Since the start of this year, on average once every 9.3 days, I’ve had somebody contact me and ask if I am taking on any client or consulting work.
Maybe to you 10 client inquiries over three months doesn’t sound like a tremendous lot.
But to me, it feels like a lot, especially since I haven’t been advertising, inviting, or even talking very much about doing client work.
Which brings up something I have noticed over the past few years:
The easiest way to get high-quality copywriting clients is to have your own product or project.
It can be a newsletter like this. Or it can be anything else — your own pelvic mobility coaching program, or your own brand of powdered greens you are selling to cold traffic. Anything, as long as it puts your copy skills on display, and allows people to somehow connect with you or connect the offer to you.
So that’s my advice for you, if you are a freelance copywriter. You can get going with it today. Or if you like, I’ll talk about it in more detail in the Copy Zone, my upcoming guide about the business side of copywriting.
But — you might not be a freelance copywriter. After all, my subject line above is asking if you ever wanted to hire me.
The fact is, to all those people who contacted me over the past few months, asking if I am taking on client work, my answer was no.
That’s because I am working on a few projects right now, and they take up all the time I want to spend on work each day.
But over the next few months, I will finish up those projects.
And then I will take on some client work.
If you don’t like waiting that long, or you don’t like the uncertainty of knowing when I will take on client work again, I can completely understand.
But if you ever wanted to hire me to write for you, or give you advice on copy, email marketing etc… and if you don’t need that to happen today… then send me email. And tell me who you are (in case I don’t know) and what you do in a few words or sentences.
Do this, and I’ll add you to a special second list.
And after my current projects are over, I will send an email to this new list. If at that time you still want my help, we can talk.
And by the way, anybody who does contact me directly in the future, asking if I am taking on client work, I will also point to this same list.
In other words, if you’d like to work with me, not today but maybe tomorrow, then send me an email and get me to add you to my new potential clients list. It is the one and only way to do it.