Do you NOT (or would you NEVER) sell ads in your newsletter?

Yesterday, I asked whether you do (or would) sell ads in your newsletter?

I got some folks replying to say yes:

#1. Open to it across all of my media. I have 3 newsletters, 2 with about 40k subs and one with about 2k paid subs. Also IG with about 100k followers, YT with about 40k subs, Linked in about 30k followers. Also interested in buying ads in newsletters.

#2. Id be open it to. But I’m starting from scratch again (sort of) growing an email list of business owners, and copywriters instead of just investors… So interested in buying ad space perhaps

#3. I would. I’ve done it several times in the past, especially for my PowerPoint email list, but not recently.

That’s great, and I’ll add these folks to the newsletter ad sellers resource I’m putting together.

At the same time, I was shocked at how few people replied.

Is it that so few people with email lists read my emails? If so, then I’m doing something very wrong with what I write and sell and preach.

Or maybe it’s that the list owners who read these emails simply find the idea of running ads a no-go?

In that case, it’s a matter of my professional pride, as a self-employed investigative journalist, to find out more.

If you have an email list, and currently do NOT or would NEVER sell ads, either as a matter of principle, or from simple intuition, I’d love to know why.

Hit reply and let me know.

I’m not promising anything in return, except that I won’t try to convince or persuade you to change your mind on anything. I simply want to listen and understand your point of view better. Thanks in advance.