Last night while making dinner, I was listening to a documentary about the 1980s action blockbuster Die Hard. The director, John McTiernan, said:
===
I’d done a movie with [producer] Joel Silver. It’s called Predator. He sent me this script. I sent it back. I said, “Thanks no.” Cause it was a terrorist story! It was terrorists take over a building and now we’re gonna wipe out terrorists. There’s no fun in terrorism. There’s no joy in it. And I said, “Couldn’t we make this a robbery?” Everybody likes robbers. You can have fun. Even a bad robber is fun.
===
Die Hard did end up being a movie about terrorists taking over a building.
But McTiernan and company managed to squeeze quite a bit of fun out of that, and so McTiernan’s point still stands:
If you’re gonna do something, you might as well make it fun, even a joy, for both yourself and the audience.
Today is the last call for Most Valuable Offer.
We — meaning the people who have already signed up and I — will kick things off this Wednesday, just two days from now.
I want to talk to anyone interested before they sign up to make sure I can be of use to them, and that’s why today is the last call.
The public goal of Most Valuable Offer is to launch a paid live workshop to your list by the end of April, with my direct help, guidance, and feedback.
The secret goal of Most Valuable Offer is to make your live workshop fun.
Of course, you don’t have to make it fun. But why not? It’s not hard to do, and it will be more enjoyable this way for both you and your audience.
Plus, if it’s fun, it will make it more likely they pay attention, put your info into action, and profit from it. And all that makes it more likely they come back to you for more help, many more times in the future.
In case you are interested in joining us for Most Valuable Offer, the time is NOW. For the full chocolate-chip info so you can make your decision: