building relationship, stirring desire, and changing minds, which is what daily emailing is all about.

If you’re not writing daily emails yet, or even if you are, but not very consistently, then I can help you either start the habit, or stick with it and be consistent. For more info:

https://bejakovic.com/deh

Reader warns me against being a Negative Nancy

A long-time reader replies to my email yesterday:

===

Hey John

First – as I stated in a couple of my previous replies to your emails – I love reading yours. (I am subscribed only to two daily newsletters and one is yours)

It gives that chill vibes and interesting reading type of feelings.

And since, I like reading your emails and planning to do so as long as you write, wanted to share with you that today’s email brought a feeling of negativity (it could be me only though).

No intention to judge, just sharing the impact of your email left on me.

===

I’m not 100% sure what this reader meant to convey. If I’m reading into it, I guess he meant that negativity is negative, and negative things are negative. “Don’t be a Negative Nancy,” that kind of thing.

And yes:

It’s good idea to keep your emails light and positive. And yet…

It’s a better idea to change things up from time to time, to keep people from dismissing you by thinking they know what you’ll say next. And then…

It’s a best idea to be congruent, and to never sound like you’re trying to cover up your real thoughts or feelings, or come across as half-heartedly spinning scat into sucrose.

More on the this sensitive topic:

A few days ago, I got an unusual new subscriber to my Daily Email Habit service. I won’t name him here, because I’m not sure he wants me to.

I will say that, unlike most people signed up to DEH, this new customer is not running a typical coaching/course-selling/service-provider business.

Instead, he is a fiction author. He’s looking to sell his more of his own fiction books, and to build a tighter bond with his existing audience.

We exchanged a couple emails, and in one of them, this fiction author wrote about the unique part of writing daily emails to a fiction-reading list:

===

It’s a different beast to problem-solving markets as it disproportionately leans more on personal stories, personality, etc., which is difficult when you’ve got no pain points to leverage. Still, it has been fun to stretch myself.

===

True. People don’t really read fiction because they are looking for how-to solutions to their specific problems.

That said, people who read fiction do have problems in their lives – as we all do.

My bit of advice to the fiction author was to talk about his own problems. Not in a way of seeking pity or even asking for solutions, but simply as a means of allowing his audience to identify with him.

It took me a long while to realize the following point, because I’m a bit dense:

But the real point of telling a personal story isn’t to brag or be an exhibitionist or even to entertain.

Rather, it’s to allow other people to identify with you, to put themselves in your position in your story, and to say to themselves, “Yeah, that makes sense,” or “Yeah, that’s happened to me,” or “Yeah, that’s how I felt also.”

And so if you ever find yourself asking:

“Is this a good personal story? Should I include this bit? Is it relevant? Is it interesting? Am I just including it for the sake of ego? Is it irrelevant to the story but somehow important on another level?”

… then keep in mind that your personal story isn’t really about you, but is really about allowing your reader to have a certain kind of experience, thanks to you.

Anyways, all that’s to say:

1. Daily emails don’t always gotta be blinding sunshine and positivity

2. In fact there’s a good reason for regularly sharing frustrations and personal problems

3. Sometimes you can cram more than one point into an email

By the way, my email yesterday, which was deemed negative by at least one reader, was negative on purpose, because it was written as my answer to yesterday’s Daily Email Habit puzzle.

Yesterday’s DEH puzzle has now vanished, along with February 2025, never to be repeated.

But another new puzzle will come out tomorrow, fresh for March 2, 2025.

And if you want to use this upcoming puzzle to help you sell more of your own stuff, including even fiction books… and to build a tighter bond with your existing audience… then you may, or you may not, like my Daily Email Habit service. Only one way to find out:

https://bejakovic.com/deh

A free tip to minimize unsubscribes

A few days ago, Maliha Mannan, who writes dailyish emails over at The Side Blogger, posted something interesting inside my little Daily Email House community.

Apparently, Maliha was trying a HARO-like service – HARO, which stands for Help A Reporter Out, basically being a service where industry experts can provide answers and quotes for reporters, in exchange for attribution or a link.

On a whim, Maliha decided to ask for a marketing specialist’s thoughts on daily email newsletters. She put her request out into the ether, and like a lightning bolt, an answer crashed upon her:

===

Hi, this is C S Sultan, an experienced marketer for over 14 years and doing email marketing for over 5 years now.

As per our data, the highest you should send in a week are 2 emails. But the best would be to send only 1. Then moment we send more that 2, the unsubscribe rate goes up by 70%.

Our email list consists of marketers, content creators, bloggers, and small-to-medium businesses.

Even so, the highest response we get is when we send a single email every week at a fix time and day (for us, usually that’s Tuesday 8AM EST for one segment, and Thursday 8AM EST for another segment).

===

So there you go. An excellent tip to keep your unsubscribe rates really low. Though I imagine if C S Sultan only emailed his list every month, or maybe not at all, he might do even better with the unsubscribes.

Of course, there are other possible goals in the world than minimizing unsubscribes. For example, maximizing opens, clickthroughs, sales, or better yet, lifetime sales.

Or, something more wooly but still important, such as maximizing the quality of people who are buying from you… maximizing the results you get for customers or clients or even readers who don’t buy from you… or maximizing your own sensation of the influence and respect you get in your niche, and the satisfaction with which you run your business and life.

For all those, here’s another free tip:

Email daily.

Yes, people will unsubscribe. But people will read also, and way more than if you just email once a week or once an ice age.

And more people will buy, more will recommend you, more will look to you for entertainment, guidance, or simply the habit that they’ve formed of taking a few minutes each day (gasp!) to consume something fun or thoughtful you’ve put out into the world. Plus you might even grow to like the process. I know I’ve gotten there.

Like Maliha wrote, maybe C S Sultan should sign up for my Daily Email Habit service. I doubt that he will.

But maybe you are not playing to lose, but are playing to win. In that case, Daily Email Habit might be a fit for you. For more info, before the next puzzle has come and gone:

https://bejakovic.com/deh

The Bejakovic principle

“Annual income twenty pounds, annual expenditure nineteen nineteen and six, result happiness. Annual income twenty pounds, annual expenditure ought and six, result misery.”

I recently finished reading David Copperfield, a book written some 175 years ago by Charles Dickens.

I read David Copperfield based on the strength of that quote, which is spoken by a character named Wilkins Micawber, and has become popularly known as the Micawber principle.

The Micawber principle pretty much sums up my own attitude to money, try as I have to care more about getting rich for the sake of getting rich.

But today’s email is not about money. Rather, it’s about influence.

Dickens introduces Wilkins Micawber by saying the man had “no more hair upon his head (which was a large one, and very shining) than there is upon an egg.”

Micawber’s clothes were shabby, but he carried a “jaunty sort of a stick” and a quizzing-glass (something like a monocle) on the outside of his coat. (“For ornament, I afterwards found,” Dickens adds, “as he seldom looked through it, and couldn’t see anything when he did.”)

As becomes clear throughout the book, Mr. Micawber loves pompous language… swings between despair and perfect cheerfulness in the span of a meal… and is always in debt, and is always running away from his lenders. Hence the Micawber principle, which Micawber advises others to live by, but cannot follow himself.

But let me get to the point of this email:

I hadn’t realized this before, but Charles Dickens is famous for his characters. In fact, he might be the most famous novelist of all times, in all languages, when it comes to distinct, memorable characters.

Besides Mr. Micawber, there’s Ebenezer Scrooge, Oliver Twist, Tiny Tim, the Artful Dodger — dozens and dozens of famous characters, many of who have passed into popular culture and even the English language.

So what?

So I’m telling ya, read Dickens for character… and then apply the lessons to yourself.

As Dan Kennedy said once, the basis for influence is invention.

Specifically, Dan said that people who write for great influence — he was talking about people who write for business purposes, as he does — turn themselves into personas, into fictional characters.

And by the way, Dan adds:

“The good copywriters are frustrated fiction writers and read fiction.”

So read Dickens. Or read some other fiction, which is built around distinct, memorable characters.

And then, add a quizzing glass to your outfit, even if you seldom look through it and cannot see anything when you do… and even if it’s only there in your writing, and not in reality.

Now here’s the Bejakovic principle:

“Twenty four hours, one email written and sent out, result happiness. Twenty four hours, no emails written or sent out, result misery.”

Only difference is, unlike Mr. Micawber, I manage to live by my own principle. And if you’d like my help in achieving lasting happiness, and maybe in turning yourself into a fictional character in your emails:

https://bejakovic.com/deh

Want to write a book?

Last fall, marketer Sean Anthony launched a new offer that really took off.

For the few years prior, Sean was on the “sell coaching via Google Docs about how to sell coaching via Google Docs” bandwagon.

But now he had something new. He started selling “book writing” as a hot new bizniss opportunity. He called it the “1 Hour Book.”

I’m no longer on Sean’s email list, but it seems like this new bizopp was a big seller for him, because he went all in on it for a few months.

From what I could understand, the 1 Hour Book concept was 1) find client, 2) interview client on the phone for an hour, and 3) use that to produce a book for client.

I don’t know whether Sean’s customers were getting clients with this offer, or whether the clients were getting books that actually did anything good for them.

All I know is that books have unmatched impact and power. For example:

Last year, I read a book titled How To Make A Few Billion Dollars.

The book was written by Brad Jacobs, who had founded and then built up 5 separate billion-dollar businesses.

5!

In 5 different industries!

The curious thing is, in spite of Jacobs’s incredible track record, I had never heard of the man, not until he wrote his book and went around on podcasts to promote it.

This morning, I was walking around the beach near my house and thinking how many billionaires I could name.

I could definitely name 5. I couldn’t name 10.

And yet, there are 815 or so billionaires in the U.S. alone.

These are people who have all the money in the world. They have enormous power too. They might have even incredible insights, knowledge, and perspectives that few others have.

And yet, who knows them?

My point is not to bemoan the hard life of the anonymous American billionaire.

My point is simply to give you a kind of extreme counterargument, if you think that your own accomplishments, expertise, and credentials are enough to get you known and appreciated.

It doesn’t work for billionaires. The billionaires who do want to get known find they have to teach what they know… or entertain an audience… or frankly make a spectacle of themselves.

You might think this is where I tell you to write daily emails, because that’s your shot at teaching, entertaining, and making a spectacle of yourself.

But no!

I’m telling you to write daily emails because you can reuse much or all of your daily email collection to write a book. And an interesting, worthwhile book, a book you won’t simply get by waffling for an hour on the phone and having somebody transcribe and edit that for you.

Plus, as you go do along and write those daily emails, which can then turn into an interesting and worthwhile book, you can build up an audience that will snap up your book when it comes out… and will likely give it 5-star reviews because they already like you and what you write… and will probably even recommend your book to others.

So if you want to write a book, my immodest and self-interested suggestion to you is to start writing daily emails.

And if you want my help with doing that:

https://bejakovic.com/deh