A long time ago, in a beautiful city far, far away…
I worked as an IT office drudge, and I decided I had had enough.
Fortunately, I knew a guy who was doing freelance copywriting.
I thought I could do the same, so I took a week off my regular IT job to sit at home and try it out.
I wanted to see if I could do the writing, and what it would be like to work by myself.
The writing part was fine, and I decided that I would give the freelance life a shot.
However, there was one problem.
Two days after starting my stay-at-home work experiment, I started to get depressed.
Not sad.
Not hopeless.
Just my nervous system seemed to be slowly shutting down, and I found it hard to concentrate or feel very motivated about achieving anything.
And again, this happened just two days after trying to work from home by myself.
The good thing was, I had a suspicion of what the problem was.
And I had a quick fix for it.
In fact, it’s an idea I got from the Prince of Print, old Gary Halbert himself.
It’s something that Gary once called his first and most important lesson.
And it’s something I continue to apply to this day, and that I consider to be vital in making me a successful freelance copywriter.
The thing is, this has nothing to do with writing.
Nothing to do with persuasion.
And yet, without it, I could never have succeeded in making a comfortable career, working a couple of hours a day, usually in my pajamas.
Anyways, if you want to know what this important lesson is, you can rifle through the thousands of pages of content that Gary Halbert has left online as his legacy. It won’t be a waste of your time.
However, if for any reason you don’t want to go that route, there is a second option.
You can also consult my upcoming book, which covers freelance copywriting on Upwork.
I’m making my way through all the sections I’ve planned out for this book, and I should be finished with it by the end of the month.
If you want to get notified once it’s out, simply sign up below, and I’ll send you an email to let you know when I finish. And then, you’ll have Gary’s secret lesson all to yourself. Here’s the link to get notified: