This week I’m promoting Jeanne Willson and Kirsten Graham’s free training on how solopreneurs can offload their bookkeeping without paying CPA prices.
Unfortunately, I know very little about the world of taxes or bookkeeping.
Fortunately, I know something about copywriting, and the world of direct marketing. That’s how I know of a sales bullet, written by A-list copywriter Parris Lampropoulos, in a blockbuster sales letter from 1996:
“Others get audited for their travel and entertainment deductions. You deduct TWICE as much, yet get no flack from the IRS. The secret is on page 18.”
In case you’re curious about the secret to not getting audited while others do, it’s this, from page 18 of the book Parris was promoting (I’m summarizing):
Submit documentation and proof along with your tax return. The IRS officially discourages attached proof and evidence. Even so, it’s a proven recipe to reducing your chances of an audit, because while audits are triggered automatically, they are reviewed by a live human, and a human might look at your attached proof and decide your claims are legit.
This info, which supposedly comes from a well-connected IRS insider, is from the 1990s.
Is it still true today?
I cannot say. If you’re really worried about getting audited, I would refer you to Thursday’s training by Jeanne and Kirsten.
Jeanne and Kirsten will share a plan to take care of the looming cloud of a tax audit, without paying the $200-$500 per month that you would pay to your local CPA.
And yes, there will be a done-for-you service for sale at the end of Thursday’s training to make your tax worries disappear.
And yes, I will get paid something as an affiliate if you take Jeanne and Kirsten up on this offer.
But I’m not getting paid anything to plug Jeanne and Kirsten’s training on Thursday, which will be valuable and instructive on its own, whether you choose to buy the offer at the end.
If you would like to sign up for this free training, and reclaim the part of your brain that’s worried about taxes: