Comes a question about my ongoing MyPEEPS promotion, which ends tomorrow night:
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I know you’re selling this course as an affiliate offer.
I’m wondering if you actually learned anything new in the course or was it just a suite of fundamentals.
I’m asking because I’ve taken a number of courses in Ad buying, and most say much the same thing.
There are nuances in approaches… occasionally there’s a course that has an epiphany – something truly earthbreaking. Something that makes you go “wow…. Aha!” For me, ad temperature levels when I first heard it was interesting. I also appreciated TOFU, MOFU, and BOFU links on campaigns that I learned in another course. MintCRO’s approach for deconstructing Ads to landers was interesting – engineered, but interesting.
I’m asking you because I’ve feel you’re earnest in your emails.
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I am indeed earnest in my emails, to the point of often telling people not to buy offers that I’m promoting.
Which is what’s gonna happen here.
Because rather than, “Is there anything new here,” I think there are better questions to ask first.
Such as, how is your list doing? How many people sign up on average every day? Is that enough? If not, how are you planning to grow it in the future? And how confident are you that it will work out?
If you are happy with how things are and where they are going, great.
In that case, I would say there’s no sense in taking me up on this offer, whether or not it has anything new in it. Go attack some more promising opportunity instead, or just take the afternoon off.
On the other hand, if your list is not where you want it to be, and you have doubts around how to change that, then MyPEEPS offers a simple method, backed by Travis Speegle’s 20+ years as a media buyer, and the millions of leads he has generated for various businesses.
Plus, the “work alongside me” bonus I’m offering is there to make sure MyPEEPS doesn’t just become another set of ideas that you appreciate and find interesting… but to help you take Travis’s system, put it to use, and grow your list, so you have enough people to write to, and enough people to sell to.
And now, to answer the original question:
I haven’t been through a lot of courses on ad buying, so things that are new to me might not be new to you.
If you must have something new, two things come to mind right now.
One is at the very start of MyPEEPS, how Travis thinks about lead magnets and optin offers.
It was an “aha” to me — a new perspective I hadn’t really seen before, in spite of 10+ years of various copy and marketing books and courses.
I can imagine this simple “aha” can make all the difference in coming up with ad campaigns that work as opposed to ones that flop, and that won’t unflop, even with all the sexy tweaks and tactics that you might want to pay thousands of dollars for.
The other “new” thing for me came at the end of MyPEEPS. It was Travis’s “Reverse Course” method. I had never heard of this method before, nor even considered it. And yet:
Travis has been running one such “Reverse Course” campaign, without any change, using the same ads, for 8 years now.
He just did it again a few days ago, and brought in 40k new leads over two weeks.
When Travis runs this campaign, it typically breaks even or makes money on day zero.
And unlike many ad campaigns that run at such a scale, Travis’s “Reverse Course” campaigns actually create a huge amount of good will, instead of the usual irritation and trolling.
The “Reverse Course” method won’t be right for every business. But it is new, and for the right business or list, it is clearly very valuable.
Like I said, I wouldn’t get MyPEEPS just to find out what the “Reverse Course” method is. I would get MyPEEPS because you intend to put it to use and get value out of it.
But one way or another:
The deadline to take me up on MyPEEPS and get the free bonus — community and my ongoing support as you go — is tomorrow, Sunday, at 12 midnight PST.
If you wanna take me up on this offer, or for the full details of how the support element works: