Right about a year ago, I sent out an email with the subject line, “Send me your praise and admiration.” Best thing I ever did.
Here are a few of the lavishly praising and admiring responses I got to that email. First, from David Patrick, senior copywriter at Launch Potato:
“If John is behind anything, then I’m sure it’s going to be good. In fact, he may very well be the best thing to happen to America… at least when it comes to persuasion and influence! No, really!”
Second, from “The Eco-Copywriter,” Thomas Crouse, who went absolutely nuts and over the top in his flattery of me and the work I do:
“My inbox is bombarded with emails every day. But when I see one from John, I stop and read it.”
And finally, here’s one from Liza Schermann, the lead copywriter at Scandinavian Biolabs:
“John Bejakovic and persuasion. You can’t beat that. He made me like cats. Even though I used to hate them and they used to hate me. So he’s a great person to find out about a new product that’s about persuading stubborn prospects. Or cats.”
The reason I’m sharing such lavish praise and admiration with you is because I’m still reading a magic book I mentioned two weeks ago.
The book is called “Leading With Your Head: Psychological and Directional Keys to the Amplification of the Magic Effect.” It’s basically a guidebook for stage magicians about how to organize their tricks and their shows to maximize the magic, the fun, the show for the audience.
Here’s a relevant bit from Leading With Your Head:
“If we don’t draw attention to the magical occurrences, the effects may be weakened, or lost. The answer lies in analyzing your performance pieces to know when you need to direct attention to the magic. All other times you should be projecting out and relating to your audience, so they remember you.”
I hope that with all the projecting out and relating I’ve done so far, you will remember me tomorrow. Because now the time has come for me to draw your attention, and in fact direct it, to a bit of sales magic. Specifically, to my Most Valuable Postcard #2, which I am offering for the first and only time ever at a 50% launch discount, until 12 midnight PST tonight.
I started this launch two days ago with a message I got from copywriter Kay Hng Quek.
Kay went ahead and bought MVP #2 and wrote me about it yesterday. His message is below. Please read it carefully, particularly the parts about how MVP #2 “blew his mind” and how MVP #1 and MVP #2 are “probably the best $100” he has ever spent on marketing training:
===
Read it immediately, and how you tied everything together at the end just blew my mind. Obviously this demands a second or third read. Obviously I will learn so much more from that.
Ngl, I would have loved MVP #3, but I’m grateful I got to read at least MVP #1 and #2. Probably the best $100 I’ve ever spent on marketing training…
===
Again, the deadline to get Most Valuable Postcard #2 for 50% off the regular price is tonight at 12 midnight PST. But the only way to get this offer is to be on my email list before the deadline strikes. If you’d like to that, click here and fill out the form that appears.