Major anti-aging breakthrough = great new lead?

In one of these posts last September, I talked about a new piece anti-aging research. It was something I’d read about in a blog post by Josh Mitteldorf.

Josh’s post described a new study performed at UCLA. Scientists there reversed the epigenetic aging clock — also known as the “death clock.” It was a limited study, but very encouraging.

Well today, Josh Mitteldorf has a new article. It covers something much bigger and more exciting.

A second team of scientists changed a bunch of old rats into younger rats. How much younger? From rat age 80 to rat age 20. And they did it by using just four injections, containing stuff from younger rats’ blood.

Josh Mitteldorf, who is a very smart and measured guy, says this is a major breakthrough that could scale to humans. He’s staking his reputation on it.

If this bubbling spring does turn out to be the fountain of youth, it’s gonna have big consequences. But either way, it’s likely to have some little consequences, too. Such as for example, being a great lead for a direct marketing promotion.

Maybe you think I’m grasping at straws. So let me refer to the current control for Genesis, Green Valley’s telomere supplement. That promo was written by Stefan Georgi and came out last September. It’s still running. And it uses the “death clock” research as its hook.

In other words, this anti-aging research is worth keeping an eye on. So if you want to read Josh Mitteldorf’s post, for yourself or for your copywriting, here’s the link:

https://joshmitteldorf.scienceblog.com/2020/05/11/age-reduction-breakthrough/