Opportunity Marketing

Secret offer knowledge that’s too valuable to trumpet loudly

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I’ve been going through Dan Kennedy’s Opportunity Concepts seminar recordings.

There are two great, truly great, Dan Kennedy seminars.

One is Influential Writing, in which Dan explains how to create a cult of personality in your writing. Basically, it’s what everybody with a personal daily email newsletter is doing or should be doing.

The other great Dan Kennedy seminar is Opportunity Concepts. It tackles the other side, not the copy but the offer.

Opportunity Concepts teaches you how to repackage, reinvent, recreate what you offer as an opportunity — something so new, so distracting, and so sexy that people want it based on its own merits, even if they don’t know you, even if it sounds preposterous, even if it’s expensive.

So today I’m going through Dan Kennedy’s Opportunity Concepts, maybe for the fifth time ever.

The seminar sold for $10k when Dan put it on live back in 2011.

The recordings sold for $1,500 after that, but are no longer available anywhere, including eBay or Dan Kennedy’s site.

(Don’t ask me how I got ’em, but I got ’em a long time ago, for free, though legally.)

So I’m going through Dan Kennedy’s Opportunity Concepts. And I decide on a whim to google “Opportunity Concepts.” There’s not much out there. but…

… there is a page on the Dan Kennedy’s website, saying that Opportunity Concepts has been turned into a book called Selling Opportunity.

The only way to get Selling Opportunity is to sign up to the Diamond Level of Dan Kennedy’s membership/newsletter.

The Diamond Level costs $297/month.

Much better than either $10,000 or $1,500, and really a drop in the bucket considering the value of this info.

But then, on one last hunch, I decide to go to Amazon.

I search for “Selling Opportunity.”

And there it is.

A recording of Dan Kennedy’s Opportunity Concepts, sold as an audiobook published by Nightingale-Conant… for $15.

I bought it immediately, even though I already have it.

I skipped around through it, just to see if it really is the Opportunity Concepts training.

It is.

Some parts are missing (a couple guest presentations, for example).

But most of it is there.

If you like, you can get Opportunity Concepts, reinvented as Selling Opportunity, below.

I won’t trumpet it any more. You either know or you don’t know what this is worth. If you don’t, that’s okay. If you do:

​https://bejakovic.com/opportunity-concepts

Free 3-step plan to get more testimonials, perform an X-ray of your market, have buyers recommit to what they just bought from you, and possibly even drive more sales

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Here’s a 3-step plan to get more testimonials, perform an X-ray of your market, have buyers recommit to what they just bought from you, and possibly even drive more sales:

STEP 1. Sell an offer.

STEP 2. Offer people a bonus if they buy the offer now.

STEP 3. When people buy, send them an email with the promised bonuses. At the top of that email, paste in the following mystical, secret, wizard-like spell:

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Thanks for taking me up on [the name of your offer].

I’m curious, what made you do it?

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Yes, that’s it.

Yes, I can see your jaw drop and your eyes roll back in your head from mock amazement.

All I can say is, don’t knock it till you try it.

I’ve been doing this all week long with people who took me up on my recommendation for the 1-Person Advertorial Agency.

As usual when I interact directly with people on my list, I’ve been blown away by how little I know, how pale my own imagination, and how rich and surprising it is to go out to my market and talk to them.

You want examples?

I’ve gotten a dozen responses so far, with varying answers to “What made you do it.” Three categories have been prevalent so far:

A. The opportunity of the beast

This being a biz-in-a-box offer, it’s inevitable that people would cite the opportunity of it. Ok, that’s not surprising. But still, it’s different and more insightful to hear it in people’s own words:

#1. “I still don’t plan on leaving my job which I like no matter how successful it is though I might stop working overtime and do this instead once it starts paying. In the meantime it’s not that much of a time commitment that I can’t do both.”

#2. “I like Travis [Sago]’s model of working other’s lists but this method looks equally profitable but might be more helpful in expanding my skills.”

B. A point of differentiation

I hadn’t thought of this one at all, and I didn’t talk about it in my emails. And yet, multiple people brought up the uniqueness of advertorials as opposed to other things copywriters can offer:

#1. “It’s also a point of differentiation since it seems that everyone who hasn’t firmly planted their flag in the email copywriting camp (i.e. most copywriters/marketers) has rebranded themselves as a creative strategist overnight (soon-to-be most copywriters/marketers).”

#2. “Clients who are willing to spend money on advertorials are more serious overall. Meta ads is the bright shiny object that everyone and their dog in law wants rn. But advertorials have been around way longer and sophisticated clients like them a lot.”

C. Because of me

1-Person Advertorial Agency is a great offer, I think its value is self-contained.

And yet, the fact that my readers know and trust me (and maybe even like me???) definitely helps sell the offer, and makes it more credible — even when I say I haven’t used this system myself:

#1. “Plus, as a previous buyer of yours, products you recommend carry more weight than other offers.”

#2. “The fact that you are promoting it. Especially your honesty in saying you have not been taken the course yourself.”

So there you go. Sell something. Then ask people why they bought, and you shall receive.

And now, an important announcement:

The opportunity to get 1-Person Advertorial Agency + the bonuses I am offering is ending tonight at 12 midnight PST.

Along with the core 1-Person Advertorial Agency offer (full details at the sales page below), I am offering the following bonuses:

#1 Horror Advertorial Swipe File, which you can feed to the AI beast so it produces better, or rather, more horrifying advertorials

#2. 26 Rules of Client Management for Copywriters, taken from my Copy Zone guide to the business side of copywriting

#3. Most Valuable Postcard #1: Nota Rapida, which digs into the topic of building long-term relationships with copywriting clients much more deeply

#4. Ghostbuster, Nick Bandy’s 5-stage sequence for reactivating (reanimating?) dead clients or prospective clients

If you wanna get that, you will have to act today. But why not act now, while it’s on your mind? Here’s where to go:

https://bejakovic.com/advertorial-agency

The Lazy Man’s Way to Copywriting Clients

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The past few days, I’ve been promoting the 1-Person Advertorial Agency, which I claim is the hottest opportunity for copywriters in 2026.

Do you want a proof element for the effectiveness of what’s being sold to you here?

Will-ye or nill-ye, I’ll give it to ya.

As I wrote a couple days ago, the guy who came up with the 1-Person Advertorial Agency system is a copywriter named Sam Bradbury-Butler.

But the guy who actually got Sam to document his system and turn it into course is former Agora copywriter turned copywriting guru Thom Benny, who counts Sam as one of his proteges.

With me so far?

Good. Cause we have a few more twists and turns:

After the auction I ran in my Skool community last year, I suggested to Thom that, instead of doing a launch as planned for 1-Person Advertorial Agency, we could do an auction. (Remember those?)

We could auction off a done-with-you, 1-1 partnership with Sam… with the post-auction offer being a piece-by-piece breakdown of Sam’s system, along with group coaching to help you implement the same.

Whatever. It doesn’t matter too much if you understand the details of this fantastical offer.

What matters is that meetings were held… plans were hatched… and visions of a $150k auction were had, at least by me.

We even came up with an attractive name for the first (logical) step of Sam’s system, calling it:

“The Lazy Man’s Way to Copywriting Clients”

Aaaaand…. then it all came crashing down.

Sure, Thom and I, who weren’t involved at all in the delivery of these big plans, were excited by the idea of the auction, and the group coaching on the back of it, and all the money it would bring.

Sam, on the other hand, was not excited. In fact he nixed the idea straight out. When I asked why, Thom explained:

“Sam’s got a big project waiting in the wings which he’ll be turning his attention to once this launch closes. So he doesn’t want this launch to burden him with a bunch of other stuff he didn’t really sign up for.”

In other words, Sam is too busy and too happy simply doing what he is teaching here. He has no interest in doing any more teaching of it than he’s already done, even with the promise of more money.

