Yesterday at 3:55pm, I stacked two books under my laptop for a more flattering camera angle, did one final check of my hair, and fired up Zoom.
I was doing a call with Kieran Drew for people who bought his High Impact Writing course.
This part of Kieran’s birthday bash series, where he interviewed five people who make their living by writing, including 8-figure course creator Olly Richards, email marketer Chris Orzechowski, and A-list copywriter David Deutsch. And me.
The conversation with Kieran ran for more than an hour. I really enjoyed it.
I will tell you one bit that came up early, and kept coming up in various guises, because it’s probably relevant to you.
Kieran said how social media, in spite of the success it’s given him, drives him crazy.
I said how I, in spite of managing my little email business without the help of social media, get pangs of envy when I see how well Kieran’s doing thanks to Twitter and LinkedIn.
And so it goes.
I know agency owners who want to become high-ticket coaches. High-ticket coaches who want to become course creators. Course creators who want to start up an agency.
Legendary curmudgeon Dan Kennedy once summed it up by saying, “People are like cats. They always want to be in the other room.”
At this point, you might expect me to get all preachy and say, ”You gotta be happy with whatchu got… you gotta keep your nose down and persist at what you’re doing… you gotta stop yourself from getting distracted by the greenness of your neighbors lawn…”
But like another famous curmudgeon, William Shakespeare, once said, “There is nothing good or bad but thinking makes it so.”
There’s nothing inherently bad about the fact we’re always looking for new opportunities, improvements, or simply a change from what we already have.
It’s just a part of life.
And rather than saying that’s not how it should be, it makes more sense, to me at least, to accept it adjust to it. To be aware of the drive to go into the other room, to be selective about when you respond to that drive, and to realize that the same drive will most probably crop up even in that other room.
And if you want, you can start practicing that right now.
Because until tomorrow, Saturday, at 12 midnight PST, I have a special, free, other-room bonus if you buy my Simple Money Emails course.
The bonus is the “lite” version of Matt Giaro’s $397 course Subscribers From Scratch. It will show you how Matt grew his email list, with high-quality subscribers who paid for themselves, via little newsletter ads.
I’ve tried this strategy myself in the past, and it worked great for me. I got hundreds of new subscribers, and most often they paid for themselves on day zero.
So if you are sick of social media as a means of growing your list, or if you never wanted to get on social media to start with, then Matt’s course can show you a real alternative.
That said, this newsletter ad approach has its own downsides as well.
Like all other means of growing your list, it will require some work to set up.
Like all other means of growing your list, it will require some work to keep going.
And unlike many other means of growing your list, say Facebook ads or even social media, newsletter ads won’t ever get you tens of thousands or hundreds of thousands of subscribers.
But if you want to get a few dozen or a few hundred new subscribers at a time, and you want to get subscribers who actually read your stuff and buy your offers, then newsletter ads can be a good option.
And Matt’s course will show you how to do it.
Again, you get it as a free bonus if you get Simple Money Emails by the deadline, tomorrow, Saturday, at 12 midnight PST. Here’s the link:
P.S. If you bought Simple Money Emails previously, this offer applies to you as well. So does the deadline.
You should have gotten an email from me with instructions on how to claim Matt’s Subscribers From Scratch Lite. If you didn’t get the email, then write me and I will sort it out.