The past few days, I’ve been promoting the 1-Person Advertorial Agency, which I claim is the hottest opportunity for copywriters in 2026.
Do you want a proof element for the effectiveness of what’s being sold to you here?
Will-ye or nill-ye, I’ll give it to ya.
As I wrote a couple days ago, the guy who came up with the 1-Person Advertorial Agency system is a copywriter named Sam Bradbury-Butler.
But the guy who actually got Sam to document his system and turn it into course is former Agora copywriter turned copywriting guru Thom Benny, who counts Sam as one of his proteges.
With me so far?
Good. Cause we have a few more twists and turns:
After the auction I ran in my Skool community last year, I suggested to Thom that, instead of doing a launch as planned for 1-Person Advertorial Agency, we could do an auction. (Remember those?)
We could auction off a done-with-you, 1-1 partnership with Sam… with the post-auction offer being a piece-by-piece breakdown of Sam’s system, along with group coaching to help you implement the same.
Whatever. It doesn’t matter too much if you understand the details of this fantastical offer.
What matters is that meetings were held… plans were hatched… and visions of a $150k auction were had, at least by me.
We even came up with an attractive name for the first (logical) step of Sam’s system, calling it:
“The Lazy Man’s Way to Copywriting Clients”
Aaaaand…. then it all came crashing down.
Sure, Thom and I, who weren’t involved at all in the delivery of these big plans, were excited by the idea of the auction, and the group coaching on the back of it, and all the money it would bring.
Sam, on the other hand, was not excited. In fact he nixed the idea straight out. When I asked why, Thom explained:
“Sam’s got a big project waiting in the wings which he’ll be turning his attention to once this launch closes. So he doesn’t want this launch to burden him with a bunch of other stuff he didn’t really sign up for.”
In other words, Sam is too busy and too happy simply doing what he is teaching here. He has no interest in doing any more teaching of it than he’s already done, even with the promise of more money.
That’s because Sam is making A LOT MORE money by simply working his own system ($49k earlier this month, for just one client, and Sam’s got several).
And though Thom managed to convince Sam to take the time to share how his system works, that’s where it stops, because Sam is going back to profiting from this thing that he’s offering to you right now.
That’s the proof element I promised you up top. It answers the age-old question that pops up with any business opportunity:
“If this is so great, why aren’t you doing it yourself and why are you so busy selling it instead?”
Well, Sam is doing it himself, and he doesn’t want to be busy selling it any more, because he wants to get back to doing.
Anyways, if you wanna find out more about 1-Person Advertorial Agency, you can do so at the sales page below.
Since our ambitious auction plans got scrapped, you can also find out, or at least get a good sense for, “The Lazy Man’s Way to Copywriting Clients.”
You can find that described in the section under the subhead, “Module 3: Getting Paid As A 1-Person Advertorial Agency.”
For that, and the full details of this opportunity while it’s still live: