Last month, I set myself the goal to finish and publish my new 10 Commandments book by March 24, 2025. For reference, the full title of my new book is:
10 Commandments of Con Men, Pick Up Artists, Magicians, Door-to-Door Salesmen, Hypnotists, Copywriters, Professional Negotiators, Political Propagandists, Stand Up Comedians, and Oscar-Winning Screenwriters
The goal to publish this book by March 25 is foolish in many ways. I’ve been working on this book, about the common elements I’ve seen among a bunch of influence disciplines, for a couple years now without getting it done.
I’ve already set myself a deadline on a few occasions — November 31 last year, then December 31 — without success.
Worst of all, the current state of the book is really a salad of notes, aborted chapters, and half-formed ideas.
Since I made my resolution last month, about 10 days have passed. I can’t really say I’m not on schedule, since I didn’t set a schedule when I set the goal. But it certainly doesn’t feel like I’m on schedule.
So today, I did formally set a schedule for what I need to do over next 19 days in order to finish and publish this book by the 24th. I’ve also decided to publicly announce this via this email, and perhaps use the threat of public failure and resulting shame as motivation to get this book done.
And there is a chance it will get done.
I made it sound impossible above, but that’s the copywriter in me.
The fact is, I have done all the research. I have made various outlines and now have one I’m set on.
I have already written a huge chunks of the content, in the form of emails which I was sending to a small group of “book beta-testers” back in November, as well as occasional other emails to this main list.
Plus I’m not really intending this book to be a massive encyclopedia, but in line with my original 10 Commandments book, which was sg like 12k words total.
So it might get done? It might not? We will see.
Meanwhile, I will be writing about this book and how it’s progressing, plus what I’m thinking about doing to make it a success when it comes.
And on that note, if you are interested in the topic of this book, and you’re thinking you might wanna get a copy when it comes out, click below. I’m planning some launch bonuses and I will be dripping them out to people on this pre-launch list:
Click here to sign up to the bonus-dripping pre-launch list for my new 10 Commandments book