Magic Words

The Trump-Fauci money mystery

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I read a fascinating story a few days ago about an interaction between Donald Trump and Anthony Fauci during Trump’s first administration.

It happened well into the covid era. The first vaccines were being released, and the country was ready to get back to business.

Fauci then made a public statement about the possible need for booster shots in order for the vaccines to be effective.

Here’s what happened next, in Fauci’s own words:

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The president was irate, saying that I could not keep doing this to him. He said he loved me, but the country was in trouble, and I was making it worse. He added that the stock market went up only six hundred points in response to the positive phase 1 vaccine news and it should have gone up a thousand points and so I cost the country “one trillion fucking dollars.”

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Stories like this make my head spin. If Trump was right, and it’s very possible he was, then where did that “one trillion fucking dollars” go?

Had Fauci not said anything, would that trillion really be there in the world in any meaningful way?

How can a trillion dollars of actual “value” just appear and disappear, on command, with a few words by the right person in the right place at the right time?

I’ve long been fascinated by the topic of money. Not in the sense of getting my hands on as much of it as I can, but simply understanding what it is.

I have never found a good explanation. Whenever somebody gives me their own explanation, it always seems inadequate.

From what little I understand, money is so confusing because it’s a mix of different things. Hope about the future… willingness to cooperate… built-up knowledge… information about the physical world… information about personal values and preferences, as in, “Do you value this beautiful house? Or do you value the plot of land underneath it more, and you’d be willing to pay to have the house demolished?”

If you have a comprehensive theory of what money is, or a good analogy, or you can point me to some insightful book on the matter, I will be grateful to you.

Meanwhile, one thing is clear to me:

We live in a world of ideas and feelings, which have tremendous real-world influence, even when the physical reality remains almost entirely unchanged, as in the Trump-Fauci story above.

It might be worth thinking about, learning about, getting informed about how to influence those ideas and feelings, including for your own money-getting ambitions.

And on that note, I’d like to remind you I’m making one final, desperate, almost-certain-to-fail-but-possibly-will-succeed push to finish my new 10 Commandments book, full title:

10 Commandments of Con Men, Pick Up Artists, Magicians, Door-to-Door Salesmen, Hypnotists, Copywriters, Professional Negotiators, Political Propagandists, Stand Up Comedians, and Oscar-Winning Screenwriters

As the very long title suggests, this book will be about 10 techniques or “commandments” used by some of the most effective communicators and influencers in the world, across all history and space, both for good and evil, in their quest to change feelings, plant ideas, and motivate action.

My goal is to finish and publish this book by March 24.

Until then, I will be writing about this book and how it’s progressing, plus what I’m thinking about doing to make it a success when it comes out.

If you are interested in the topic of this book, and you’re thinking you might wanna get a copy when it comes out, click below. I’m planning some launch bonuses and I will be dripping them out early to people on this pre-launch list:

​Click here to get on the bonus-dripping pre-launch list for my new 10 Commandments book​

Magic words

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A few days ago, I read a fascinating story by Yassine Meskhout, a public defender in some unnamed U.S. state.

Being a public defender is a dull job, says Meskhout. Mostly, you are defending people who are clearly guilty, and there’s nothing you can do.

Meskhout story was of one such defendant. This guy was an illegal immigrant from Mexico. He was caught driving drunk, and not for the first time. He was then released on bail. As part of his probation, he had to wear a tracking ankle bracelet.

And then, the following hapened. From Meskhout’s article:

“The ankle bracelet company sends me an update a few days later. My client had visited their office, informed them that he intended to flee the country because he was scared of jail, then underscored his statement with a flourish by taking out a knife and cutting off the ankle bracelet in front of them.”

The bracelet guy had panicked. He immediately changed his mind about leaving the country. ​​But it didn’t matter.

After this dramatic breaking of his probation conditions, it was highly likely this guy would get sent back to jail. And that’s not the worst part.

If he went back to jail, he would then be deported and never let back into the U.S. even though the rest of his family — his mother, wife, and children — were all there.

During the probation hearing, Meskhout made his best appeal. It didn’t work.

The judge decided the drunk driver would be sent back to jail. Case closed.

The defendant sat there without understanding. His mother started bawling in the background.

Meskhout stood up from his desk, his brain whirring. And right before the hourglass emptied down to the last grain, he blurted out these 11 magic words:

“Is there anything else the court would like to review to reconsider?”

The judge looked up from her glasses. She paused for moment. She flipped through the case file for a second. And she said:

“All right. Mr. Meskhout, I’ll go ahead and give him an opportunity. Since you have asked.”

In other words:

The defendant would not have to spend 180 days in jail. He would not be deported.

​​In an instant, his life went from being perfectly dark to being perfectly clear. The mother started bawling again, but this time from happiness.

Now put aside the question of the craziness of how the justice system operates, or who it decides to free and who to put through the meat mincer.

Instead, simply focus on the impact those 11 magic words had.

11 words, put together in the right way at the right moment, which absolutely changed the course of somebody’s life, in spite of overwhelming odds to the contrary.

That’s something to remember when you yourself are making offers or crafting appeals.

But let me take my own advice.

I’ve been promoting my Copy Riddles program for the past 7 days. After today, I won’t be promoting it for a while.

In case you haven’t bought Copy Riddles yet, let me ask you:

Is there anything else you would like to review to reconsider?

Like I say on the sales page, if you have any questions or doubts whether Copy Riddles is right for you, then write me and ask.

I don’t have a money-back guarantee. What I do have is a pretty stellar record of satisfied customers who have bought this program. I’d like to keep it that way.

So if you are on the fence, then write me and ask. I will answer your questions honestly, because I would rather not have you buy than buy and be disappointed.

And if you need a bit more of a push, I can tell you that round 14 of Copy Riddles is all about magic words.

Sprinkle these words into your appeals and offers to instantly boost response, without doing anything else.

You might know some of these words. But a few are sure to be a surprise. Perhaps a valuable surprise. In case you’d like to review this one more time:

https://bejakovic.com/cr