That’s because Sam is making A LOT MORE money by simply working his own system ($49k earlier this month, for just one client, and Sam’s got several).

And though Thom managed to convince Sam to take the time to share how his system works, that’s where it stops, because Sam is going back to profiting from this thing that he’s offering to you right now.

That’s the proof element I promised you up top. It answers the age-old question that pops up with any business opportunity:

“If this is so great, why aren’t you doing it yourself and why are you so busy selling it instead?”

Well, Sam is doing it himself, and he doesn’t want to be busy selling it any more, because he wants to get back to doing.

Anyways, if you wanna find out more about 1-Person Advertorial Agency, you can do so at the sales page below.

Since our ambitious auction plans got scrapped, you can also find out, or at least get a good sense for, “The Lazy Man’s Way to Copywriting Clients.”

You can find that described in the section under the subhead, “Module 3: Getting Paid As A 1-Person Advertorial Agency.”

For that, and the full details of this opportunity while it’s still live:

https://bejakovic.com/advertorial-agency

Will the advertorial opportunity get saturated?

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Yesterday, I started promoting 1-Person Advertorial Agency, which I claim is the hottest opportunity for copywriters in 2026.

Today, I made some sales. I also got some questions. Here’s a layup:

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My furry little mittens are intrigued, enough to make me interested in creating a lucrative side hustle so I don’t have to rely on overtime from work to pad my pay packet. I am not working in the business or copywriting space but if this works for beginners then I think it would work for me. My question though, is do you think this would get saturated given places aren’t capped?

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“Will it get saturated” is a natural question to ask with any “hot” business opportunity, even a niche one like this.

The glib answer is to do some back of napkin math:

There are an estimated 280 million ecommerce businesses worldwide. Even if only 1% are a good fit for this (it’s likely more), and if a staggering 1,000 people end up buying and applying this program (probably way less), there will still be 280 clients to go around for everybody who gets in on this opportunity.

That’s all probably true and even an underestimate. But who was ever persuaded by numbers? For sure not me.

So lemme tell you a better way to look at this situation, meaning my way to look at this situation.

The real opportunity here is not to get dozens or hundreds of clients, and to keep hunting after more and more clients.

The real opportunity here is that advertorials that increase front-end conversions are a way to get your foot in the door with two or three really good long-term partners, who are able and willing to pay you hundreds of thousands or even millions of dollars over the long-term.

I speak to this from experience. Five+ years ago, I was actually writing lotsa advertorials for ecommerce clients.

The results were just like the sales page for 1-Person Advertorial Agency claims:

Dramatic boosts in conversion rates and ability to scale on cold traffic. A lot of demand.

All in all, it was fine work, and well paid, even though it took me 4-5 days to do what can now be done in 45 minutes.

But even at the nice rate I was getting paid per advertorial, the vast majority of the money I made with those clients, and in fact the vast majority of the money I’ve ever made from copywriting — I’m guessing over 90% — came via commission-only emails I wrote to the buyers’ lists of those clients.

You don’t have to write emails if you don’t want to.

My point is simply, once again, to get yourself into a place where “saturation” becomes completely irrelevant to you, because you have formed a tight and codependent bond with a few clients. Once you’re making them and yourself a lot of money, you really don’t care what everybody else might be doing because your clients/partners would never think to go somewhere else.

To help you get there, I have decided to add in a few bonuses to the already overflowing cup of value that’s included inside 1-Person Advertorial Agency. Specifically:

#1. 26 Rules of Client Management for Copywriters, taken from my Copy Zone guide to the business side of copywriting.

Inside Copy Zone, I put the section on Client Management before Client Acquisition. As I explain in there:

“It might seem like we’re jumping ahead. But in my copywriting career so far, the biggest mistakes I’ve made and the biggest opportunities I’ve squandered were not due to being ignorant of some secret technique for client acquisition. Instead, they were due to choosing the wrong clients.”

