Over the past week, I’ve fumbled and bumbled my way through the Hogwarts of Influence promo, up to and including the cart close email, which never came, because yesterday I wrongly scheduled it to go out at 4pm my time today, which is 7 hours after I’ve actually closed the cart.
I was on vacation the entire time of this promo.
That means I didn’t revamp the offer page as I had planned.
I didn’t write more emails, particularly ones crowing about sales I had made along the way.
I didn’t come up with a better process to upsell the people who had gotten either the Hermione or Snape levels.
As a result of all this, Hogwarts of Influence was not a smashing success.
Even so, it looks like when all is said and done, it will bring in north of $10k, which is not too shab for selling a bunch of offers I have already been promoting for 5+ years, literally hundreds of times, to my small and frankly not-really-growing list.
This morning, one of the folks who asked to join at the last minute wrote:
“Btw, what’s the big idea anyway with not just having a regular sales page? Interesting!”
The background is that I had an offer page, where I listed the offer, and then asked people to write me via email instead of just linking straight to ThriveCart as is usual.
There’s a reason for this, a money-making reason, something I picked up from marketer Travis Sago.
I sat down right now, and I wrote up 7 elements of this Hogwarts of Influence promotion, which I can trace directly to Travis and his teachings.
I have made the claim before that following the stuff that Travis teaches has has led me to $100k+ worth of income that I wouldn’t have made otherwise. It looks like I can stack another $10k to that.
My ongoing offer stands:
The best place to learn from Travis is inside his Royalty Ronin community on Skool.
You get to watch Travis work live. You get a library of Travis’s expensive courses, all for free. You get a bunch of smart and successful marketers, myself included, in the group to talk with and learn from and do deals with.
Travis offers a 7-day trial for Royalty Ronin. If you’d like to see if it’s for you:
P.S. If you sign up for the trial and then decide to stay on past the 7 days because you can see the value for you inside Ronin, write me a message and let me know. I have several bonuses with your name on them. I’ll also share with you the list I just made of 7 of Travis’s sales teachings that I integrated into my just-closed Hogwarts of Influence event.