Here’s a mysterious mechanism in a David Deutsch bullet:
“Former model gets rid of all her cellulite… with a coffee grinder! Page 8.”
Intriguing, right? And powerful in making sales.
There are Boardroom controls that are packed with bullets like this, promising solutions to common problems via bizarre mechanisms.
So how do you come up with a bullet like the one above? Well, like I say in the subject line, just take a piece of paper… and write 5 words across the top.
Which five words?
That’s something I only revealed earlier today to subscribers of my free bullets course, which is going on right now. If you want to find out more about this course, take a look here: