This morning, I summed up the money I made during 2023, and then I broke it down by where it came from.
I came up with a whole host of new insights, enough to fuel a week’s worth of emails.
Today, I’ll share just one thing I spotted, and that’s the outsized role of client work in my 2023.
Only a few days ago, I wrote that 2023 was my second-best year ever, trailing only behind 2020, when I was fully immersed in copywriting client work.
But last year, I did almost no client work. Or so I thought.
Because while I only had one client last year, and I only wrote quick and easy emails for this one client, it ended up accounting for almost 18% of my total income for 2023.
It turned out client work was the second-biggest source of income for me in 2023, ahead of most of the courses I sold, ahead of the coaching I did, ahead of the affiliate offers I promoted. And I didn’t realize it until just this morning.
Really, that shouldn’t have been a surprise.
Because done-for-you services are easy to sell. And if they have to do with marketing or sales, they are easy to charge a big chunk of money for. And yet, for the right client, they still make sense, and then some.
All of which is to say, for the first time in a long time, I am actually open to new client work.
Maybe you’d like to hire me.
Not for email copywriting, but for managing your entire email list. This includes writing the emails, but also everything else that goes with making money via a list, including picking offers, organizing promotions, and even doing things to grow the list, in case that makes sense.
Basically, I handle everything, take this worry off your plate, and make you money, probably much more than you’re making now.
And since this email is quickly turning into a sales pitch, let me give you some proof that this is something I am qualified to do:
One is my experience with this newsletter, and making a good living at it.
But more importantly, two is my experience managing the email lists of clients who had much much bigger businesses than mine.
I’ve written about this experience before. But the most interesting and notable was managing two lists of ecommerce buyers, each with over 70k names, each bringing in multiple millions of dollars in sales per year via daily emails alone — all of which I was doing.
So if you have an email list that you’re not monetizing at all… or that you are not monetizing well… or that you simply don’t want to manage yourself any more, then hit reply, and let’s talk. Maybe we can work together.