#2. Most Valuable Postcard #1: Nota Rapida, which digs into the topic of building long-term relationships with copywriting clients much more deeply.

#3. Ghostbuster, Nick Bandy’s 5-stage sequence for reactivating (reanimating?) dead clients or prospective clients. As Nick says on the sales page for Ghostbuster:

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I’ve been ghosted after:

* The client replies

* I reveal my rates

* The client sends a job offer

* The client funds the first milestone

* And even AFTER getting paid and receiving a review from the client!

And it really doesn’t matter how good of a salesperson you are, or how amazing your first message was. People. Just. Ghost. It happens to everybody. But it doesn’t have to KEEP happening.

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… and while Ghostbuster can certainly help you turn interested but ghosty prospects into actual clients, it’s even more valuable in that last case, where you’ve already done some work for a client, it went great, and then they ghost you for reasons of their own (it happens).

That’s all if you get 1-Person Advertorial Agency.

Like I said, there’s a sales page for that offer, but rather than send you there, I’ll send you to an email-style advertorial, a piece of sales copy masquerading as content, which I wrote about this offer yesterday, and which will allow you to get a good idea if this offer is for you or not:

https://bejakovic.com/announcing-son-of-sams-1-person-advertorial-agency/

Sell a copywriting “mini-mentorship” in a box

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A copywriter who recently finished my Copy Riddles program (not sure he wants me to share his name) wrote me a couple days ago and said:

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I want to share a quick story, so you understand the true impact Copy Riddles has had on me.

I’ve been wanting mentorship for over a year to know I’m heading in the right direction, and getting better at what I do. It’s why I took an in-house copywriter role with the hopes of having a senior mentor me. Alas, after all the promises, I was just used to handle multiple roles.

So, I made the decision to quit, and do my own thing — properly this time. But in my last few weeks at the company, I came across you (through Parker Worth), and you know the story there, I shared it briefly on one of the calls.

But another reason I bought CR, was I hoped it would act as a “mini mentorship.” Now — 10 or 11 weeks later — I can tell you that CR delivered exactly that. The calls really helped put things in perspective. And it’s just refreshing to finally get what you’ve been searching for.

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I have been selling Copy Riddles since 2021, and have had a good number of people go through the program.

I’ve had lots of nice testimonials come in about the quality and usefulness of Copy Riddles. And I’ve also had a few people, like the copywriter above, write in with greater praise, about how the course had some unexpected impact on their career.

I’m telling you all this because yesterday I made an unusual offer:

I’ll sell you the right to sell Copy Riddles yourself and keep all the money.

There are a lot of copywriting offers out there in the world, but there aren’t a lot of great offers.

Copy Riddles is one of the great offers, both because of the results it delivers to customers (see above), and because of the baked-in sellability of the course (see the sales page for that).

And now, if you like, you have the opportunity to sell Copy Riddles yourself.

If you have your own list, you can sell Copy Riddles to your list and keep all the money from every sale you make, from here till eternity.

If you want to create a little cold traffic funnel, and put some lower-ticket items up front, and then use Copy Riddles (a $1k course) as the “main course” that makes it likely your funnel is breakeven or better on day zero, you can do that — and keep all the money.

If you already have lower-ticket copywriting offers, and you want to put a proven higher-ticket upsell behind them, you can put Copy Riddles into your upsell flow — and keep all the money.

Or of course, if you are an enterprising guy or gal who is not afraid to reach out to others who have lists, cold traffic funnels, or offers that are in some way related to Copy Riddles, you can partner with them so they provide the flow while you provide a valuable new offer — and split the resulting money with them, however the two of you agree on it.

Along with the right to sell Copy Riddles and keep all the money you make, I will also provide you with the marketing that has sold this course for me in the past — emails, copy angles, social proof, and promo ideas that have worked.

If you’re interested, hit reply, and we can talk in more detail.

10 ideas for writing better daily emails in 10 weeks

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Once upon a time, I had a habit of focusing on one aspect of writing daily emails for a week at a time. The next week, I’d pick something else, and so on, until I got really good at writing emails.

At some point, I dropped the habit. That’s a shame. Recently, I had the idea to pick it up again, and so I made a list of 10 things to focus on in my daily emails, one thing per week, in order to make your emails much more fun, sticky, and effective in terms of sales and influence.

In case you’re curious or would like to do something similar, here’s 10 ideas for writing better daily emails in 10 weeks:

1. Be narcissistic, or give undue importance to yourself or things associated with you.

(This can be done earnestly or tongue-in-cheek. For example, I once wrote an email about how I had drafted a patent application to protect my Most Valuable Email trick, because it is too valuable not to protect, and because it satisfies the three criteria required by the U.S. Patent Office, namely novelty, non-obviousness, and concrete and practical application.)

2. Push-pull, near misses, teasing.

3. Fun vibe.

4. DHV = demonstrations of higher value.

Another term for this is status building, such as for example, when I tell you that I am currently running the only private, invite-only group of email marketers and course creators in the email marketing niche, which brings together pretty much everybody you have heard of in this space.

5. Clarity.

6. Personal frame. Meaning, every email should really be about you, or should have a frame of “you,” even if the picture inside the frame is, say, a scene from a Batman movie.

7. Being black-and-white, dogmatic.

8. Teasing or building up upcoming things (push-pull on a longer scale).

9. Transparency, Skeleton Protocol.

10. Reason why.

If some of the terms above — “push pull,” “near misses,” “Skeleton Protocol” — are unfamiliar to you, that’s because you have not read my new 10 Commandments book.

It took me several years of research, thinking, and paring down my ideas to the most valuable ones to be able to write this book.

This book is not a replacement for Bob Cialdini’s bestselling Influence, but a complement to it. As Rob Marsh, founder of the Copywriter Club, wrote after he read my new 10 Commandments book:

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In addition to Cialdini’s well known 6 principles of influence (urgency, scarcity, consistency and so on), it’s time to add Bejakovic’s 10 commandments of persuasion. This book will make you a better writer and a better sales person. But more than that, you can use John’s commandments to be more persuasive, more engaging and more interesting in everything you do.

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Imagine if you had been one of the first few thousand people who had read Cialdini’s Influence, back in 1984.

Entire multi-million dollar info businesses have been built up in the ensuing years by simply repackaging and selling the ideas in this book.

And many much bigger businesses have been built up by taking the ideas in Cialdini’s book, including the many nuances in there beyond just the chapter headings, and applying those ideas to sales and influence systems.

Would I be bold or arrogant enough to claim my new 10 Commandments book offers a similar opportunity today, in 2025?

Clearly I would. So in case you haven’t read it yet, you have only one option:

https://bejakovic.com/new10commandments

How to stop making your job “five times more difficult”

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Yesterday, I was listening to a podcast by Joe Polish and Dean Jackson — not one of their “I Love Marketing” podcasts, but a new one that Dean recorded for his More Cheese Less Whiskers brand.

By the way, if you don’t know Joe and Dean, both are direct marketers with decades of experience, who have taught and brought up generations of other marketers, including some famous names.

For example, yesterday on the podcast, Joe and Dean reminisced about a podcast guest they’d had on a long time ago, a young man named Tim Ferriss, and how after the interview, they spent 40 minutes trying to convince Tim to start his own podcast.

Tim in the end became convinced. As a result, he now has over 1 billion podcast downloads, and 800 interviews with people like Jerry Seinfeld, Arnold Schwarzenegger, and Mark Zuckerberg.

Anyways, Joe and Dean were talking yesterday about events, as in, promotional events, but also specific physical events, with chairs and a podium and dessert:

How to make such events work… how to make them good so people get what they paid for and more… how to get people to actually buy tickets.

Joe talked about the first event he ever put on, about mindset, and the following lesson learned, which he has applied to every event since:

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What I learned is it is a lot easier to run an event where people perceive it’s gonna teach them how to make more money and build their business than it is how to fix their head. This one was about mindset. It was about psychology. And it was an amazing event! It was really transformative to everyone there. But it was five times more difficult to put people in the room than it was if you’re selling “money at a discount,” as they call it.

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The key thing here is where Joe says “where people perceive.”

Fact is, mindset matters for making more money, and making more money content often talks about mindset. The two aren’t entirely interchangeable, but there’s a lot of overlap.

But how do you present such a shifting and moving bundle of information, products, or services? What single aspect of it do you trumpet for all the world to hear… and what do you quietly deliver in addition, without any fanfare, just because you are trying to do right for your customers or clients?

Getting that right or wrong means the difference between regular work, on the one hand, and making your job “five times more difficult,” on the other.

And on that note, I would like to remind you of the offer I shared yesterday, Justin Blackman’s Different On Purpose. This is an 8-week cohort to spread into the world new and different positioning for your service- or client-based businesses, if you happen to be a copywriter, coach, or agency owner.

Justin doesn’t have big income claims on his sales page for this offer. That’s because it’s the first time he’s running Different On Purpose, and big income claims are hard to make credibly before you have had the first batch of people go through the program and report on their results.

But if you are selling something woolly like “copywriting services” or “coaching” or “consulting,” there’s no doubt that a different client perception of what you do could help you work drastically less and yet make drastically more money.

If you’re curious about Justin’s Different On Purpose, I wrote up a summary of the offer yesterday, including why you might want to join now, in this very first-ever cohort. If you’d like to read that:

https://bejakovic.com/announcing-live-personal-positioning-cohort/

“Way too biz oppy”

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For the past few days, I’ve been promoting a webinar in which a guy named Josh Rosenberg — previously a big-time ClickBank seller, then a fractional CMO for direct response businesses — lays out his new offer, “AI Super Agent,” which builds out entire info product funnels, all the research, production creation, and copy included.

Lots of people have clicked through to Josh’s offer. A fair number have signed up for the webinar. Some have bought the “AI Super Agent.”

But a good number of people are also skeptical. Here’s a comment I got from a reader:

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Yeah I had the same reaction to his offer. Sounds way too biz oppy. Like every other offer in the “AI gold rush” … seems like only the shovel sellers are making any money.

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There’s no doubt that Josh’s “AI Super Agent” is presented as a business opportunity, starting with the fact it’s sold via webinar, and then continuing to how it’s positioned, argumented, and priced.

Maybe you’ve been burned by a biz opp before, and have simply decided that anything that looks like that is not for you. Fair enough, and I certainly won’t try to change your mind if that’s the case.

If you’re a little less decided, I can repeat what I wrote in an email back in May.

On the one hand, jumping from biz opp to biz opp, in a chase after “passive income” or “almost passive income,” is a sure recipe for staying broke, stressed, and working too hard.

On the other hand, legitimate business opportunities do exist. You won’t know one for sure until you try it and succeed with it.

I’ve personally been sold on biz opps like copywriting, revshare deals with clients, and starting and writing an email list. Each one has ended up making me lots of money and making my life significantly more free.

How to decide if a biz opp has a chance to win you money and freedom, or is likely to keep you further away from them?

In that email back in May, I gave three questions to help you evaluate business opportunities. Let me repeat those now with Josh’s “AI Super Agent” in mind:

#1. “Is this a 5-month plan or are you ok if it turns into a 5-year plan?”

#2. “Are you building up some kind of asset regardless?”

#3. “What happens if the opportunity disappears?”

The only of those questions I can answer for you is #2.

Josh’s gizmo definitely builds up assets for you as long as you keep using it. It gives you info products you can sell that in smart ways, by partnering with clients or audience owners, the way I’ve been talking about the last few days.

But even if you don’t do that, you can sell these info products by running ads to them, or simply publishing them on Amazon and seeing which ones sell on their own.

As for the other two questions, they are yours to decide on.

Will info products as a business opportunity disappear?

Weirder things have happened, and the very tech (AI) that’s making this biz opp possible might in the end also kill it.

(My personal feeling is that people will still be paying for information for at least a few years to come.)

But even if info products do stick around for years, are you ok sticking around info products for years?

Do topics like email lists and sales pages and traffic interest you, or are you hoping to run away from them as soon as possible so you can jump into another biz opp, or into something else entirely?

I cannot answer that for you.

But if you believe that info products have a future, and if you decide it’s a future you are interested in being part of, then Josh’s thing is worth a look, in spite of its “gold rush” biz opp marketing style. For more info:

https://bejakovic.com/aisuperagent

Ben Settle: “How to make money in the make money online space”

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Yesterday, I wrote an email in which I quoted email marketer Ben Settle, in order to help me sell Igor Kheifets’s new book Click Send Earn.

Today, I’ll quote Ben again, to the same end:

“Make money online is not an easy market to consistently make money in the way Igor does. If you want to learn from someone how to make money in the make money online space, I can’t recommend Igor enough.”

If you’re eager to find out how Igor makes money consistently in the the “make money online” market — to the tune of several million a year — you can find that laid out in his book Click Send Earn.

I bought and read this book myself before reaching out to Igor and asking to promote it.

I endorse everything he teaches inside, plus I learned new and valuable things myself.

And in case you are not in the “make money online” market, the ideas and personal experiences that Igor shares in his book can be just as profitable for you, whether you’re offering coaching, or selling info products in another niche, or simply looking to grow and monetize an email list as a core part of whatever it is you do.

Igor’s Click Send Earn sells for a mighty $3.99.

Igor has said in private he could sell this info for $97-$297. Having read the book myself, I agree with him, and that’s why I asked him to promote it.

If you would like to grab a copy, so you can read it, and apply it, and profit from it:

https://bejakovic.com/clicksendearn

How to turn $99 courses into $999 offers

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Wouldn’t it be wonderful to have a magic spell that turns plain, small, $29 or $99 courses into shiny, exciting, $299 or $999 offers?

The past week, I’ve been trawling the Royalty Ronin community, of which I am a paying member.

I found a curious and old post inside. A lightbulb came on. I had actually written an email on the exact same topic, back in 2021, as a kind of joke, talking about repositioning physical products.

Here’s what I wrote back then:

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If you sell dog clippers today and nobody’s buying, then bundle your clippers with a video. Tell people how to set up their own dog grooming business in their back yard in their spare time.

Charge 10x what the clippers cost… and find yourself in a marketplace of one, instead of a commodity market.

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I suffer from what is known as “copywriter brain,” which is limited in its thinking and reach.

It takes “marketing and business brain” to take the above idea seriously and see its full potential, particularly when applied to info products.

And that’s exactly what I found in that post inside Royalty Ronin. This post talked about this same idea, and it gave a real example involving Travis Sago (the guy who runs Royalty Ronin).

Travis took a course that sold well for $99 and transformed it, successfully and ethically, into a $999 offer that also sold well.

The point being, you don’t have to start from scratch.

If you want to create a big-ticket offer, this doesn’t mean you need big new course content, a big new topic, a big new mechanism.

You can take what you already have, even if it’s only selling now for $29 or $99 or whatever, and reposition it so it becomes a genuine big-ticket offer.

But what if you don’t have even a $29 or $99 offer right now?

That’s ok. Millions of other people do have such offers. And you can start a profitable repositioning business, with your own home as headquarters, by helping such people turn their $29 offers into $299 offers and their $99 offers into $999 offers.

If you want more info or advice or support on how to do all this, then you might be a good fit for Royalty Ronin.

You can sign up for a trial below and see for yourself if it’s for you.

If you do sign up, forward me your welcome email (the one that says “Vroom” in the subject line). I’ll then tell you where to find the post I mentioned above, which lays out how Travis repositions his $99 courses into $999 offers. Here’s the link:

https://bejakovic.com/ronin