This past September, I went to the Barcelona Martial Arts Academy for my third-ever attempt at training Brazilian jujitsu.
My second-ever attempt was 10 years ago, in the gym of an elementary school in Budapest, Hungary. My first-ever attempt was freshman year of college, in Santa Cruz, California, in the school of a proper Brazilian-born BJJ champion.
On each attempt, I didn’t last more than a few months. But obviously there’s something that appeals to me about the sport, since I keep thinking about it and coming back to it decade after decade.
All that’s to say, I am not in any way dangerous, in spite of multiple attempts to become so. But I am interested in dangerous people. And I’d like to tell you something surprising I just learned from a very dangerous man.
A few days ago, while at the gym, I got to listening to an interview with Frank Shamrock. Shamrock was the first UFC Middleweight Champion. He was the No. 1-ranked pound-for-pound fighter in the world during his reign. He retired undefeated from the UFC.
At the start of that interview I listened to, Shamrock matter-of-factly said he achieved all this by becoming the world’s first “superathlete.” I don’t have an exact definition of what a “superathlete” is, but I do get the gist of what Shamrock means.
So the question then becomes, how did Shamrock become the world’s first “superathlete”? From the interview:
===
I was the only guy with a notebook, for years. That’s one of the reasons I figured it out. Cause I wrote it down, asked questions, created a theory. Practice, apply, if it works, put it in stone.
===
I felt quite dangerous after hearing this. Frank Shamrock keeps a notebook, and so do I.
Of course, my notebook is not about the best ways to break people. But I do have a notebook about the best ways to persuade people. It works the same way. Find a new idea, write it down, apply it. Review the results, if it works, put it in stone.
I’m currently promoting my Insight Exposed training. It talks about the system I’ve devised for keeping notebooks, journals, keeping track of good ideas, reflecting to get better.
This system has made me exponentially better at copywriting, at marketing, at persuasion. But it’s done much more than that as well. I use the same journaling system for everything. Enjoying life… a project I call “religion”… even the process of journaling itself.
Which brings up an anti-sales point:
The fact is, nobody needs my Insight Exposed training. You can take Frank Shamrock’s approach above and apply it to become the world’s first “supernotetaker.” That’s what I did, and in time, it worked out just fine.
The only reason you might want my Insight Exposed training is that it can tell you the lessons I’ve learned, so you can save hours or days of your time along your journey. Even more importantly, getting Insight Exposed today might get you working on your own “superhuman” system now, instead of in a year from now.
I’m only making Insight Exposed available to people who are signed up to my daily email newsletter. In case you’d like to get on my email list, click here and fill out the form that appears.