#1. Pre-auction polls
I wrote up an email for a list owner (and potential auction partner) to test interest for an offer he thought of auctioning off.
The poll went out, and there wasn’t enough interest to run the auction. But the list owner got a bunch of coaching clients simply by following up with the people who did express interest.
The whole point of an auction is to get leads. But you might not even need an auction.
#2. The Most Valuable Offer
I had 9 people sign up. 5 actually put on their own Most Valuable Offer. Based on what I’ve heard from so far, everybody made sales and got leads for future offers. I will be running this offer regularly in the future.
#3. DFY newsletter service
I offered this a couple weeks ago. I got a grand total of two people raising their hands. One was not a fit. The other was, and we agreed to work together. This DFY newsletter service is also something I will be advertising regularly in the future.
#4. Asking myself, “What’s working for me now?”
In fact, that’s why I’m writing this email today.
And also asking, “What’s worked for me recently?” I asked myself that a couple weeks ago and I identified two offers over the past 6 months that worked dramatically better than everything else (the 1-Person Advertorial Agency promo and my “I endorse YOU” auctino). What’s next is to figure out how to deliver more of the same outcome, in new ways, or to new people.
#5. Daily emails
Not new, but worked for me before, and working for me still.
For example, I wrote recently about the value of having two tracks, a client and a student track. I ended up convincing myself with what I wrote in that email.
That led me to relaunch the DFY newsletter service. Soon will lead me to start offering more client work of a different kind (if you’re feeling like a detective, it’s something I mentioned above).
#6. Making a coaching offer that consists of a down payment to get started, and the rest conditional on success
I’m working with a few people on this arrangement right now. It makes selling easier. It makes delivery easier. It makes me more motivated. It makes coaching clients more motivated. It allows me to charge more than I might otherwise. I’m waiting to find out what the downsides, if any, might be.
#7. Making lists of 10 ideas, like this
My first idea is almost never the best one. And usually, idea 7 or 8 is something I never would have thought of but is surprisingly valuable. This is not something new I’m doing. I’ve been at it for years. But like daily emails, it has been working for me for years, and continues to work.
#8. My Monetization Mastermind group as a way to open doors
It’s a reason why to get introduced to people. A reason to get on a call. A reason to find more good people to get introduced to.
#9. Getting on calls with people
I’ve found it’s the fastest and most indepth way to communicate, at least if you work from home like me. You can get info out of people you could never get over email alone.
Whenever I talk to people, they always make some side comment that ends up changing how I think about a crucial issue. (Such as points 3 and 5 above, which were the direct result of getting on a call with somebody inside my Monetization Mastermind group).
#10. Weekly work budget
I wrote about this last week, but in a nutshell, it’s a total amount of time I allow myself to work each week. It’s forcing me to prioritize and focus. I’m getting more done in less time.
At this point, I could promote something, like my Daily Email Habit service.
But I’d rather know what’s working for you now. If you’re game, hit reply, and let me know.