On April 30, 1961, Leonid Rogozov gave himself a jab of Novocaine. He struggled forward in his hospital bed and told one of his “assistants” to shift the mirror a little. He picked up the scalpel, and started cutting into his own side.
It took Rogozov about an hour or so. He had to take frequent breaks due to weakness and fainting spells.
But eventually, he managed to cut out his own inflamed appendix… sew himself up… and presumably, drink a bunch of vodka to celebrate.
Leonid Rogozov was the only doctor at the Soviet Antarctic station. He had to operate on himself, because nobody else at the station could. He survived, and a year later, when he got off Antarctica and his story became known, he became a national hero.
I’d like you to keep in mind this image of a doctor operating on himself… while I tell you about something I heard in Dan Kennedy’s Wealth Attraction Seminar.
“Don’t make decisions for other people,” says Dan.
The fact is, we are all full of what Dan calls secular religious beliefs. These are “facts” about our businesses we firmly believe without any proof. Things like, how much people in our market are willing to spend… what they are willing to buy… and how best to sell them.
Dan says those secular religious beliefs reflect more what’s going on internally in our (the marketers’) heads… rather than the true state of the market.
Dangerous stuff. You might even call it a poisonous inflammation. One that only you can surgically cut out from your own body, in a heroic operation, with the sharp scalpel of real-world testing.
And now that I’ve given myself a shot of Novocaine by sharing this valuable idea with you, let me get out my own scalpel and start cutting:
A few days ago, I got an email from the affiliate manager behind Steal Our Winners. She’s pushing people to promote the lifetime subscription to Steal Our Winners, because the price is going up.
“Nope,” I said. “I won’t do it.”
As you might know, I regularly promote Steal Our Winners. It’s Rich Schefren’s monthly video thing, where he interviews a bunch of successful marketers, and they each share one inside tip on what’s working for them right now.
I think it’s a great product. That’s why I’m happy to promote it each month.
Except, what I always promote is the $1, one-month trial of Steal Our Winners. I think it’s an easy sell, both because Steal Our Winners is a product I personally like… and because, come on, it’s $1.
But this lifetime subscription is not $1. It’s orders of $$$$ more. Plus it’s a lifetime subscription. It sounds so final, like marriage.
That’s why I said I wouldn’t promote this offer. And yet, here we are. So let me make a confession:
I myself have bought the lifetime subscription to Steal Our Winners.
For me, it was absolutely worth it, at the price I got it at. Not just because of the great monthly content… but because of the free bonuses you get, which you can’t get anywhere else.
Like Joe Schriefer’s Copyboarding Academy.
And the Agora Financial Media Buying Bootcamp.
And Rich Schefren’s Mystery Box. (What’s inside? You gotta open up and see.)
Plus about a dozen other bonuses… along with all the back issues of Steal Our Winners.
But if you have no interest in this offer, there’s no sense in me pushing it more on you.
And if you do have some interest, this post isn’t space enough to tell you all the many things you get in the lifetime subscription to Steal Our Winners… and why it might be worth grabbing before the price goes up.
For that, I recommend checking out the link at the end of this post.
Phew.
I guess I’ll manage to sew this up after all, after an hour of weakness and fainting spells. So here’s one final thing:
If you do decide to get the lifetime subscription to Steal Our Winners, forward me your confirmation email. Along with your mailing address.
As my own bonus, I’ll give you a free spot in my upcoming Write-Your-Advertorial Workshop. This workshop will happen later this year, and it will cost more than the lifetime Steal Our Winners subscription costs now. (More details about this workshop to follow.)
But what about the mailing address? Why do I want that?
Because I will also mail you a bottle of Belvedere vodka. That way we can celebrate this successful and heroic operation, together, somewhere in virtual space. Na zdorovye.
Operation complete. So here’s the link: